Hootsuite

JUNE 13, 2022

In this post, we’ll break down everything you need to know about share of voice, including how it works for SEO, PPC, and social media. Bonus: Get a free social media analytics report template that shows you the most important metrics to track for each network. What about social share of voice?

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Social Media How To HootSuite Metrics 144

Oktopost

OCTOBER 29, 2020

With a huge spike in video content across social media and no signs of it slowing down, producing engaging thought leadership videos have become the latest trend for B2B marketers. She’s guided video strategies and campaigns for companies such as Google Cloud, Cynet, Ourcrowd and Mixtiles. Want to Catch Another Episode?

Video 104

Video Social Media Engagement B2B 104

Hootsuite

SEPTEMBER 16, 2022

A Twitter bio is where your brand gets to introduce itself, offer an elevator pitch, and set the mood—all in 160 characters or less. What do all of the best Twitter bios have in common? you choose, and the hashtags or handles you include on your Twitter bio, communicate volumes about your brand. What is a Twitter bio?

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Twitter Hashtag HootSuite Class 145

Sprout Social

JANUARY 4, 2022

The sheer number of available formats and venues for social media video illustrates the point well (think TikTok, Instagram Reels and Facebook Stories, just to name a few). Of those social media marketers who use video, 93% say it’s a vital component of their strategies. Social media video marketing statistics.

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Statistics Social Media Video Marketing 141

agora pulse

APRIL 28, 2020

Learn from these gifted and experienced social media managers about what it takes to be successful in the social media industry. Are you hoping to become a social media manager, either for your own business or as a consultant to others? What is one thing every new social media manager should know?

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Social Media Management Social Media How To Consultant 161

Sprout Social

JUNE 22, 2021

Rather than employ the spray and pray method, identifying which social media platforms a brand’s customers use is a more effective way to connect with one’s target audience. According to the latest Sprout Social Index™ Edition XVII: Accelerate , Facebook, Instagram and YouTube are the top three platforms where consumers follow brands.

Platform 116

Platform Social Media Tumblr Reddit 116

Hootsuite

APRIL 5, 2021

Any hot new social media app is bound to go through this rags-to-riches-to-Twitter-mockery trajectory (RIP, Google Plus ). Nick, ever the intrepid social media investigator, immersed himself in Clubhouse for a week or so to truly try to understand it. Source: Twitter. The verdict?

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Social Media Marketing Template Templates 131

BeingOptimist

DECEMBER 7, 2022

Recently Twitter was acquired by Elon Musk , the reason why the founder of Tesla acquired this social media platform was to support free speech. Since the transform of the ownership everyone around the world was suspicious about the company stability but let me tell you that Twitter is going to stay here for long time.

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Twitter How To Microblogging URL 98

SocMed Sean

AUGUST 16, 2018

He is also host of the business podcast, Growth Mode on Apple Podcasts. The balance that both employers and employees have to strike is sometimes a difficult one when it comes to social media use in the workplace. Social Media has fundamentally changed the way people interact with the internet and each other online.

Policies 203

Policies Social Media Strategy Education 203

Hootsuite

AUGUST 22, 2023

Bonus: Download a free social SEO checklist and follow pro tips for Facebook, Instagram, TikTok, YouTube, Twitter, and LinkedIn to get your posts seen by more people. In traditional SEO, marketers optimize their web content to improve its ranking on Google. In social SEO, you’re trying to do the same thing.

SEO 90

SEO Social Media HootSuite Instagram 90

Hootsuite

JANUARY 31, 2022

Twitter has evolved. Once the home of witty one-liners and snappy comebacks, brands can now dazzle their audience with clever GIFs, story-like threads, and Twitter chats. Get ready to take Twitter by the horns. Read on to learn how to get followers on Twitter. Why does Twitter follower count matter? Get verified.

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Twitter Tips How To HootSuite 145

Convince & Convert

MAY 7, 2013

Following is a step-by-step list of how to host a memorable, interesting, and useful webinar. For instance, we did a webinar about Google analytics. For instance, we did a webinar about Google analytics. Rather than call it “Advanced Analytics,” we called it, “The Lies and Truths of Google Analytics.”

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Hosting URL Newsletter Analytics 162

Sprout Social

AUGUST 18, 2022

People no longer just Google things they want to buy. They find answers through social media trendsetters, conversations in DMs and suggestions from their network. The shopping tide is changing to social commerce, which is predicted to grow three times as fast as traditional commerce between now and 2025. Twitter Shops.

Twitter 109

Twitter How To Travel Hosting 109

agora pulse

DECEMBER 16, 2019

New to the world of social media marketing or just need to ensure you’ve got the basics down? Here’s your informative walk-through of social media marketing. Social media can be overwhelming at times. Each social media platform feels like it requires its own strategies, too.

Social Media Management 127

Social Media Management Social Media Hashtag Marketing 127

Hootsuite

JANUARY 13, 2021

Real talk: With all the social media acronyms being used right now, it can be hard to understand what’s going on. But if your brand is using social media for business , properly using social media acronyms and social media abbreviations might be part of an effective social strategy.

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Social Media List HootSuite Content management systems 145

Buffer Social

MAY 17, 2023

In this article, we will explore the ins and outs of social media collaboration, its effectiveness, real-life examples, and how to approach a potential collaboration to maximize its potential. What is social media collaboration? What are the benefits of social media collaborations?

Collaboration 93

Collaboration Social Media Project Reputation 93

Pam Moore

JULY 5, 2017

Do you know… What value Facebook, Twitter, LinkedIn, Instagram and other social networks are providing to your bottom line? What tweets, Facebook posts, ads and other content are driving the most traffic to your blog, website or other social channels? How to monitor live traffic on your site when hosting an online event?

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Analytics Google Metrics ROI 167

Hootsuite

SEPTEMBER 7, 2022

Social media has revolutionized the way we connect and communicate with each other. Teachers and administrators have realized the potential of using social media in education. These days, the best educators are embracing social media’s role in the classroom. How does social media influence education?

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Education Social Media Tips HootSuite 94

Devumi

JANUARY 9, 2015

Twitter video hosting has officially kicked off for a select group of verified users. This exciting development is a move by Twitter to help keep users on its service. Why only ever allow people to share links that send them away YouTube, owned by Google, when they have the ability to keep people on their service?

Hosting 60

Hosting YouTube Video Twitter 60

SocMed Sean

FEBRUARY 3, 2013

I get a lot of questions via Facebook , Twitter and my email contact form and many of the items listed below come straight from those questions, my experience in social media strategy, years of researching platforms and best practices and…well…tinkering with social media. So, here they are.

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Social Media Klout YouTube Foursquare 279

Hootsuite

MARCH 31, 2020

Social media is a constantly evolving field. It can be difficult to keep up with all the new social media definitions that seem to emerge almost every month. That’s why we’ve created this comprehensive glossary of social media terms. How the Twitter Algorithm Works. Bookmark this page!

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List Social Media HootSuite URL 145

agora pulse

SEPTEMBER 2, 2020

Here’s a step-by-step guide on how to start a social media marketing agency. . Want to start your own social media marketing agency? In this article, I’m sharing hacks and advice on how to start your social media marketing agency. Use Social Media Management Tools. Nail Your Launch.

Social Media 148

Social Media Marketing How To Tweetdeck 148

Hootsuite

JANUARY 4, 2023

More than three-quarters of the world’s population aged 13+ uses social media. billion people are active social media users. Social media marketing provides a unique opportunity to connect with this massive audience on the platforms where they already spend their time. What is social media marketing?

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Social Media HootSuite Marketing Social Networking 77

Hootsuite

AUGUST 31, 2020

And unlike a certain kitchen cupboard, URL shorteners are in reach of anyone with an internet browser—social media managers, regular everyday Facebook moms, small business owners, and TikTok tweens of all heights. Bonus: Get a free social media strategy template to quickly and easily plan your own strategy.

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URL Google HootSuite Template 145

Buffer Social

JUNE 16, 2022

Social media plays a big role in how we exist on and offline. Folks on Twitter are typically ahead of the curve, always knowing about trends ahead of everyone else while LinkedIn is the professional growth platform for the serious-minded. How can social media impact your career?

Social Media 118

Social Media How To LinkedIn Authentication 118

Webbiquity SMM

JANUARY 2, 2013

With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks. What do buyers really want from social media marketers? 25 Social Media Facts and Statistics. e-Strategy Trends ). e-Strategy Trends ).

Social Media 245

Social Media B2B Marketing SEO 245

Convince & Convert

NOVEMBER 8, 2016

Every day, the average social media user is inundated with a ton of posts. Considering each link posted to social media enjoys a half-life of around three hours , brands must search constantly for novel ways to promote their posts to keep them relevant for longer. Twitter is known for its witty, trending updates.

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Social Media Hashtag Travel Tourism 166

Convince & Convert

APRIL 10, 2018

Social media changes all of that, enabling events and their planners to have long-term, nuanced, shifting interactions with attendees. I gave a speech in suburban Cincinnati to the Mid-American chapter of Meeting Planners International, titled “7 Ways to Use Social Media to Create Buzz-Worthy Events.” Invigorate.

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Eventful Social Media Conference Hashtag 156

The Realtime Report

JULY 18, 2014

The 2014 World Cup was host to countless ad campaigns, and record breaking social media statistics. Here are some of the brands that created tons of social media buzz during the month-long tournament: Adidas . million conversations across Twitter, Facebook, blogs and Tumblr. Adidas reported 5.8

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Campaign Social Media Statistics Sports 176

Hootsuite

OCTOBER 25, 2021

There are many reasons to use social media to promote your business. But the tl;dr of all of them is: people are on social media. Research shows that interaction — even briefly — with your brand on social media leads to increased brand awareness and loyalty , and influences purchasing behavior. Guess what?

Social Media 142

Social Media Meme HootSuite Influencer 142

Hootsuite

MAY 20, 2020

Are you ready to go live on Twitter to level up your Twitter marketing tactics? If you are already getting good results from Facebook , Instagram , and LinkedIn live video, Twitter live broadcasts should be your next stop. . Both live-tweeting and going live on Twitter can help you promote an event. Open the Twitter app

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Twitter HootSuite How To Eventful 145

Sprout Social

AUGUST 24, 2022

Olivia Jepson , Sprout’s Social Media Strategist, is the unofficial face of our brand on Instagram and TikTok. Not only is she on-camera talent, she’s also responsible for creating content, helping build our social strategy and analyzing social data. For Jepson, the path to social was indirect. “I sproutsocial.

Social Media Management 101

Social Media Management Social Media Tips Skills 101

Hootsuite

JULY 8, 2020

Developing a clear understanding of your social media target audience may be the most important thing you do as a social media marketer. Your target audience informs all elements of your social media strategy. Here’s a hint before we dig in: Your target audience is not “everyone” ( unless you’re Google ).

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Template Templates Social Media How To 145

Hootsuite

OCTOBER 15, 2020

But social media marketers can practice it, too. Several social platforms have made recent accessibility updates. After the inaccessible introduction of voice Tweets, Twitter established two accessibility teams and plans to roll out automated captions by early 2021. Why accessibility matters for social media.

Social Media 145

Social Media Tips Guidelines Hashtag 145

The Social Media Hat

MAY 16, 2016

Social Media Never Miss Important Social Media Updates. If you choose Interested or Going, by default, you will get notifications any time the host posts to the event or makes a change, as well as any posts from friends. Choose All, Highlights, Host Only, or turn notifications completely off.

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Social Media Notification Mobile Feed 165

agora pulse

DECEMBER 13, 2018

For social media managers this time of year is less about decking the halls with boughs of holly and more about planning for 2019. The social media landscape is changing fast and with tougher KPIs, changing technologies and new techniques, it’s more important than ever to stay ahead of our game. GDPR Seeps Into Social.

Social Media 132

Social Media UGC Adwords Influencer 132

agora pulse

DECEMBER 20, 2018

Can emojis help with engagement on Twitter? 1-5 Hashtags on Twitter: Which Gets More Impressions? We’ve probably done more tests on hashtags than anything else in the Social Media Lab. That’s a wrap on 2019 in the Social Media Lab! What Is The Social Media Lab? Were the results ??

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Social Media Hashtag RSS Conference 75