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Dos and Don’ts of UGC Curation 2021 

Pixlee

In today’s digital landscape, user-generated content (UGC) has become more important than ever as 64% of customers will not only value online reviews but will actively seek them out before making a purchasing decision. We’ve come up with a list of dos and don’ts to help guide you through creating an adaptable UGC strategy. .

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9 tips for designing TikTok marketing campaigns (and examples to show them in action)

Sprout Social

We’ll also sprinkle in examples of brands that are already working the network to their advantage and insights from a marketer who has successfully incorporated TikTok into her strategy—Meara McNitt, Social Media Director at Online Optimism , one of Sprout’s agency partners. billion in revenue in 2021. TikTok generated around $4.6

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6 Ways to Boost Your Content Engagement in 2021

Pixlee

A great way to start identifying the background, demographics, and demeanor of your customers is by analyzing the user-generated content (UGC) they produce. Check out this example from Old Navy. A prime example of interactive content is hosting a social media contest. Encourage and Celebrate User-Generated Content.

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9 Genius Ideas to Steal for Your Black Friday + Cyber Monday Marketing Campaigns (with Real-life Examples)

Buffer Social

To help you stand out from the crowd, here’s some guidance — complete with tried-and-tested examples. uwamktg6 pic.twitter.com/ykwwVBX3XR — Charlotte Gibbs (@Charlottemg2000) March 22, 2021 Lush has also used Black Friday to show off their brand values, albeit slightly differently. billion in the U.S.

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9 effective customer retention strategies that work in 2021

Sprout Social

For example, they kick things off with an onboarding email series with recommended next steps… …meanwhile, their site is brimming with resources in a variety of formats. — Zendesk (@Zendesk) April 26, 2021. For example, brands should make a conscious effort to share shout-outs and compliments from their customers.

Strategy 125
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5 Brands Crushing Creativity on TikTok

Ignite Social Media

The 2021 Cloudflare report had TikTok shoot up from 7th place in 2020 to 1st place at the end of 2021, dethroning Google and becoming the number one most popular domain. In July 2021, TikTok became the first non-Facebook app to reach 3 billion downloads globally. Taco Bell Loves UGC. Glossier Embraces UGC & BTS.

Brands 120
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What is User-Generated Content? And Why is it Important?

Hootsuite

Whether you know it or not, both of these examples are user-generated content (UGC). User-generated content (also known as UGC or consumer-generated content) is original, brand-specific content created by customers and published on social media or other channels. An example of user-generated content from Calvin Klein.

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