Webbiquity SMM

NOVEMBER 27, 2018

It’s an excellent platform for promoting events as well as engaging with others during the gathering, whether it’s a corporate-sponsored conference, a trade show, or some type of community involvement. Oreo famously got priceless PR coverage from its “You can still dunk in the dark” tweet during the 2013 Super Bowl.

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Team Marketing B2B Eventful 160

The Realtime Report

JANUARY 9, 2013

According to data provided by the company, campaign goals were exceeded: Facebook likes rose 27% to 571 (now at 579). Related Stories Turkish Airlines Video Ad Tops 100 Million Views Top Social Media Case Studies of 2012 Facebook And Walmart Team Up for Black Friday Mobile-Ad Blitz. Measure Results. YouTube channel earned 4,133 views.

Social Media 186

Social Media Strategy Case Study Airlines 186

agora pulse

MAY 15, 2017

Community Management. Second, how did this applicant build a community? Third, while we’d like to think that social media community management is all this … Source. … even for brands smaller than say, United Airlines or Pepsi. . … even for brands smaller than say, United Airlines or Pepsi.

Social Media Management 127

Social Media Management Questions Social Media Sample 127

Rebekah Radice

APRIL 27, 2015

how long have you been serving the community). You have the chance to immediately convey the details about your company to anyone landing on your page. Do you know what problems your company solves? Your company has an amazing opportunity to translate what you do offline to online. Build a Strong Community Culture.

Small Business 131

Small Business Facebook How To Airlines 131

Webbiquity SMM

NOVEMBER 5, 2013

Now that Tom and I have compiled our lists, the word that keeps popping into my head is “community.” These thought leaders understand that the greatest product of a good idea is more good ideas, and it’s great to see that their generosity and thought leadership in online communities is being recognized. Bill Strawderman @marketingbard.

Twitter 187

Twitter Airlines Syndication Blogger 187

Convince & Convert

NOVEMBER 14, 2013

While the beauty of this project is that it’s an artistic endeavor, the principles of cultivating a shareworthy experience can inspire companies and brands. This campaign could have easily come from a tourism board, an airline, or a hotel chain. About the Jessica Gioglio: Follow @savvybostonian.

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Project Instagram Tourism Airlines 155

Techipedia: Tamar Weinberg

JANUARY 15, 2013

There can be few companies that have become part of so many people’s daily lives in such a short space of time as Facebook. What can we learn from founder and CEO Mark Zuckerberg’s incredible journey, and what are the keys to his success? .” - About Facebook statement accompanying company’s press release. Make innovation personal!

Press Release 192

Press Release Airlines Skills Retail 192

Convince & Convert

APRIL 4, 2013

JetBlue offered people with the first name April who were flying the airline on April 1 a JetBlue credit equal to the value of their flight. JetBlue communicated its surprise offer in a simple, yet eye-catching status update and linked back to the company’s BlueTales blog for more information.

Airlines 123

Airlines Travel Forums Curation 123

Hootsuite

SEPTEMBER 14, 2023

For example, if you’re an airline trying to assess customer satisfaction, it might be hard to discern customers’ true feelings through surveys or customer service interactions. Gather honest insights Social media intelligence helps you to gain insights that are honest and unbiased. Why not use social media intelligence to find out?

Social Media 102

Social Media Sentiment HootSuite Analysis 102

Oktopost

SEPTEMBER 24, 2019

The companies that can ride out events like these are often able to do so because their past actions established a track record of dependability, responsibility, and ongoing improvement. Companies with a bad reputation may suffer losses of revenue and stock value for a long time after such events — just ask United Airlines or Wells Fargo.

Reputation 83

Reputation Press Release Airlines Construction 83

Buffer Social

MARCH 19, 2020

In times like these, people look to each other, and to their communities to figure out how to respond. Social media is such an important communication tool in 2020, and we know as we all try to navigate unexpected and unprecedented challenges, many of your customers and teammates will turn to social media for some form of support.

Social Media Management 98

Social Media Management Social Media Retail Team 98

ProBlogger

SEPTEMBER 26, 2011

Bloggers worldwide are proving to be fierce competition for mainstream media, as companies decide how to get the best return on investment for their marketing buck. If you have the following seven things, then your blog and social media networks will be highly valuable digital assets, sought after by major companies. You have reach.

Company 49

Company Travel Airlines Blogger 49

Rebekah Radice

OCTOBER 19, 2015

Just as great customer service sets your company apart, so does transparency. KLM Airlines gets this. They’re building brand loyalty one comment at a time, allowing fans to become advocates, actively recommending the airline to other prospective customers. Want to become a valuable resource to your Facebook community?

Facebook 114

Facebook Marketing Airlines Metrics 114

Pixlee

SEPTEMBER 23, 2017

Ben Schlapigg is well-known in the travel blogging community, flying over 400K miles a year – the equivalent of 16 trips around the globe. An expert on how to do luxury travel using airline miles, he has partnered with many credit card companies and airlines to highlight this. One Mile at a Time.

Travel 66

Travel Influencer Brands Airlines 66

Laurel Papworth

OCTOBER 30, 2009

United Airlines broke a guitar. What ensued online was comprehensively a brand trashing and demonstrated what happens if you don’t pay attention to social media – even just monitoring it – it can cost your company $180,000,000. In other words, it’s a typical airline stock.What do you think?

Cost 99

Cost Airlines Apple Price 99

Pixlee

JUNE 8, 2021

Users on Twitter, Facebook, and Instagram frequently express their concerns about the environment, urging companies take Corporate Social Responsibility (CSR) more seriously. This rising demand for greener business practices has forced companies to rethink their social media strategies. Be Transparent About Your Green Initiatives .

Instagram 52

Instagram Engagement CSR How To 52

Convince & Convert

FEBRUARY 23, 2013

To them, it’s irrelevant how your organization is structured, and the internal power plays and land grabs that unfold across your company are immaterial. Very nice to see that Fifth Third Bank and US Cellular were named in the social media service category, as we’ve interviewed both companies’ social teams on Social Pros.

Social Media 141

Social Media Banking Airlines Apple 141

Convince & Convert

MARCH 28, 2012

Recently I needed to change a flight with United Airlines. So I grabbed my iPhone , dialed United, and heard this recorded message: Thanks for calling United Airlines. We all know waiting on hold for-EV-ver on the phone, or standing in a l–o–n–g line, are a few of life’s most unpleasant, time sucking experiences.

CSR 128

CSR Airlines Loyalty Hashtag 128

Convince & Convert

MARCH 28, 2012

Recently I needed to change a flight with United Airlines. So I grabbed my iPhone , dialed United, and heard this recorded message: Thanks for calling United Airlines. We all know waiting on hold for-EV-ver on the phone, or standing in a l–o–n–g line, are a few of life’s most unpleasant, time sucking experiences.

CSR 127

CSR Airlines Loyalty Hashtag 127

Social Media Marketing

MAY 8, 2013

Salesforce has unveiled a Communities solution for the enterprise , which leverages its Chatter platform and other products to create portals that will allow external conversations to be brought into the company more seamlessly. Being a community manager is more than just posting to social networks on behalf of brands.

Social Media 160

Social Media Automotive Klout Flipboard 160

Sprout Social

AUGUST 30, 2019

So, what does your business need to do to make sure you’re taking advantage of this community-building tool? Yes, that new office tour your company put up is your best performing piece of content to date. At Natives, one of our favorite examples of this is Delta Airlines ’ #SkyMilesLife UGC story series.

Geotagging 110

Geotagging Instagram Real Estate Brands 110

Pixlee

JUNE 16, 2021

This means that consumers are looking at recycling and other environmental decisions made by companies to decide whether or not they want to support it. Plus, it can be beneficial for the long-term growth of your company. Consumers are increasingly expecting companies to do their part in taking care of the environment.

Retail 52

Retail Trends UGC Mobile 52

Buffer Social

APRIL 24, 2020

I have worked at Buffer – a fully remote company – for four years. I have always assumed that a remote company must have a lower carbon footprint, but is that true? Since Buffer is a software-as-a-service company, our major energy expenditure is storing the large amount of data needed to power our tools.

Energy 56

Energy Travel Transportation Airlines 56

Writtent Blog

MAY 25, 2021

Most companies and shareholders prefer to conclude an agreement based on the Companies Act, which mainly allows for the provisions in all other respects. This legal scope of practice to administer influenza vaccine is dependent on their community pharmacys annual agreement with the Ministry.

Industry 40

Industry Airlines Microsoft Real Estate 40

Convince & Convert

MARCH 31, 2011

As more and more companies ramp up their Twitter presence, the likelihood that something off-message will slip by the digital goalie goes up considerably. The question is not whether your company will have to deal with a self-destructive Tweet, but what kind of tweet it will be, and by whom. Twit happens.

Types 162

Types Training CoTweet CoTweet 162

Techipedia: Tamar Weinberg

MAY 19, 2008

Here are three cases that were blown way out of proportion but could have been handled a lot better if the companies thought of the consequences before acting. There’s a bottom line: it’s a lot harder to sweep your mistakes under the rug, especially as a company in a world of conversing markets.

Reputation 100

Reputation Airlines Digg MySpace 100

Convince & Convert

DECEMBER 28, 2011

As more and more companies ramp up their Twitter presence, the likelihood that something off-message will slip by the digital goalie goes up considerably. The question is not whether your company will have to deal with self-destructive corporate Tweets, but what kind of tweet it will be, and by whom. This is #3. – Jay).

Types 139

Types Training Twitter CoTweet 139

Convince & Convert

MAY 3, 2013

Beth Dockins , Director of Customer Service for Scott’s Miracle-Gro , joins the Social Pros Podcast this week to discuss Scotts approach to social media customer service, social media “tribes”, and how the Scotts brand has evolved to becoming an informational and educational company for lawn and garden owners.

Social Media 132

Social Media Retail Education Airlines 132

Convince & Convert

JUNE 4, 2013

This event is held by the Ohio Small Business Development Center at Columbus State Community College. With communications representatives from companies like Southwest Airlines, Machinima, the Chicago White Sox, and Billboard, it’s an amazing opportunity to see what social relations looks like in a large-scale, high-profile setting.

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Eventful Social Media Forums Conference 128

Hootsuite

JUNE 25, 2019

To promote the launch of its new direct flight from Tampa to Frankfurt, German airline Lufthansa ran a two-week #Hausguest social media campaign. Based on the post’s comments, the airline scored somewhere near 650 followers out of the promotion. In less than 10 weeks, the company nearly doubled its following on Instagram.

Examples 111

Examples Social Media Instagram Hashtag 111

Pixlee

FEBRUARY 9, 2017

A ‘ lifestyle brand ’ can best be described as a company that serves to cater its products or services to a specific group or culture of people based on expressed interests, attitudes, opinions, etc. Like most everything else nowadays, these types of communities are likely to flock towards the online world.

Brands 40

Brands Airlines How To Apple 40

Pixlee

JUNE 14, 2021

You should also research what other companies succeeding in your niche do and what content you created resonated with your audience. Delta Airlines reposts travel photos from its customers to inspire the brand account’s followers looking forward to visiting their dream destinations. There are various ways you can go about this.

Instagram 52

Instagram UGC Apparel Hashtag 52

Laurel Papworth

AUGUST 28, 2011

Do online communities overreact? Staff should be backed on social media and the Community is NOT always right! Staff should be backed on social media and the Community is NOT always right! Unfortunately staff morale often suffers when an overly contrite response is made by companies in social media to a perceived gaffe.

Twitter 102

Twitter System Airlines Social Networking 102

Webbiquity SMM

FEBRUARY 28, 2011

Airline. • Morgan Johnston – Manager Corporate Communication at JetBlue Airways. • Bowen Payson – Manager of Online and Digital Marketing at Virgin America. It’s also possible there may be errors in my list; please let me know in the comments or through my Twitter if you find any, and I will correct them.

List 155

List Twitter Brands Microsoft 155

Twist Image

JANUARY 17, 2013

This is not a political rant, but brands serve the community with platitudes and apologies more than anyone else. It's not about an airline that broke someone's guitar, and it's not about a computer company that didn't care about the service one of its customers was getting. You know the saying, "you can't please everyone."

Brands 102

Brands Journal Airlines Sentiment 102

Sprout Social

NOVEMBER 1, 2016

Whether you’re a hotel, airline, destination or car rental service, word-of-mouth marketing is crucial to the success of your business. 5% switched airlines. For example, Snapchat might not have appealed to Marriott Hotels at first, but we bet the company is glad it gave the app a chance. 33% switched hotels.

Travel 40

Travel Class Social Media Hotels 40

Bill Hartzer

SEPTEMBER 22, 2010

If you are in charge of a B2B (business to business) corporate web site, you might have wrestled with the decision of whether or not your company should create a blog. The Nuts about Southwest blog is the corporate blog of Southwest Airlines. You don’t need to be a blogger to take advantage of the newest blogging methods.

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Press Release RSS Blogger Airlines 112