The best brand marketing we’ve seen on social media in the last 5 years
Sprout Social
MAY 10, 2022
Whirlpool also benefits from #CleanTok, a popular hashtag highlighting cleaning hacks and helpful home appliances. The #RIPeanut hashtag was used more than a million times on Twitter. Although the campaign launched in 2015, the brand changed the 2020 campaign approach slightly. whirlpoolusa. The gag was even mentioned on SNL.
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