Social Media Strategies Summit

OCTOBER 3, 2019

By now, you’ve probably heard of the emerging social media site, TikTok. TikTok is a social media app that allows users to post short-form lip-synced, music, talent, or comedy focused mobile videos. TikTok is different from other social media platforms in that it is content-driven rather than relationship-driven.

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Sprout Social

MARCH 31, 2022

But content on Reels and TikTok is totally different than pretty much anything else you need on social media. In this guide, we’ll break down these two dominant short-form social platforms including similarities, differences and best practices for both. Skits and memes. Aesthetics matter for brands on social media.

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Ignite Social Media

AUGUST 2, 2022

With over 1 billion monthly active users, TikTok is undoubtedly the hottest social media platform — and for good reason. There’s even talk that TikTok will pass Instagram this year as the number two social media site. Consider a branded hashtag and have your customers make use of it when tagging you.

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Sprout Social

OCTOBER 16, 2018

Social media and the beauty industry go hand in hand. And as it should come as no surprise, those same brands are making a killing having mastered the art of social selling. That’s why we’ve broken down the in’s and out’s of social media and the beauty industry for brands looking to stake their claim.

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Sprout Social

JANUARY 16, 2020

In fact, raising brand awareness is number one among the top social media goals of marketers today. This explains why so many businesses look toward viral marketing as an opportunity to catapult themselves into social media superstardom. If achieved, your message will be in nearly everyone’s social media feed.

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agora pulse

JANUARY 14, 2020

Now, it’s a huge place of opportunity for social media marketers and managers. A lot of social media managers and marketers don’t know what to do with TikTok. TikTok is for sharing fun, meme-related videos. Paying to advertise on TikTok (It’s early days but expect this to develop rapidly.).

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Adam Cohen

JULY 19, 2010

Marc Meyer and Jason Breed have done an amazing job over the last year plus bringing in some highly respected and social-media-knowledgeable folks like Chris Brogan , Amber Naslund , Beth Harte and Jason Falls. You can follow along with the hashtag #SM69 (for the 69th time they have had this weekly discussion).

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Ignite Social Media

APRIL 2, 2020

As of May 2019, eMarketer found that only 4% of US social media marketers are currently involved with the platform. A mixture of behind-the-scenes moments and odd memes have made them the “boomer darlings” of the youth-focused app. Paid Media Opportunities. Who is not currently on TikTok, however, are brands

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Sprout Social

MAY 2, 2018

But if your practice wants a piece of the profit, it’s incredibly important to start a social media marketing plan for dentists and your specific industry. Whether it’s blogging, video marketing, paid social ads or even podcasts, you have to learn the specifics of social media marketing for dentists.

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Likeable

OCTOBER 8, 2019

Advertising Week has come to New York City for 16 years now, and this year it returned with 290+ events, 1,216 speakers, and four days’ worth of thought leadership content from some of the industry’s brightest leaders and business professionals. Here are our team’s main takeaways from the week. Recognize the importance of evergreen stories.

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Ignite Social Media

AUGUST 2, 2022

With over 1 billion monthly active users, TikTok is undoubtedly the hottest social media platform — and for good reason. There’s even talk that TikTok will pass Instagram this year as the number two social media site. Consider a branded hashtag and have your customers make use of it when tagging you.

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Sprout Social

OCTOBER 8, 2018

Let’s take a look at how five fitness brands are winning at social media. This powerhouse fitness clothing brand brings a multi-pronged approach to their social media and digital marketing efforts. Their Instagram account is by far the most popular of their social media accounts.

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Later

JULY 3, 2020

According to Instagram , the 15-second long IGTV ads will begin showing up in IGTV from a select group of partners and advertisers in the US with plans to continue expanding globally. . We even launched our very own IGTV series called Screen Time with Later where we recap the top trends, cultural moments, and social media news of the week!

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Ignite Social Media

APRIL 17, 2018

Gone are the days of social media networks simply being fun places to post pictures, emo song lyrics, and connect with friends (or make them upset by not putting them in your Top 8 on MySpace). Social media is now a massive world full of brand advertising, memes, news, influencers, and even movements to demand social change.

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Sprout Social

DECEMBER 19, 2019

Social media is always changing and evolving, whether it’s social media demographics , the latest trends and memes or new algorithm updates. Stay ahead of the curve by ensuring these top Instagram trends are ready to go in your 2020 social media strategy. Tweets and memes are taking over Instagram.

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Sprout Social

JUNE 7, 2023

This could be via your social media channels, website, in-store, during events or with your customer care team. It also means a unified experience across all the channels you use such as your website, social media, mobile apps, advertising or physical stores. What is brand experience?

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Sprout Social

NOVEMBER 11, 2019

Listen: Gen Z’s massive spending power and dependence on social media speak for themselves. Having a pulse on what young customers want not only opens you up to new business but also ensures that you aren’t missing out on key social media trends. 10 social strategies for marketing to Gen Z. Translation?

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Hootsuite

OCTOBER 19, 2022

So this begs the question: is TikTok the new (social media) Amazon? Bonus: Learn how to sell more products on social media with our free Social Commerce 101 guide. Embrace hashtags and keywords. Hashtags and keywords tell the algorithm what your post is about and help users find it. Source: TikTok.

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Sprout Social

NOVEMBER 23, 2022

From deep thought leadership to relevant memes commenting on industry insights, content is powerful. And considering most B2B buyers use social media to make purchasing decisions, interesting, persuasive content can translate into dollars. But you have influencers under your roof—your social-savvy employees.

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Pixlee

SEPTEMBER 9, 2019

Although it seems like an easy marketing ploy, you’ll want to make sure that your brand is fully aware of what trendjacking is and how it can help (or even potentially hurt) your brand in the current state of social media. Trendjacking is the practice of jumping in on trending topics, hashtags, events, or memes.

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Sprout Social

MAY 8, 2019

Although cross-promotion is a smart move, bear in mind that each social platform has its own best practices. For example, Instagram tends to go heavier on the hashtags while you might want to craft a slightly different description for images posted to Facebook. Experiment with branded and industry hashtags. Customer photos.

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Socialmedia.biz

SEPTEMBER 26, 2016

Target audience: Businesses, brands, digital marketers, advertising agencies, PR pros, SEO specialists, entrepreneurs, educators, journalists, Web publishers. Welcome to the Internet is a Facebook page that scrapes the Web for brand memes, enhancing your likelihood of getting shares. The trick is finding those email addresses.

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Sprout Social

SEPTEMBER 30, 2021

For example, TKMaxx encourages fans and followers to share their latest purchases on Instagram through their branded hashtags. A mention of your branded hashtags to encourage user-generated content. And on the flip side, research shows that promotional photos containing actual people perform well on social media.

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Sprout Social

MARCH 26, 2019

Let’s be real for a second–if you’re spending even a penny on advertising, you should be considering Facebook. And to compare Facebook’s dominance against other social media networks, total shares equal 83% of ad spend in the US. For more information on other social media image sizes, check out our always up to date guide below!

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agora pulse

MARCH 24, 2020

Brush up on your social media terminology, and even learn some new lingo via our helpful social media glossary. New to the world of social media? This glossary can help you better understand all the different social media terms. In social media, an algorithm varies by platform.

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Keyhole.co

DECEMBER 19, 2023

The brand excels at partnering with celebrities and influencers to promote products, and they continue this trend on social media. In this blog, we’ll examine how Gymshark’s social media strategy helps it stay on top of the fitness apparel game. What makes Gymshark’s social media strategy work? Stay Humble’.

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agora pulse

FEBRUARY 5, 2018

This video from Facebook sums it up quite well: The Social Media World Responds. Mike Stelzner from Social Media Examiner was the first one to go Live on Facebook about this and used the hashtag #FacebookZero to describe his feelings about it. . People are freaking out.

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Keyhole.co

FEBRUARY 13, 2024

Catering to its target audience, this online dating giant has a strong and engaging presence across social media platforms. Let’s see what makes Tinder’s social media strategy work and why. With features such as video clips and hot takes, the app has been constantly adapting to changing social conventions.

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Keyhole.co

FEBRUARY 28, 2024

million downloads in January 2024 to becoming an unicorn in the industry, a significant part of this success is due to the brand’s genius social media marketing. But what exactly is the secret behind Duolingo’s social media strategy that made it one of the top educational platforms in the world? From over 16.2

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Buzz Marketing for Technology

JUNE 27, 2008

advertising. social media. Here’s another summary of all the tweets referencing my talk, created using Summize , a great tool that lets you search for twitter posts by topic, person, hashtag , etc. Social Enterprise: Interview with 7thFloor Magazine. 21 days of wiki adoption. Barack Obama. better meetings.

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Taylor Marek

AUGUST 7, 2009

Home About Contact Archives Testimonials Speaking Podcast Chat LIVE Social Media Vault My Inner Circle Plugins eBook Hire Me Follow Friday Challenge, Week 1 #FFwk1 August 7, 2009 by Taylor Marek I’ve had this idea in my head since the beginning of the week, and am totally pumped to release it to the world! What will it be on?

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Buffer Social

AUGUST 19, 2018

Looking to catch up on the latest social media news, but short on time? Join 17,000+ weekly listeners for the Buffer podcast, The Science of Social Media , where we bring you the latest and greatest in social media marketing news, updates, stories, insights, and actionable takeaways. We have you covered!

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Sprout Social

JULY 7, 2016

You can easily schedule Facebook posts through Sprout Social’s social media publishing tools. People adore sharing quotes, memes and fun graphics because they add an engaging visual element to your content. Notice that she has included her handle, a hashtag and a nice quote. Track the results.

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Sprout Social

SEPTEMBER 1, 2021

It puts can put all of your other social media metrics into context so you can understand where your brand stands. In this post, we explore this metric in-depth and show you ways you can build up your share of voice on social media and other channels. 5 Ways to boost your share of voice on social media.

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Postcron

MAY 7, 2020

Social media has grown so much over the years that today it is an essential place for advertising your products or services. There are so many different social platforms such as Facebook, Instagram, Twitter, Linkedin, Pinterest, Snapchat, TikTok… That you might ask yourself: Which ones should I start off with ?

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Hootsuite

AUGUST 17, 2020

Weighing the options between organic vs paid social media? Paid and organic social are different beasts best harnessed for different goals. If you’re new to paid social, 2020 is an interesting time to get started. If you’re new to paid social, 2020 is an interesting time to get started. What is paid social media?

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Hootsuite

MARCH 26, 2020

Social media in government is a game changer. After all, not many things have changed the way the public interacts with governments more than social media. On social, people can engage in direct dialogue with politicians, civic officials, and even entire government agencies. Crisis communication.

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