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How to Take a Collaborative Approach to Managing Social Accounts Across Higher Ed Departments

Social Media Strategies Summit

One way Ohio State has overcome silos is by creating a social media community of practice group led by Dani’s team. These meetings aren’t about the social media team instructing their colleagues on best practices. “I I love it if our team isn’t even talking,” Dani says. “We Her takeaway: “Just use what your team likes.

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The Wrap, Newser and Content Aggregation: How Much Attribution is.

Adam Sherk

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk The Wrap, Newser and Content Aggregation: How Much Attribution is Enough? To me the real question is: when one site aggregates another’s content, how much attribution is enough? Personally I think aggregated stories should always include an inline attribution link.

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How to Create Living Content to Boost Brand Reputation and Visibility

Convince & Convert

You or your team create a document—say one that provides instructions for key processes or gathers competitor information. Because the article is refreshed, it gets new notice from the search engines every three months as well, stays high in the rankings, and draws in new readers. Note that I’m not suggesting an aggregation tool.

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A Guide To Curated Content: Everything You Need To Know

Keyhole.co

Content curation means more than rummaging through the internet for what to post on a slow day. This guide will cover the basics of content curation as well as the benefits it can bring (spoiler alert: a lot). What does curated content mean? How much content should you curate? How much content should you curate?

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5 Alternatives to LinkedIn Elevate for Superior Employee Advocacy

Socialmedia.biz

Using an algorithm and/or manually curated links, LinkedIn Elevate finds content that your target audience likes and suggests it to your team members. Team members can also comment on the updates to engage with others from your company. This allows you to target and engage employees with the right types of content.

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22 Best Places for Finding Content to Share on Social Media

Social Media Strategies Summit

Should your content marketing efforts focus on creating original content, or can you mix in curated content? If you only have so much original material to share with your audience, finding other content online, weeding out the good from the bad, and curating it for your audience is entirely acceptable. Image source.

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5 Alternatives to LinkedIn Elevate for Superior Employee Advocacy

Socialmedia.biz

Using an algorithm and/or manually curated links, LinkedIn Elevate finds content that your target audience likes and suggests it to your team members. Team members can also comment on the updates to engage with others from your company. Otherwise, the other tools in this article may be better matches for your advocacy needs.