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AI won’t replace social teams: Here’s why

Sprout Social

This new era of artificial intelligence (AI) naturally has social teams thinking: Is an AI social media manager about to take my seat? You need to make sure what’s happening on your social channels is human-fed and human-curated. For you, that means less time aggregating data, and more time acting on it. Let’s get into why.

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How to Take a Collaborative Approach to Managing Social Accounts Across Higher Ed Departments

Social Media Strategies Summit

One way Ohio State has overcome silos is by creating a social media community of practice group led by Dani’s team. These meetings aren’t about the social media team instructing their colleagues on best practices. “I I love it if our team isn’t even talking,” Dani says. “We Her takeaway: “Just use what your team likes.

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The Wrap, Newser and Content Aggregation: How Much Attribution is.

Adam Sherk

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk The Wrap, Newser and Content Aggregation: How Much Attribution is Enough? To me the real question is: when one site aggregates another’s content, how much attribution is enough? Personally I think aggregated stories should always include an inline attribution link.

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Social Media Best Practices to Help Guide You During Any Crisis

agora pulse

Check other social media automation systems like Triberr, Viral Content Bee, Quuu, and other reciprocal sharing systems or RSS Feed aggregators. Schedule a team and company meeting to make sure everyone fully understands how to handle the crisis and whether temporary new guidelines need to be in place.

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How to Create Living Content to Boost Brand Reputation and Visibility

Convince & Convert

You or your team create a document—say one that provides instructions for key processes or gathers competitor information. If you can’t commit to updating your post regularly, you can turn it into living content by adding value through a curation tool that lets you embed content. Note that I’m not suggesting an aggregation tool.

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Fun and Features Take Center Stage in MINI’s #asktheNEWMINI Video Campaign

Convince & Convert

There is a ten-person creative team on site and it takes about a week to go from selecting the fan query to having a final video ready for its debut. The company regularly features fan photos and curates content across its social media sties related to the lifestyle and personality of its community. twerking) for good measure.

Campaign 142
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Brand experience: Why it matters and how to build one that works

Sprout Social

This could be via your social media channels, website, in-store, during events or with your customer care team. Whether it’s a catchy jingle, a mascot (think: the Gerber baby), exclusive behind-the-scene footage or curated in-store interactions, an immersive brand experience establishes a distinct and memorable identity for your brand.

Brands 113