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Why Influence Mining is the Next Gold Rush | social crm | Social.

Convince & Convert

Joe Fernandez is CEO of Klout , a provider of influence metrics that is being incorporated into a variety of social media tools (including CoTweet , a client of mine) Jay Baer : What’s changed in the last two years or so with regard to access to influencer information? Billions and billions of dollars are spent on advertising.

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Streamline Social Efforts with Facebook Ad Comments in the Smart Inbox

Sprout Social

Social media advertising is more than a $8.4 On Facebook alone, a recent report shows that 92% of social media marketers are taking advantage of the platform’s paid distribution opportunities. Today, Sprout is excited to announce our integration with the Facebook Ad Manager to bring Facebook Ad Comments into the Smart Inbox.

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Flowtown – an Interesting Social Marketing Tool

Mindjumpers

If you have tried Flowtown or know of similar tools, please share it with us all in the comments. Anyone out there with experience on this or other social CRM kinda tools like Jitterjam? Leave a Reply Click here to cancel reply.

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Social Media Is CRM

Social Media Network Marketing

Tying this invaluable data into a CRM solution generates sales leads, ideas for product direction and strengthens a company's image and brand. Opinionated social networking users become a virtual focus group, praising or complaining about a company's offerings, and coming up with suggestions for improvements or new products or brands.

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Sharing Is Caring (And Selling)

Twist Image

At its core, what actually makes any piece of content (whether it's generated from an individual or a company) have any semblance of social-ness to it, is the ability for it to be as shareable and as findable as possible (if you do that and people like it, they will naturally talk about it). A social business is a sharing business.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

The debate on Social CRM (sCRM) could easily become a distraction. As marketers, we need to reach our customers where they are and social media’s potential in that regard is unquestionable. Look here for some clues [link] Do your homework – start here [link] – social CRM is not Advertising 1.0

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Don Peppers Looks At The Future Of Marketing

Twist Image

" In 1993 they founded their own consulting company, Peppers & Rogers Group , to help brands understand the ever-changing world of the consumer, the power of data, CRM, the customer revolution and how to make Marketing more effective. online social network. social crm. social media 101. social crm.