Pixlee

SEPTEMBER 1, 2021

But in 2021, these retail holiday events will be starkly different. . So, if you’re preparing your online store for this year’s biggest retail events, you’re at the right place. So, if you’re preparing your online store for this year’s biggest retail events, you’re at the right place.

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UGC Widget Retail Discount 52

Pixlee

APRIL 2, 2019

Crafting a marketing strategy that is both flexible enough to allow for agile shifts within the organization, while retaining rigidity that the whole team can align with isn’t an easy task. Your community should be the core focus of your marketing strategy in the year ahead. Brand Loyalty. Ride the Wave of Emerging Trends.

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Strategy UGC Hotels Marketing 59

Buffer Social

NOVEMBER 12, 2019

The biggest retail dates of the year are just around the corner. Do you have your social media marketing ready? We’ve researched some of the trendiest marketing ideas for Black Friday + Cyber Monday, including flash sales, messenger marketing, and UGC. Conduct hourly flash sales.

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Social Media SMS UGC Marketing 67

Pixlee

JANUARY 5, 2022

Social commerce is a rapidly growing segment of ecommerce, and most social platforms continue to introduce in-app tools that support the marketing efforts of ecommerce brands and retailers. . 9 out of 10 customers say they would choose a retailer that helps them save time and effort over another option.

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Social Media Video Content UGC 52

Pixlee

AUGUST 3, 2020

These ten stats are a must-read for any marketer looking to grow their brand’s online footprint. Morphe seamlessly integrates its customer reviews with UGC with TurnTo and Pixlee. According to research, “The U.S. retail stores as opposed to Amazon’s 26 stores. Shopify and Walmart Form a Partnership .

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Retail Discount UGC Buy 87

Keyhole.co

MARCH 7, 2023

This can help you tailor your content and marketing strategies to better appeal to your audience, leading to increased engagement and success on Instagram. Sephora is a beauty retailer that uses reels on their Instagram account to showcase new makeup and skincare products, tutorials, and behind-the-scenes glimpses of their stores and events.

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Instagram UGC Hashtag Collaboration 52

The Realtime Report

FEBRUARY 16, 2017

It’s a revolution in marketing that includes gen Z, Gen Y, Gen X and even Boomers. Peer to peer influence and video content is impacting retail like never before. Influencer marketing is on the precipice of exploding growth. Welcome To The Video Generation By Jason Katz. Content and social networks are the new currency.

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Video Retail Influencer YouTube 131

Pixlee

MAY 2, 2019

For many retailers, it takes millions of dollars and years testing, tweaking, and focus-grouping before coming to market. But with community-driven marketing, brands can hack this process and save an untold amount of time and money with three key steps. Community Building. Focus on Content. Customer Advocacy.

Retail 68

Retail Authentication UGC Case Study 68

Later

SEPTEMBER 12, 2019

User-generated content (UGC) is a killer asset for brands and businesses looking to grow online. . UGC is an affordable way to share high-quality content that generates sales for your brand — it’s the social media equivalent of a word-of-mouth recommendation! . Generating an affordable marketing stream.

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UGC Content Instagram Hashtag 60

Pixlee

JUNE 24, 2020

We now live in a world where FOMO (fear of missing out) has taken over retail. A marketing report from SocialPubli.com showed that 93% of marketers are using influencer marketing. Once thought of as only a trend, influencer marketing is becoming a very profitable marketing tactic. .

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Collaboration Influencer Campaign UGC 98

Hootsuite

JULY 4, 2022

Do your research by signing up for a personal TikTok account and lurking around to see who’s using the platform and how. For social marketers, TikTok is becoming increasingly hard to ignore. Contrary to popular belief, TikTok is not just for Gen Z, meaning marketers can reach other age groups on this platform.

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Questions Banking Insurance HootSuite 106

Pixlee

SEPTEMBER 5, 2017

With all of the different ways brands can interact with their customers, it can be hard to decide where to focus your marketing efforts, but one thing is clear: abandoned cart email campaigns are the low-hanging fruit of recovering online revenue. However, most marketers know that visuals can be more powerful than text.

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UGC Content Education Campaign 40

Sprout Social

JULY 6, 2020

As social marketers, we should be integrating diversity, equity and inclusion into our social strategies for the long term. It’s hard for wineries to push through the systems to get to you, but if you ask for the wines, retailers will listen! This community wants to know that you’ll show up for them even when it’s not popular to do so.

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Social Media Strategy Organization Education 144

Pixlee

FEBRUARY 1, 2019

Research suggests that for stronger brands, rewarding both parties works better. Instead of offering lower prices and cash incentives, high-growth brands are using UGC and community engagement to improve brand favorability and boost referrals. Danielle Canstello is part of the content marketing team at Pyramid Analytics.

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Discount UGC How To Apparel 41

Pixlee

OCTOBER 27, 2016

In fact, 86 percent of businesses have integrated use-generated content into their marketing platforms. Essentially, user-generated content (UGC) is content that is produced by the consumer and describes their experience with a brand. UGC fulfills this need and sparks an interest in potential customers. UGC Expands Reach.

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UGC Content Statistics Hotels 40

Later

MAY 6, 2020

For example, Later’s Head of Content Marketing Taylor Loren has over 3M views on her TikTok candle tutorial video. She’s a social media marketer who uses TikTok to educate her followers. She found a niche audience of new TikTok users, marketing professionals, and people who want to up their content game! Take for example Aerie.

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How To UGC Hashtag Trends 86

Social Media Strategies Summit

AUGUST 11, 2022

That’s a big deal, with research from KPMG revealing: 86% of loyal customers will recommend a company to friends and family. Multinational beauty retailer Sephora started Beauty Insider as a straightforward loyalty program in 2007 before pivoting to a full-blown community ten years later. Image source. million members today.

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Examples Communities Brands Forums 227

Sprout Social

OCTOBER 19, 2016

With engagement being one of the most critical metrics for social media marketers, contests make a lot of sense. You can capture the email addresses of all your entrants and add them to your email marketing tool. These leads can then be shared with your email marketing or sales teams who can pursue those users as customers.

Social Media 40

Social Media How To Directory UGC 40

Ignite Social Media

JANUARY 22, 2020

A home goods store may post a photo of a pup lying happily on their sofa, while a fashion retailer can advertise their line of active wear on a model running alongside her furry friend. A little research and extra care go a long way here. A fashion retailer showing how to style a trendy piece? That’s a lot of untapped potential!

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Types Delicious UGC Brands 177

Sprout Social

OCTOBER 13, 2021

And they’re taking heed: Research conducted by the Harris Poll on behalf of Sprout Social found that 73% of businesses are currently selling on social media platforms, and another 79% plan to within the next three years. Being in the right place at the right time is what marketing and advertising are all about. Shoppable video.

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Buy Brands Apparel Content 135

Hootsuite

SEPTEMBER 24, 2019

The number of brands incorporating Instagram marketing into their business strategy has surged in recent years. marketers used Instagram in 2016, more than 75% will do so by 2020. Before you get started with Instagram marketing, you need an Instagram for Business account or an Instagram Creator account. Use a business account.

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Instagram Tips Marketing Hashtag 112

Hootsuite

APRIL 21, 2022

Even if you’re an experienced retailer with a keen eye for Facebook advertising and selling — what happens if you’re not selling as many products as you’d like? In fact, 76% of internet users aged 16 to 64 use social media platforms for brand research. Standing out in a sea of organic and paid Facebook content is tough.

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Strategy Brands Facebook How To 102

Hootsuite

DECEMBER 6, 2021

It gets people talking on and off social media about what your brand is doing and can increase overall brand awareness of both web and brick and mortar retail. Plus, your followers will love to see it — UGC serves as social proof, showing your followers and first-time account visitors that your brand is loved by the community.

Instagram 145

Instagram How To Hashtag HootSuite 145

Sprout Social

JUNE 12, 2023

Time and again, customer experience research has shown that superior CX can drive high retention, Customer Lifetime Value (CLTV), revenue and growth for your business. For example, let’s say a retail business sets a goal to reduce customer support response times. And that’s not all.

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Strategy How To Metrics Loyalty 130

Sprout Social

JANUARY 30, 2019

Do you have your social media marketing strategy squared away for 2019? Because 2018 was a whirlwind year for social marketing to say the least. Last years happenings combined with this year’s emerging trends have left marketers with a sense of analysis paralysis. Research your audience. If not, we don’t blame you.

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Social Media Strategy Marketing How To 112

Hootsuite

OCTOBER 13, 2022

Effective marketing tactics. A potential target market for your customer base is young, working mothers who are strapped for time. The tone of your marketing material can empathize with their struggles, saying, “The last thing you need is someone asking if you’re tired. Perform user research.

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Template Templates Comparison Survey 97

Hootsuite

MARCH 2, 2023

In today’s digital age, it’s crucial for marketers to take steps to protect their brand safety online. In this article, we’ll share strategies and best practices that marketers can use to safeguard their brand’s reputation on social media. For marketers, brand safety is most relevant when running social media ads.

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Social Media Brands HootSuite Policies 99

Convince & Convert

MAY 6, 2016

Mother’s Day is considered the third biggest retail holiday of the year, exceeded only by back-to-school and winter holidays, yet many brands still don’t see how huge the opportunity is, especially when it comes to kicking promotions up a notch for that last-minute rush. highlight to tweet). Courtesy of: The Shelf. Courtesy of: The Shelf.

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UGC Retail Influencer Price 60

Convince & Convert

DECEMBER 14, 2015

If you’ve never dabbled in influencer marketing, it can be tricky to get started. And when it comes to the rules of influencer marketing , they don’t really exist. But even though working with influencers isn’t the easiest marketing strategy, it is indeed one of the most effective. Image via BigStockPhoto.com.

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Later

JULY 17, 2020

Pinterest saw a 26% increase in monthly active users from 2019 to 2020, with huge growth in international markets. . According to TechCrunch , the number of Product Pins has more than doubled in the last year, with traffic to retailer sites increasing by 230%. .

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Brands How To SEO UGC 73

Pixlee

DECEMBER 30, 2020

To close out this year, we took the time to chat with Sylvia Choi, Digital Marketing Manager at Yakima Racks, on growing and scaling an ambassador program. In our chat, she shares the nuances of ambassadors, what makes a good brand community, and how to measure the success of your community-driven marketing platforms.

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Features Brands Influencer Travel 52

Sprout Social

MARCH 27, 2023

Tracking, monitoring, listening and analyzing campaign results is crucial to refining your social media marketing strategy and proving the far-reaching impacts your team has on company goals. A social media campaign is a coordinated set of marketing actions across one or many social channels. So, tapping into UGC is a win-win-win.

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Campaign Social Media UGC Metrics 125

agora pulse

NOVEMBER 25, 2020

Influencer marketing amplifies reach. Example of UGC and SEO writing. Pinterest for SEO is ideal, and many marketers depend solely on Pinterest search traffic to grow their business. Additionally, its business insights are so helpful for retailers. Take the time to research the most powerful hashtags in your sector.

SEO 190

SEO Social Media Reddit Hashtag 190

Sprout Social

OCTOBER 17, 2016

Social media marketing evolved from something only a few cutting-edge brands did to an integral piece of every company’s marketing strategy. If social media marketing hasn’t been working for you, the problem could be you’re focusing on the wrong channels. Choosing Your Social Networks.

Social Media 40

Social Media Marketing Hashtag LinkedIn 40

agora pulse

FEBRUARY 10, 2021

The online clothing retailer has nailed its brand voice and applies it uniquely across the various social channels. On Facebook , they’re all about UGC ( user-generated content ), sharing funny fan tweets, popular memes, and Instagram posts. Running a busy marketing agency like Contentworks, this tool is essential for planning. .

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Organization Social Media UGC How To 207

Later

DECEMBER 13, 2019

According to influencer research by Fohr , the average caption length has more than doubled since 2016, and those with longer captions got the most engagement! . According to Jon Youshaei , Product Marketing Manager of IGTV , Instagram is building an entire destination right in the Instagram app for people to go and browse. .

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Instagram Strategy Collaboration Influencer 75

Hootsuite

MARCH 9, 2022

We’ve already learned how TikTok marketing can help you reach new audiences and grow your client base, but the app is far more powerful than that. This is already plenty of information to help you tailor your marketing, and it doesn’t necessarily mean you can’t reach older people if that’s your goal. Encourage UGC.

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Products How To UGC Meme 101