The Marketing Blog

SEPTEMBER 7, 2007

29 am Live Blogging – OSS Camp Delhi 08-09 September 2007 @ Day 1 Jump to Comments Right, I am here at OSS Camp being organized at Impetus Software, Noida. Mir has also beautifully addressed on the community aspects of drupal and using Drupal as a CMS for websites. if this were a marketing gimmick. September 8, 2007.5:29

Drupal 100

Drupal Startup Web 2.0 Open Source 100

Convince & Convert

SEPTEMBER 5, 2014

yegg Tweet This Playing with Experimentation Most people wouldn’t create a company that essential takes Google head-on, but Gabriel Weinberg is not most people. In 2007, when he was dissatisfied with Google’s search results, he started building his own solution, and DuckDuckGo was born. Read the whole entry. »

Brands 134

Brands Engineering Communities Social Media 134

Mindjumpers

JUNE 8, 2012

We’ve seen pages that create strong communities, and even movements. When brands work with CSR initiatives, Facebook can work as a hub to gather and connect people around a community. This is what American Express saw in failure rate of small businesses, which had increased with 40 percent from 2007 to 2010. The challenge.

CSR 237

CSR Small Business Case Study Communities 237

Buzz Marketing for Technology

JULY 7, 2008

I’ve done a number of workshops the past few months with clients designed to do two primary things: Land a common understanding across the teams involved around what social media, communities and influencer programs really are and more importantly why it matters to a business. I wish that could be enough said.

Communities 117

Communities Groups Groups Social Media 117

Buzz Marketing for Technology

MARCH 4, 2010

Facebook made its initial announcement of Project Titan to the market on February 5th and was candidly thought to be a Google Gmail killer. Facebook should be your social media hub of everything you have from company news, announcing events, offer tutorials, highlight videos, conduct polls and create community around discussions.

System 219

System B2B Facebook Marketing 219

The Marketing Blog

JULY 30, 2007

After some brain-storming I discovered a kool webhosting company called Velnetweb which seems to be one stop shop for all web hosting needs. Reply carl August 14, 2007 at 2:57 pm Free webhosting, comes with free sub domain [link] Reply Paavani August 1, 2007 at 4:34 pm Thats good! You are going to have own domain.

Hosting 100

Hosting Company Web 2.0 Startup 100

The Marketing Blog

MARCH 2, 2010

Home About In the Media Moving One Step Closer to Dream Indian Companies on Twitter – A Usage Study March 3, 2010.10:02 ‘Facebook’ being a closed platform the community considers it as a friend focussed channel. In that poll there were 5000 + votes with the community voting in favor of Facebook.

Comparison 222

Comparison Twitter Web 2.0 Facebook 222

Sprout Social

JULY 19, 2022

That’s the question frustrating social media marketers today. Hashtags are an essential asset in your digital marketing toolbox. According to 72% of our LinkedIn community , hashtagging impacts the overall performance of social media content. To hashtag or not to hashtag? The short answer: Yes, definitely use hashtags.

Hashtag 122

Hashtag How To Guidelines Telecommunications 122

The Marketing Blog

SEPTEMBER 7, 2010

43 pm 3 Ways to Analyze Facebook Fan Page Traffic Jump to Comments NOTE : I had recently scribbled my thoughts on Facebook Insights for India’s growing B2B marketing community www.paulwriter.com. The bottom-line is that as a marketer you would certainly want to measure the impact and effect of your activities on any channel.

Facebook 185

Facebook Web 2.0 Startup Applications 185

Social Media Strategies Summit

FEBRUARY 13, 2020

With its ability to get in front of a wide array of consumers, social media may be the darling of retail and B2C brands, but it is increasingly difficult for ANY business to ignore the power of social media marketing. 1 Hubspot is a Resource for Marketing Decision Makers. Source: Hubspot Facebook. Source: Slack Twitter.

B2B 150

B2B Social Media Brands Hubspot 150

Sprout Social

NOVEMBER 18, 2022

Some companies still treat the social media team like Harry Potter in the cupboard under the stairs. But this misunderstanding–or more accurately, this lack of understanding–does real harm, both to the social media professionals on staff and the company as a whole. Perform community management. So what should companies do?

Resources 100

Resources Company Social Media Team 100

Ignite Social Media

OCTOBER 13, 2020

Participants were able to send a free box of mac and cheese to a friend, ostensibly to encourage community during the pandemic. When you’re consistently marketing your brand as family-friendly and child-focused, marketing with a pun on sending nudes is probably not the way to go. Wrong Audience. Inappropriate Content.

Campaign 106

Campaign Brands Press Release UGC 106

The Marketing Blog

AUGUST 3, 2010

The team is headed by Jessie Paul, who was previously the Chief Marketing Officer of Wipro’s IT business. With this comes the opportunity; a chance for your company to engage with your prospects, identify and connect with people who would be interested in your product’s next offering.

Web 2.0 152

Web 2.0 Startup Metrics FeedBurner 152

The Marketing Blog

JULY 10, 2010

Subscribe to Blog Updates Feedburners Stats Email Subscription My Company About Hi, I am Daksh author of themarketingblog & co-founder of Iffort, a web-strategy & digital marketing consulting firm. The focus of the blog has shifted from that of a startup-centric one when it originally started in 2007. Theme: Pressrow.

Startup 191

Startup Web 2.0 FeedBurner Consultant 191

The Marketing Blog

MARCH 26, 2010

Home About In the Media Indian Companies on Twitter – A Usage Study Search Engine Statistics:: Google’s share dips March 27, 2010.8:32 Not many people can think and write like this about online marketing. The focus of the blog has shifted from that of a startup-centric one when it originally started in 2007.

Web 2.0 138

Web 2.0 Content Startup FeedBurner 138

The Marketing Blog

APRIL 18, 2010

Eyebridge is a Professional and creative web Design Company provides Web Designing, Development, SEO, SEM, and PPC Services with latest techniques and effective Web Solutions in Delhi, India. Reply Bharat Rawat April 23, 2010 at 6:00 pm Web design company Delhi offer web hosting, website development and web designing in Delhi.

Facebook 167

Facebook Web 2.0 Startup Press Release 167

The Marketing Blog

NOVEMBER 26, 2009

Subscribe to Blog Updates Feedburners Stats Email Subscription My Company About Hi, I am Daksh author of themarketingblog & co-founder of Iffort, a web-strategy & digital marketing consulting firm. The focus of the blog has shifted from that of a startup-centric one when it originally started in 2007. Theme: Pressrow.

Resources 138

Resources Web 2.0 Startup FeedBurner 138

The Marketing Blog

AUGUST 12, 2010

Subscribe to Blog Updates Feedburners Stats Email Subscription My Company About Hi, I am Daksh author of themarketingblog & co-founder of Iffort, a web-strategy & digital marketing consulting firm. The focus of the blog has shifted from that of a startup-centric one when it originally started in 2007. Theme: Pressrow.

Alltop 127

Alltop Web 2.0 Facebook Startup 127

The Marketing Blog

OCTOBER 1, 2007

36 am Cool Presentations on Marketing Jump to Comments I’ve been going through some nice SlideShare presentations on evolving subjects of Viral Marketing, WOM & Social Media Marketing. Marketing 2.0 Marketing 2.0 Here are some nice presentations worth a watch. However, I still review some Web 2.0

Web 2.0 100

Web 2.0 Startup Marketing FeedBurner 100

The Marketing Blog

DECEMBER 10, 2009

Subscribe to Blog Updates Feedburners Stats Email Subscription My Company About Hi, I am Daksh author of themarketingblog & co-founder of Iffort, a web-strategy & digital marketing consulting firm. The focus of the blog has shifted from that of a startup-centric one when it originally started in 2007.

Social Media 138

Social Media Web 2.0 Startup Case Study 138

The Marketing Blog

FEBRUARY 5, 2008

44 am Cab Drivers as Word-of-Mouth Marketers? Jump to Comments Imagine the cabbies playing the dual role of a ‘driver’ and a ‘product-marketer’ Recently, I had read in a blog-post that the company that sells ads on the outside of cars in London would now secretly pay money to the car drivers for product marketing.

Web 2.0 100

Web 2.0 Startup Marketing Training 100

The Marketing Blog

DECEMBER 24, 2009

trends and the variety of issues companies face during adoption. Market Predictions Vary so Greatly? Subscribe to Blog Updates Feedburners Stats Email Subscription My Company About Hi, I am Daksh author of themarketingblog & co-founder of Iffort, a web-strategy & digital marketing consulting firm. Enterprise 2.0

Conversation 155

Conversation Web 2.0 Startup Flickr 155

The Marketing Blog

FEBRUARY 6, 2010

Subscribe to Blog Updates Feedburners Stats Email Subscription My Company About Hi, I am Daksh author of themarketingblog & co-founder of Iffort, a web-strategy & digital marketing consulting firm. The focus of the blog has shifted from that of a startup-centric one when it originally started in 2007. Theme: Pressrow.

Web 2.0 145

Web 2.0 Facebook Startup Comparison 145

The Marketing Blog

APRIL 7, 2010

50 am Search Engine Statistics:: Google’s share dips Jump to Comments Although, Google continues to dominate the search market in U.S. Current Search Market Share by Major Search Engines – from Market Share/H… The virtual fly on the wall… 4 Comments Filed under Google , SEO , Search Engines , Web 2.0

Engineering 149

Engineering Hitwise Statistics Google 149

Convince & Convert

FEBRUARY 3, 2016

One of a marketer’s goals is to make meaningful connections with consumers. Content marketing is meant to be a strategic way to reach and attract a defined audience. When Fitbit first launched in 2007, I was sure this was just another gadget-fad that wouldn’t last. This is also one our biggest challenges. Healthcare.

Content 60

Content How To Marketing Case Study 60

Techipedia: Tamar Weinberg

MAY 13, 2008

Such was the case for this Digg story , which compared multiple web hosting companies and watched as these hosts handled the traffic spikes that resulted from the Digg effect. A few weeks later, a surprising blog post was published that outed the marketing firm and hosting company that sponsored the particular study.

Social Media 100

Social Media Digg Brands Marketing 100

Buzz Marketing for Technology

SEPTEMBER 30, 2008

Here’s the first paragraph of my summary: I show businesses how to use social media technologies for external community building and outreach, and for internal collaboration. For the bonus round, I recommend staying up to date via LinkedIn’s community superhero, Mario Sundar. Read it aloud a few times to see how it sounds.

LinkedIn 279

LinkedIn Badge Project Comments 279

The Marketing Blog

JULY 23, 2008

37 am Marketing, Social Media & Branding Blogs in India Jump to Comments What XML feed of some of the best Social-media, Marketing and Branding blogs in India Why Thoughts inspired by Age of Conversation’s Douglas Karr. am in such an awesome company. Reply Rajesh Kumar August 9, 2008 at 2:39 am Interesting list.

Social Media 100

Social Media Brands Web 2.0 Startup 100

The Marketing Blog

AUGUST 5, 2008

1 search-engine company has positioned itself as a startup in this job-advertisement. Startup tag works well Jumping on the big company bandwagon is easy. A company’s screening process includes relevant experience, educational background and similar parameters. OTOH, a candidate screens the right companies for his job.

Google 113

Google Startup Web 2.0 FeedBurner 113

The Marketing Blog

FEBRUARY 4, 2010

Subscribe to Blog Updates Feedburners Stats Email Subscription My Company About Hi, I am Daksh author of themarketingblog & co-founder of Iffort, a web-strategy & digital marketing consulting firm. The focus of the blog has shifted from that of a startup-centric one when it originally started in 2007. Theme: Pressrow.

Social Media 138

Social Media Web 2.0 Startup Flickr 138

agora pulse

OCTOBER 6, 2020

You’ve had your social media marketing agency for a while. Recently I published a detailed guide on How to Start a Social Media Marketing Agency: Step by Step. The most recent data shows that of the small businesses that opened in March 2007, 33% made it to March 2017.). But now, it needs a little power boost.

Social Media Management 183

Social Media Management Social Media Trends Meme 183

The Marketing Blog

FEBRUARY 24, 2010

Operating from NCR, [India] Iffort is a fresh firm which would help businesses in the areas of Digital marketing, New Media & Web-strategy. Our offerings would span across companies which lie in the WAP (Web Adoption Pyramid) framework. Fresh’ is the keyword here as it reflects our heart, mindset and approach towards work.

Web 2.0 140

Web 2.0 Startup FeedBurner Consultant 140

The Marketing Blog

FEBRUARY 20, 2008

10 pm Google Spreadsheets Update: Blessing in Disguise for Marketers… Jump to Comments Web-based productivity tools have been around for quite a while, but their usage and focus has primarily been limited to a very niche audience. A fantastic utility and must add to any marketer’s kitty. Let’s look at the 2 ‘W’s then.

Google 100

Google Web 2.0 Startup Survey 100

The Marketing Blog

APRIL 12, 2010

Subscribe to Blog Updates Feedburners Stats Email Subscription My Company About Hi, I am Daksh author of themarketingblog & co-founder of Iffort, a web-strategy & digital marketing consulting firm. The focus of the blog has shifted from that of a startup-centric one when it originally started in 2007. Theme: Pressrow.

Web 2.0 118

Web 2.0 Startup Skills Consultant 118

The Marketing Blog

AUGUST 2, 2007

53 am Market yourself as an individual Jump to Comments Long ago, somewhere in the streets of Nigeria, there used to live a young guy. Wise men refer/referred to this concept as marketing. Reply Paavani August 5, 2007 at 8:43 am Thats so sweet. thats gr8… Reply Moksh Juneja August 2, 2007 at 2:47 pm is he in the picture???

Web 2.0 100

Web 2.0 Startup Marketing FeedBurner 100

The Marketing Blog

NOVEMBER 10, 2009

Subscribe to Blog Updates Feedburners Stats Email Subscription My Company About Hi, I am Daksh author of themarketingblog & co-founder of Iffort, a web-strategy & digital marketing consulting firm. The focus of the blog has shifted from that of a startup-centric one when it originally started in 2007. Theme: Pressrow.

Features 114

Features Web 2.0 Twitter Microblogging 114

Social Media Strategies Summit

AUGUST 11, 2022

Building a brand community isn’t about improving vanity metrics like engagement and follower count. According to a survey from Vanilla Forums , 58% of brands say their communities improve customer loyalty. That’s a big deal, with research from KPMG revealing: 86% of loyal customers will recommend a company to friends and family.

Examples 228

Examples Communities Brands Forums 228