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Social Listening Vs. Social Monitoring: What’s The Difference?

Keyhole.co

So, when we delve into social listening, we’re exploring the “why” – the motivations and sentiments that drive the online discourse. You need to gauge and analyze the overall sentiment of online conversations related to your brand. Monitoring tackles the symptoms, and listening dives deep to reveal the root causes.

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Content Aggregators are Killing Content Creators

Techipedia: Tamar Weinberg

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Opinion , Social Media > Content Aggregators are Killing Content Creators Content Aggregators are Killing Content Creators by Tamar Weinberg on September 23, 2009 Share This is a guest post from Josh Schnell, founder of Macgasm.net and web developer.

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Brand experience: Why it matters and how to build one that works

Sprout Social

In this guide, you’ll learn how to build an exceptional brand experience with a step-by-step brand strategy framework that adapts to your customers’ needs, plus social listening examples that show how sentiment mining drives ongoing customer growth and retention. What is brand experience?

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In bull or bear markets, social media intelligence makes all the difference

Sprout Social

Social media intelligence is the result of pulling these disparate points together into something measurable, whether you’re looking at volume, sentiment, content or demographics. One Tweet might not mean a lot, but the aggregation of every post on a topic that’s relevant to your business can be magical. React in real time.

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10 YouTube tools to help you grow your audience faster

Sprout Social

The presentation of your YouTube videos is arguably as important as the actual content you’re publishing. YouTube analytics and benchmarking Tools. While there are native YouTube tools for analytics, the tools below provide an extra layer of competitive analysis. YouTube thumbnail and graphics tools. Social Blade.

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Applying Intelligence and Analytics to Online Statements

Net-Savvy Executive

In my last post, I suggested that intelligence and analytics are two angles on the same challenge: developing the information value in available data. Rather than thinking of intelligence and analytics as separate specialties, let's approach them as two lenses that might help us find information in data. That's analytics.

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How To Create A Social Media Report & Automate Your Reporting In 2022

Keyhole.co

The document can be anything from an Excel spreadsheet to a slide presentation packed with insights. Here are some awesome social media reporting & analytics tools you can start using. Sentiment shows how people feel about your business. Twitter Analytics. You’ll get the key data on Twitter’s Analytics dashboard.

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