Social Media Strategies Summit

FEBRUARY 1, 2024

Social media is a cut-throat world. But it’s not all bad news because those same rivals can be a major source of inspiration for your own social media strategy, helping you identify new opportunities and close gaps in your content calendar. Read on to learn how to run an effective social media competitive analysis.

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Analysis Social Media How To Hashtag 186

Webbiquity SMM

APRIL 4, 2023

The term “social media” implies connecting with others, socializing and sharing. While this is a reason one may engage with social media, from its earliest days other motives have driven users to partake. Image credit: fauxels on Pexels There are four core motivations for engaging with social platforms.

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Social Media Reddit LinkedIn Research 220

Social Media Strategies Summit

AUGUST 15, 2023

Higher education marketers are busy, so finding the time to keep up with the latest industry developments can be challenging. How are external trends and events going to affect your broader marketing strategy? Here are ten higher education marketers you should start following right now. Josie frequently shares polls on LinkedIn.

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Marketing Education Forums LinkedIn 240

The Realtime Report

AUGUST 25, 2020

Small Business Social Media. Marketing Strategies. Marketing your small business on Social Media is key to becoming successful. In this article we will discuss why small businesses need social media and tips and tricks to market your business. Why do Small Businesses need Social Media?

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Small Business Social Media Strategy Marketing 251

Social Media Today

FEBRUARY 21, 2024

LinkedIn member data shows that LinkedIn users have higher incomes, and are keen to spend on luxury goods.

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LinkedIn Marketing Data 139

Sprout Social

MARCH 28, 2024

With over a billion members in 200+ countries and territories worldwide, LinkedIn is one of the most popular social networks for brands looking to reach a professional audience. LinkedIn hashtags are searchable, which increases your content’s reach and gets your posts in front of more of the right people.

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Hashtag Analytics LinkedIn Content 103

Hootsuite

MARCH 11, 2020

LinkedIn is the biggest social platform that caters directly to business professionals. Understanding LinkedIn demographics will help you understand who you’re targeting, and craft compelling messages for them. Keep reading to find the most important LinkedIn demographics. LinkedIn general demographics.

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Social Media Today

DECEMBER 17, 2019

LinkedIn has provided a simple, five-step checklist for social media marketing success, based on insights from its 'Live with Marketers' podcast series.

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LinkedIn Social Media Marketing 150

Webbiquity SMM

NOVEMBER 15, 2022

Social media managers create innovative, high-quality content to engage followers and grow their company’s social media presence. Agility is a fundamental skill in social media marketing, essential for continuously adapting to the evolving digital landscape. Guest post by Eva Chan.

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Social Media Management Skills Social Media Metrics 227

The Social Media Hat

APRIL 12, 2023

The post LinkedIn vs. Instagram for Influencer Marketing: Which Platform is Better for Your Business? appeared first on The Social Media Hat. Make sure you select the best platform for your brand.

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Convince & Convert

DECEMBER 15, 2023

User behavior is changing, and studies show that around 31% of consumers use social media channels to find answers to their queries. If you’re growing your business and footprint online, this is the best time to understand social media SEO. What is social media SEO?

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SEO Social Media Strategy Hashtag 157

The Social Media Hat

APRIL 10, 2023

Learn how to make the most of your time on LinkedIn. The post 5 Steps to Building Strong Relationships on LinkedIn appeared first on The Social Media Hat.

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LinkedIn Social Media How To Influencer 192

Social Media Today

FEBRUARY 21, 2024

LinkedIn member data shows that LinkedIn users have higher incomes, and are keen to spend on luxury goods.

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LinkedIn Marketing Data 146

Social Media Today

JANUARY 24, 2024

How to excel in 2024 on Facebook, Instagram, X, TikTok, LinkedIn, Snapchat and Pinterest.

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Platform Social Media LinkedIn Marketing 214

Later

JUNE 21, 2021

Are you making the most out of LinkedIn? . LinkedIn offers a vast array of marketing opportunities to establish your brand as a thought leader, boost visibility, and drive sales. We spoke to three social media managers — with impressive engagement levels — to share their top LinkedIn tips!

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Social Media Management LinkedIn Tips Social Media 81

Oktopost

NOVEMBER 22, 2023

Social media has revolutionized B2B marketing. Now an essential tool for all marketing efforts, it has changed how brands reach their customers, build awareness, and foster connections with their audiences. And businesses recognize the power of social media in driving tangible results.

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Ignite Social Media

AUGUST 30, 2022

Are you looking to take your social media marketing strategy up a notch? Social media marketing is one of the most important aspects of a business, and it can be difficult to create and constantly refine an effective strategy. Being the first social media agency in the US , we have seen it all.

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Class Social Media Strategy Marketing 148

Myrland Marketing

MARCH 7, 2024

Recently, during a one-on-one LinkedIn training session with a partner at a law firm, my client asked an interesting and perceptive question: “Is my LinkedIn profile a place where I can be a little more casual and conversational and share things I wouldn’t normally include in my firm bio?”

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LinkedIn Conversation Reputation Course 78

Sprout Social

SEPTEMBER 2, 2022

Between algorithm shifts and the rise of new platforms, the only constant in the world of social media is change. And continuing your social media training is the best way for you, and your team, to achieve a quick knowledge and credentials boost. Org-wide social media marketing training.

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Training Course Resources Social Media 118

Sprout Social

JULY 21, 2022

If you want to improve your social media marketing strategy , you need to know about the different types of social media content and how or where you share that content. Understanding these different types of social media will help you develop a better content strategy and know where to focus your time and energy.

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Types Social Media Microblogging Overview 145

Social Media Today

APRIL 4, 2024

Some data-backed pointers for your LinkedIn marketing approach.

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LinkedIn Types Study Data 210

Hootsuite

MARCH 27, 2024

Other social ads are created from scratch using business tools like Meta Ads Manager or LinkedIn Campaign Manager. Boosted posts are created with just a few clicks, whereas other social ads require a few more advanced steps to get your campaign underway. Find out how to boost a post on Facebook , Instagram , and LinkedIn.

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LinkedIn Instagram Tips HootSuite 107

Sprout Social

JANUARY 24, 2024

LinkedIn is more than just a networking site. In this post, we’ll walk you through finding, using and optimizing LinkedIn hashtags to get more eyes on your content. We’ve also rounded up the top 30 most popular hashtags on the network so you can hop on relevant trends and boost your LinkedIn marketing strategy.

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Hashtag LinkedIn Trends Analytics 115

Social Media Today

FEBRUARY 23, 2022

The new group will share internal insights and tips to help marketers make the most of their LinkedIn marketing efforts.

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LinkedIn Groups Groups Tips 170

Social Media Today

FEBRUARY 16, 2021

LinkedIn has published a new guide to account-based marketing and how businesses can use LinkedIn in their ABM approach.

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Publishing LinkedIn Marketing 218

Social Media Today

JANUARY 13, 2021

LinkedIn has launched a new education platform to help marketers learn more about effective use of LinkedIn ads.

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Social Media Today

JULY 21, 2021

The courses take you through all of LinkedIn ad and marketing tools, and provide a good level of base knowledge in how its systems operate.

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Course LinkedIn Marketing System 195

Keyhole.co

MARCH 28, 2024

LinkedIn is the answer! But what are the odds that your LinkedIn content will stand out in a sea of digital competition? And when it comes to this, consider leveraging LinkedIn hashtag analytics. Don’t worry—This page covers everything you should know about LinkedIn hashtag analytics. LinkedIn SEO is the answer!

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Hashtag LinkedIn Analytics SEO 52

Social Media Today

APRIL 4, 2024

Some data-backed pointers for your LinkedIn marketing approach.

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LinkedIn Types Study Data 190

Convince & Convert

DECEMBER 6, 2023

And it’s exactly why you should focus on providing holistic customer service through social media. On social media, most customers just want to be heard and understood. Not sure how to provide great customer support via social media? 13 Social Media Customer Service Stats You Must Know 1.

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Social Media Hubspot Statistics Survey 145

Keyhole.co

MARCH 4, 2024

But beyond their top-notch content, they’ve also made a name for themselves on social media. In this blog, we’ll be taking a deep dive into what Netflix is doing right on social media and how they’ve contributed to their success. But first, let’s dive into what their social media accounts look like.

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Analysis Social Media Strategy Meme 98

Ignite Social Media

MARCH 11, 2020

Recently, LinkedIn announced that they would be merging Company Pages with LinkedIn Elevate, their employee advocacy tool, making it even easier for companies to start engaging their employees on the channel. What does this mean for employee advocacy on social media? Check out our Services here.

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Hootsuite

JANUARY 2, 2024

Wanna build your LinkedIn network fast? Turns out, maybe not as long as you think… As the world’s most popular business-focused social platform with over 950 million people , LinkedIn is the best place to build your professional network. Any comment is better than no comment when it comes to attracting new LinkedIn connections.

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Comments LinkedIn HootSuite Analytics 106

Oktopost

JULY 15, 2020

For the longest time, LinkedIn had a reputation as a site for networking and job searching. When Microsoft bought the site in 2016, many joked that this was the first time someone had actually accepted a LinkedIn request. For B2B marketers, the importance of LinkedIn cannot be overstated. Consider: You get more leads.

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B2B LinkedIn Tips Marketing 148

Oktopost

MAY 23, 2023

Say, a blog post that performed well on your website reinvented for LinkedIn or condensed into a few key points for a tweet. The right social media marketing platform will offer 360° insights into how your posts perform, making it easy to identify content that’s ripe for repurposing.

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Social Media Content Marketing ROI 91

agora pulse

OCTOBER 6, 2020

You’ve had your social media marketing agency for a while. Check out our tips for experienced social media managers who want to energize their agencies. Recently I published a detailed guide on How to Start a Social Media Marketing Agency: Step by Step. And the challenges don’t end there.

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Social Media Management Social Media Trends Meme 183

Oktopost

OCTOBER 25, 2020

We’ll just come right out and say it: Social media marketing isn’t for the faint of heart. Listen to the podcast: Want to Hear More from Experts Across the B2B Marketing Industry? Subscribe to our original podcast channel B2B Marketing Now wherever you listen to podcasts for the latest episodes.

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Social Media B2B Marketing Skills 160