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2020: The Year Data Saved The World

Waxing UnLyrical

How you think 2020 will be remembered? On the one hand, it’s quite obvious that 2020 will always be known as the year the modern world was brought to its knees by an invisible, infinitesimal, virus. So, while 2020 will certainly be The Year COVID-19 Changed The World, I think it will also be The Year Data Saved The World.

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TikTok Analytics Defined for Brands and Marketers

Ignite Social Media

It’s no secret that TikTok has become a powerhouse social media network, but for brands and marketers using the app for their businesses it’s important to understand what TikTok analytics are accessible, and more importantly, what each metric means. Dive in below for a full list and definitions of available TikTok analytics.

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Understanding Twitter verification in 2020

Sprout Social

As part of these ongoing efforts, Twitter proactively verified all candidates running in 2020 congressional and gubernatorial party primaries. — Twitter Support (@TwitterSupport) March 21, 2020. — Twitter Public Policy (@Policy) January 29, 2020. New account labels in 2020. pic.twitter.com/RrDypu08YZ.

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What Are You Looking Forward to in Social Media in 2020?: Experts Round-Up

agora pulse

We asked some of our favorite social media experts to share what they look forward to seeing in social media for 2020. 2020 also will be the year that social goes private again. But this trust carries a very high price tag as Amazon continues to gobble up both the B2C and B2B business ecosystem in 2020 and beyond. Jeff Bullas:

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How Apple’s iOS 14 Update Will Impact Facebook Advertising

Ignite Social Media

In the middle of 2020, Facebook began to raise the alarm on iOS updates and its impact on Facebook advertising. Additionally, aggregated data will not include the ability to breakdown data by demographic. As only the highest-prioritized completed event will be reported (e.g.,

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4 ROI Formulas To Help Earn You a Promotion

Hootsuite

Let’s say our 2021 yearly total was 100,000 visits and our 2020 yearly total was 90,000 visits. Your growth rate for 2021 was 10 percent, increasing social traffic from 90,000 visits in 2020 to 100,000 in 2021. The problem is that tools like Google Analytics or Optimizely will automatically calculate your conversion rate for you.

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How to find your most successful social media posts

Sprout Social

Whether you’re totally new to analytics or just need a quick refresher, here are some key metrics to help you determine your most successful social media posts. — Nintendo of America (@NintendoAmerica) February 23, 2020. Facebook is known for its robust (and sometimes overwhelming) analytics platform.