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What Is a Social Media Manager? (And What Does One Really Do?)

agora pulse

Let’s compare the expectations and realities of a social media manager job, so you know exactly what you’re getting into. When you apply for your first social media manager job, you might not know exactly what to expect. What does a social media manager do anyway? Expectation.

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What social media tasks to automate and what to personalize

Sprout Social

When you think of a social media manager’s job, you probably picture them planning and posting content all day. Social media managers brainstormed those ideas, wrote captions, designed visuals, researched hashtags and scheduled posts for the best engagement.

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Why lifecycle marketing matters for your social team

Sprout Social

From putting an organization on the map to churning out revenue, marketing functions each play a unique role in an organization’s larger goals. At times, it might seem that social media managers are stuck in silos, focused more on brand awareness than direct revenue impact. Lifecycle marketing. Social listening.

Team 115
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How marketing automation empowers your team, and whole org

Sprout Social

For today’s marketing teams, it’s nearly impossible to do your work and stay agile without marketing automation. There has never been more customer, competitor or industry data available to marketing teams. In this article, we’ll walk through what marketing automation is, how and why to use it and examples of tools.

Team 107
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What You Need To Know About Building A Career In Social Media (No Toxicity, Expert Advice Edition)

Buffer Social

Nothing says anyone can become a social media manager like Buffer’s resident music major turned SMM, Mitra Mehvar. However, the question is less can you become a social media manager and more should you pursue this career? What is a social media manager?

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Top 10 Demand Generation Tools for 2024

Oktopost

From email marketing to social media and sales outreach, there are various ways in which you can continuously generate demand for your product. Therefore, it may not be surprising that 39% of businesses are looking at marketing automation to drive their demand-generation efforts. What is a Demand Generation Tool?

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Instagram Restrict: How to Restrict Users on Instagram

Ignite Social Media

Here’s a bit more about this overlooked feature and how you can leverage the tool for your brand marketing needs. Restrict is another precaution that community managers or regular users can take to protect themselves from bullying or trolls on the app. The first thing that comes to mind is community management.

Instagram 101