Sat.Jun 06, 2020 - Fri.Jun 12, 2020

How to Gain a Following on Instagram

Socialmedia.biz

When Instagram came into the social media industry, the first impression it had was a fun app for adolescents and kids. A few years down the line, it has become one of the most effective social media platforms and has had a significant impact on the online marketing sector. Several ventures and individuals have invested significantly in Instagram as a marketing, networking, audience building, and selling tool.

YouTube Hacks: 21 Tricks and Features You Probably Didn’t Know About

Hootsuite

The right YouTube hack can be the difference between spending all afternoon or 15 minutes to complete a task. But these tips optimize more than just your time—they optimize your YouTube marketing efforts, too. From subscriber-boosting features to video-making tools, these hacks are engineered to help you get the most out of the platform. Bonus: Download a free guide that reveals the exact steps one creator took to gain more than 23,000,000 views on YouTube with no budget and no expensive gear.

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5 Tools to Boost Your Instagram Marketing Efforts in 2020

Social Media Today

Here are some new tools to help you step up your digital marketing efforts

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5 Easy-to-Use Mobile Apps to Create Powerful Social Media Videos

agora pulse

Creating engaging social media videos doesn’t require a Hollywood production team or budget. Use these mobile apps for social and get started crafting fantastic content right away. Right now, social media managers may find it difficult to decide what to do in light of current events.

Mobile 114

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

Coke vs. Pepsi by country and state: Social listening analysis

Awario

We used the social listening tool Awario to analyze conversations around Coca-Cola and Pepsi on social media to try and determine the winner of the Cola Wars as seen by the brands' global and U.S. audiences

More Trending

Facebook Continues to Test the Integration of Messenger and Instagram Direct

Social Media Today

Facebook continues to move ahead with its messaging integration plans

YouTube 101: What Every Smart Social Media Manager Needs to Know

agora pulse

Need a little guidance (maybe even a refresh) on YouTube? This YouTube 101 guide can help you brush up on YouTube know-how. When most social media managers think about social media marketing, they focus on Facebook, Instagram, Twitter, and maybe even Pinterest. A surprising number either forget about YouTube or think the platform is not for them. When they do this, they’re missing an incredible opportunity to reach their audiences.

Mike Robbins- We Are All In This Together on the #MindfulSocial

Janet Fouts

At the moment it is even more important that our teams feel safe, heard and working together isn’t it? Mike Robbin’s new book, – We’re All in This Together: Creating a Team Culture of High Performance, Trust, and Belonging addresses core principles include fostering an environment of psychological safety, fostering inclusion and belonging, addressing and navigating conflict, and maintaining a healthy balance of high expectations and empathy. Listen in! About Mike.

Marketing automation and its role in SEO

Awario

Today, every brand has an online presence and uses digital marketing to fix, improve, and promote it. The new normal suggests you spy on your competitors and assess how they approach their digital marketing strategies, and from there implement tactics that will generate leads from every possible channel

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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

TikTok Shares Case Study on How to Implement a Branded Hashtag Campaign

Social Media Today

TikTok has published a new overview of how one brand utilized a branded hashtag campaign on the platform to great effect

Pinterest for Business: How to Go Beyond Pretty Pins and Engage More Customers

agora pulse

Pinterest is much more than just do-it-yourself boards and gorgeous lifestyle layouts. Savvy social media managers also know how to tap into Pinterest for business for their clients. Before I begin, I will hold my hands up and admit that pre-2019 I had written Pinterest off completely. It’s a site where people post wallpapers, knitting patterns, and honeymoon destinations—right? That’s what I used to think.

B2B Employee Advocacy Best Practices

Oktopost

Table of Contents. What is Employee Advocacy. Why Employee Advocacy Matters for B2B. How to Launch an Employee Advocacy Program. How to Drive Employee Advocacy Adoption. How to Establish Program Goals and KPIs. How to Measure and Maximize Employee Advocacy ROI. How to Choose the Right Platform for Employee Advocacy. What is Employee Advocacy. Employee advocacy is the promotion of a company by its employees.

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New in Awario: Gender analytics

Awario

Gender analytics has been one of Awario's most requested features yet. After months of research, development, and testing, it's finally out and available to all users

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

LinkedIn Publishes New Guide on 'Content Marketing in Times of Uncertainty'

Social Media Today

LinkedIn has published a new guide on the key content and advertising elements that brands should be focused on amid COVID-19

5 Tips for Planning Your 2020 Back-To-School Marketing Strategy

Ignite Social Media

The time has come to begin planning your brands’ annual back-to-school marketing strategy, but with the unpredictability of 2020, where do you begin? At Ignite Social Media , it’s our job to plan ahead and build our client’s social media strategies with safeguards that make it easy to pivot when things like COVID-19 upend the plan.

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Instagram Stories Analytics: How to Measure the Metrics that Matter

Hootsuite

Stories disappear after 24 hours. But with a solid understanding of Instagram Stories analytics, you can ensure they have lasting impact. For brands, the potential impact of Instagram Stories is proven. One third of the most viewed Stories are from businesses. More importantly, 39% of people say Instagram Stories have led them to become more interested in a brand or product.

Understanding cultural shifts by enriching social listening with audience intelligence [Netflix UK case]

Audiense

How has lockdown affected the emergence of a new context in certain consumption habits and the evolution of audiences? The conversation surrounding Netflix in the UK has increased considerably in recent weeks; but beyond the increase in volume, audience intelligence as a complement to social listening has allowed us to discover the cultural and consumer changes that have transformed the segments of the audience behind that conversation. Continue reading to see what we uncovered.

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

8 Marketing Metrics to Focus on in 2020

Social Media Today

Ensure you're tracking the right metrics that align with your business success - here are some tips

Quiz: Test Your Facebook Pixel Knowledge

Jon Loomer

How much do you know about the Facebook pixel? Do you know what it is, how to install it, and what it’s for? Let’s find out! There are 20 questions in this quiz. When you’re done, I’ll give you a score. If you want to learn more, check out my three-part training (the first part is free!), Facebook Pixel Masterclass. What is the Facebook pixel? An image that you can place on your website showing your Facebook credentials.

The Complete Guide to YouTube Ads for Marketers

Hootsuite

Brands advertise on YouTube because it’s the world’s second most popular website, drawing 2 billion logged-in visitors a month. If you’re deciding how to allocate your video ad budget, YouTube has the vast reach and powerful targeting capabilities that make it an undeniably valuable platform across the customer journey. But let’s be upfront: YouTube ads aren’t the most intuitive part of your social media advertising strategy.

How Brands Can Celebrate Juneteenth on Social Media

Later

Have you ever heard of Juneteenth? . If not, you’re probably not alone. But this year, we want to help change that! . To help you better understand the holiday and how brands can successfully celebrate Juneteenth on social media, we asked social media strategist and photographer Dante Nicholas to share his knowledge on the day! What is Juneteenth? Most people are familiar with the celebration and history behind the Fourth of July.

8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

Facebook's Adding a New Option to Switch Between Personal and Business Accounts in Messenger

Social Media Today

Facebook's adding a new account switching option in Messenger, helping businesses stay on top of customer queries

Create the Ultimate Facebook Pixel Event for Quality Traffic: Time and Scroll

Jon Loomer

During the past couple of weeks, I’ve walked you through how to create custom Facebook pixel events that allow you to track, optimize for, and target visits based on time spent on a page and scroll depth. Today, we’ll take that a step further and combine the two. The reason for this is simple. While both time on a page and scroll depth are good indicators by themselves of visit quality, they each have a weakness.

How to Fix CPU Fans Not Spinning in Windows 10

Tweaklibrary

Summary : If you have noticed that your PC fan is not spinning, then it is time to fix it following a few simple methods. Let’s discuss how you can fix CPU fans not spinning in Windows 10 to keep your system in good health. How to fix CPU fans not Spinning in Windows 10? There could be various software and hardware related issues that are forcing CPU fans not spinning in Windows 10. There are few quick fixes to it you can follow for instant solution. Method 1: Reboot your PC. Source: BT.com.

The Next Steps to Take If You’re Injured on the Job

The Realtime Report

The Next Steps to Take If You’re Injured on the Job. According to some estimates, we spend roughly 1/3 of our lives in the workplace. So shouldn’t your workplace prioritize safety? Though the answer would seem obvious, that doesn’t stop a shocking number of injuries occurring on job sites all across the globe every single day. Knowing what to do in case of an injury can help you take swift action while protecting yourself and your co-workers.

Facebook Adds Wikipedia Knowledge Boxes in Search Results

Social Media Today

Facebook is looking to add Knowledge Panel type displays in some search results, featuring overviews from Wikipedia

Instagram Audiograms: 5 Apps for Adding Audio to Your Instagram Posts

Later

Have you ever wondered how to add audio to your Instagram posts? Unfortunately, Instagram doesn’t offer an “audio” format, which makes it difficult to share and promote audio snippets from your podcast. Enter: Instagram audiograms. Thanks to the help of some creative apps, you can now turn audio recordings like podcasts into stylish video clips on Instagram, complete with transcriptions! W e’re looking at 5 great apps for adding audio to your Instagram posts: .

How to Update BIOS in Windows 10

Tweaklibrary

Disclaimer and Warning : The manual process to BIOS update could be tricky so you need to be really careful with the steps mentioned in the article below. You should also check your BIOS version before you update BIOS in Windows 10. If you aren’t an advanced user, we suggest you should take help of professionals to fix any hardware issue caused by BIOS error. How to update BIOS on Windows 10? Source: avadirect. The BIOS comes pre-installed on your PC motherboard.

Delurking

Ari Herzog

Lurking is easy. That involves reading something on social media or elsewhere on the internet and neither liking, commenting, nor sharing. The content creator rarely knows if someone lurks. Starting in 2009 and many times since, I asked blog readers to delurk. Here’s an archive of those posts. Delurking sounds scary but it is not. If you can write someone an email, you can add a comment. You can write a sentence, a paragraph, or as long as you want. It’s your comment.