Advertising Eventful Social CRM Social Networking 
Convince & Convert
AUGUST 10, 2010
Billions and billions of dollars are spent on advertising. My wife will attest to the fact that from the time I was 21 until I was 34, I attended a minimum of 3 networking events per week. I built my network on chicken appetizers and Bud Light. JF : Hyper-targeting. Customer service? Customer service? Every week.
Webbiquity SMM
JANUARY 2, 2013
With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks. While three-quarters of marketers consider measurement of social media impact important, 70% say that measuring those results is difficult. eMarketer ).
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Convince & Convert
SEPTEMBER 14, 2010
The debate on Social CRM (sCRM) could easily become a distraction. As marketers, we need to reach our customers where they are and social media’s potential in that regard is unquestionable. Look here for some clues [link] Do your homework – start here [link] – social CRM is not Advertising 1.0
Laurel Papworth
MAY 23, 2010
This session will demonstrate how to build an Analytics solution with SharePoint 2010, Microsoft Dynamics CRM and Microsoft BI to offer a unique platform that delivers: - Improved decision making with the enhanced insight from powerful analytic tools. - Event: Australian Institute of Company Directors AICD social media (5).
Webbiquity SMM
MAY 10, 2011
It’s challenging to get the metrics really needed to measure social media ROI primarily because social media is much more like public relations than it is like direct marketing or search engine advertising. Publishing has historically relied on advertising, or sponsorships, to pay for content production.
Convince & Convert
FEBRUARY 15, 2010
Social network connectivity is becoming the post-modern email newsletter. I certainly do not support the Draconian position that somehow social networks threaten email’s existence as a marketing channel. Twitter knows that you are @somecustomer, and what you Tweet about, and maybe your geography.
Convince & Convert
AUGUST 16, 2010
Consulting Speaking About Email jay@convinceandconvert.com Ear +1 602.616.1895 Book Me to Speak to Your Group About Social Media Upcoming Social Media Speaking Gigs ExactTarget Connections - September 14-16 - Indianapolis Coastal Social - September 29 - Baton Rouge American Automobile Association - October 6 - Orlando Facebook Success Summit - October (..)
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