Sprout Social

APRIL 16, 2024

Even just one solid query can give a brand a rich, unbiased view of consumer sentiment. If your leadership team is bought in on social listening, the only thing standing between you and smarter social insights is improving your social listening query building skills. What are your business’ top priorities this quarter and year?

How To 96

How To Sentiment Template Templates 96

Convince & Convert

NOVEMBER 30, 2023

But it can be quite costly, especially if your team fails to continuously invest time into fine-tuning your strategy. And here’s what it came up with: You can prompt ChatGPT to add emojis or hashtags if you are going to extend your campaign to Instagram and/or Twitter. Which hashtags are they using?

Advertising 108

Advertising Social Media Strategy Tools 108

Oktopost

MARCH 20, 2022

With a Query set up around your brand name, Oktopost will grasp the number and sentiment of social mentions as well as the media coverage across news and blogs, while also giving you a location breakdown and the most used words mentioned in connection with your brand. Research engine for agile product teams.

Conversation 118

Conversation Sentiment B2B Module 118

Sprout Social

FEBRUARY 1, 2024

This qualitative social data reveals customer sentiments, preferences and experiences. If other customers share the sentiment, it gives the brand ideas on where to potentially expand next. 5 ways to improve your social listening and foster customer advocacy Social listening isn’t just about tracking hashtags or counting likes.

Social Media 105

Social Media Sentiment Loyalty Microsoft 105

agora pulse

NOVEMBER 10, 2020

The most important social media metrics for your brand depend on what your team wants to accomplish. Monitor the number of questions or comments you receive, your team’s overall response time, and individual team members’ contributions. You can download this free SMART goals guide to help you with that planning.

Analytics 179

Analytics Social Media Tools Price 179

Sprout Social

JANUARY 3, 2022

This internal document is used by marketing, sales and product teams to ensure their messages and activities are tailored to the people they want to reach. When built on diligent market research , they can be helpful in a variety of circumstances in and beyond marketing, offering critical audience insights.

Data 140

Data Social Media Sentiment Team 140

Sprout Social

OCTOBER 19, 2023

This feedback can identify customer sentiment (positive or negative), trends and more. Scope the terms, hashtags and keywords to monitor No surprises here. When in doubt, consider talking to your sales and customer success teams as well. This is where something like social media sentiment analysis can really save the day.

Reputation 93

Reputation Sentiment Analysis Notification 93

Sprout Social

AUGUST 22, 2023

This market-driven, real-time intelligence empowers marketing teams to amplify brand reach in a targeted manner, spot emerging trends and gain competitive insights. Thus, enabling your teams to concentrate on strategy and business impact rather than manual data analysis. Here is a closer look at the key benefits. For example, Simpli.fi

Analytics 84

Analytics Conversation Brands Sentiment 84

Sprout Social

JANUARY 10, 2024

The higher the volume, the more overwhelming it can be for your team, but a complaint management system helps your brand respond and engage with unhappy customers at scale. Still, research shows a third (33%) of consumers would consider giving a company a second chance if they felt the brand sincerely tried to resolve the issue.

Reputation 101

Reputation System Brands Knowledge Base 101

agora pulse

JUNE 13, 2020

Once purely a hashtag analytics tool, Keyhole is now a multi-feature platform allowing you to analyze your Twitter account, monitor your brand and your competitors on Twitter, and even identify influencers. I’ve worked on several social media events in which we’re tracking how the event hashtag is doing during the day. Agorapulse.

Analytics 204

Analytics Tools Twitter Hashtag 204

Hootsuite

MAY 21, 2020

Social media monitoring tools let you keep track of every conversation, account, keyword, and hashtag that’s relevant to your business. Relevant hashtags. You could do basic social monitoring manually—checking each social network individually for mentions, keywords, hashtags, and so on. Mentions of your competitors.

Social Media 145

Social Media Tools HootSuite Sentiment 145

Sprout Social

AUGUST 17, 2022

These engagements include @ mentions , comments, #hashtags and keywords related to your brand. . Based on Sprout’s own research, supporting sales strategy (65%) is the number one use of social data by brands. With a collaborative inbox, you and your team can reply to mentions and call-outs without leaving the platform.

Campaign 121

Campaign Social Media Tools Hubspot 121

Keyhole.co

FEBRUARY 16, 2024

Rather than doing everything with your hands, you can leverage a YouTube competitor analysis tool and substantially cut the time spent on competitive research. Let’s say you want to analyze your competitor’s brand sentiment on YouTube. Cost per month: Individual – $79 Team – $149 Pro – $199 Enterprise – $399 4.

Analysis 52

Analysis YouTube Tools Strategy 52

agora pulse

AUGUST 17, 2020

Number (and sentiment) of your customer support emails. Specific, Measureable, Achievable, Realistic, and Timely) approach which sets quick doable goals and helps you and your team feel more motivated to move forward to long-term results. Step 2: Research your competitors’ strategy and tactics. On-site engagement. Conversions.

Social Media 171

Social Media Strategy Marketing How To 171

Sprout Social

JANUARY 18, 2022

Today, it’s a critical focus for executive leadership teams as they reconsider how they want to tell their growth story to employees, media, investors and more. . The social applications for corporate communications are unique, so you’re better off tailoring your development plan to your business or team need. Social listening.

Skills 124

Skills Sentiment Team Press Release 124

Sprout Social

SEPTEMBER 22, 2021

In spite of all the research and prep that marketers funnel into campaign planning, creative production or hashtag ideation, campaigns tend to chart a path of their own post-launch. Initially, #AthleteAnd was just a hashtag we used to brand and market players’ stories. Social media campaigns are living, breathing things.

Campaign 117

Campaign Hashtag Analytics Metrics 117

Oktopost

NOVEMBER 16, 2023

In today’s social media-driven world, information about customer behavior, public sentiment, and user preferences is at the tip of any business’s fingers. Their research and engagement can turn into precious data for your business. But when it comes to social data, it’s not about how much data you have but rather how you leverage it.

Analysis 69

Analysis Data Sentiment Metrics 69

Sprout Social

JUNE 26, 2023

AI customer experience is the use of AI technologies like natural language processing (NLP), text analysis and sentiment analysis to delight customers wherever and however they interact with your brand. You’ll also see eight practical applications of AI for creating a memorable, personalized customer experience.

Sentiment 101

Sentiment Analysis Patterns Price 101

Sprout Social

OCTOBER 25, 2022

Our research shows that the most effective purchase drivers on social media are recommendations from friends, comments and product reviews and familiarity with a brand. Combine positive brand sentiment with high brand recognition and you get fans. You never know who could be the best fit for your dream team.

Strategy 127

Strategy Brands Hubspot Survey 127

Sprout Social

FEBRUARY 20, 2020

This is opening up a new world of possibilities for not only marketers but also for sales teams, product teams, research and development, and so much more. Some common overarching business priorities listening can support are: Market research. Product research. Improve sentiment around customer service.

Strategy 118

Strategy Sentiment Social Media Management Analysis 118

Sprout Social

OCTOBER 6, 2022

In this guide, we collect expert tips from Sprout’s video and social teams so you can learn the theory behind ‘going viral’, how to make a viral video and what to do when it happens. Sprout’s video team is well-versed in creating video content that reaches large audiences. Let’s dive in. Start strong.

Video 125

Video Social Media How To Trends 125

Sprout Social

AUGUST 5, 2020

This update provides a comparative insights view that makes it much easier to compare and contrast your social performance with competitors across key metrics, including SOV, engagement and sentiment. It can also be helpful to evaluate your competitor’s content by a specific topic or campaign. It’s been good from so many perspectives.” .

Analysis 138

Analysis Strategy Sentiment Comparison 138

Sprout Social

JANUARY 24, 2024

Here are ten important influencer marketing metrics based on insights from marketers, research studies and our Q3 2023 Pulse Survey. Forty percent of marketers in the survey said they monitor brand mentions and hashtags on social platforms to measure the effectiveness of their influencer campaigns. unique users in the UK.

Metrics 96

Metrics Influencer Marketing Survey 96

Sprout Social

DECEMBER 9, 2020

Native analytics tools on different social media platforms give you some idea of the trending conversations and hashtags relevant to your business. On the desktop client or mobile app, it shows you “What’s happening” and gives you a real-time update of trending topics and hashtags. Identify trending niche hashtags on Instagram.

Trends 123

Trends Hashtag Meme Sports 123

Keyhole.co

DECEMBER 13, 2023

Quicktrends: This feature helps you monitor the latest trends and conduct market research. The other four packages are Team, Pro, Advanced, and Enterprise at $119/month, $199/month, $359/month, and $833/month. The Professional and Team plans are priced at $99/month and $249/month. Pricing: Hootsuite has 4 plans.

HootSuite 52

HootSuite Price Sentiment Social Media Management 52

Sprout Social

OCTOBER 15, 2020

You might not agree with some of the conversations you see around your brand, but this gives you an understanding of the general sentiment around your brand and products. Understanding sentiment. Brand monitoring can help you better understand the overall sentiment that people have towards your brand.

Brand Monitoring 139

Brand Monitoring Brands Sentiment Reputation 139

Keyhole.co

MARCH 2, 2023

Having a neat and insightful set of data helps you (or your marketing team, if you have one) run better, more impactful ads and ship them out to the right feeds at the right time. Keyhole changes the game by turning audience research into a simple and intuitive process. Keyhole is world’s the top company for hashtag research.

Social Media 52

Social Media Tools HootSuite Marketing 52

Convince & Convert

OCTOBER 30, 2017

They may have the luxury of relying on the customer service and PR teams to handle complaints and crises, but they’re not off the hook on this one. Organizations are always looking for ways to extend their own message, and one way to do that on social is to hitch your wagon to a trending hashtag. Do you want to improve brand sentiment?

Brands 194

Brands Sentiment Influencer Survey 194

Sprout Social

MARCH 7, 2022

Commissioning a five-figure biannual brand perception survey—and spending multiple months on data collection and analysis—means the research you conduct will always be stale. The tool has become indispensable for remote teams, thanks to its chat features and flexible third-party integrations. Most notably, ongoing sentiment tracking.

Survey 90

Survey Brands Sentiment Template 90

Sprout Social

MARCH 21, 2019

As with all of our services, we provide “done-for-you” support, meaning that our team manages the software and social listening services, while reporting on the key performance indicators (KPIs) or goals we determine with each client. Product & content research. Influencer marketing research. Product & content research.

Sentiment 93

Sentiment Research Influencer Analysis 93

Oktopost

APRIL 21, 2022

Monitoring social media sentiment and staying in active communication with your audience can make a big difference in your social media engagement. Some brands also provide hashtags that users can add to their posts in order to make them more visible to your team. Article] The Value of Social Listening in B2B Digital Marketing.

Content 118

Content FAQ Sentiment Hashtag 118

Sprout Social

OCTOBER 4, 2021

the topic, format or hashtag) can help guide smarter content creation. For example, you might notice that video content performs significantly higher than other formats, which could help justify a larger production budget for your content team. Learn how your audience feels about your brand using sentiment analysis.

Data 120

Data Metrics Sentiment Analytics 120

Keyhole.co

MARCH 14, 2023

For one, monitoring sentiments around your brand t o oversee your overall brand health , as well as track web mentions. Keyhole w ill also identify the influencers sharing Instagram posts with certain keywords or hashtags. The tool gives you a bird’s-eye view of how your hashtags and keywords are faring on Instagram.

Metrics 52

Metrics Analytics Instagram Tools 52

Keyhole.co

SEPTEMBER 28, 2023

The best way to get to know your audience is with thorough research. Research the latest trends, and get to know the kinds of content that your audience responds to. Use hashtags – Make sure you’re always reaching the right people. Hashtags help you to find people that are likely to be interested in your Reels.

Instagram 52

Instagram Hashtag Patterns Analytics 52

Oktopost

AUGUST 10, 2023

B2B marketing teams share a common aspiration: generating as many Marketing Qualified Leads (MQLs) as possible. While some businesses still put social media in the categories of brand awareness or community management exclusively, research claims that 75% of B2B buyers use social media to make buying decisions.

Social Media 62

Social Media B2B Sentiment How To 62

Sprout Social

FEBRUARY 13, 2019

From consumer trends, market research, product feedback, competitive intelligence and strategic direction – armed with the right tools, every business the opportunity to improve with social data. Your team’s time should be spent acting and analyzing, not implementing. Flexible enough to answer the tough questions.

Authentication 100

Authentication Analysis Sentiment Tumblr 100

Sprout Social

APRIL 4, 2023

Brand advocacy is when individuals who love your brand share their positive sentiment about your product or service to their followers and audience. More and more people are turning to social media to research products and services. One way is through brand advocacy. These are loyal brand followers who can sing your praises.

Brands 125

Brands ROI UGC Authentication 125