Sat.Aug 12, 2017 - Fri.Aug 18, 2017

#measurePR Recap (July 2017): How Major Media Measures Content

Waxing UnLyrical

In July, #measurePR discussed how major media outlets measure their content initiatives. We welcomed two high profile editors: Jon Gelberg of Inc. Media and Dave Griner of AdWeek. Here’s some of what we talked about: On whether a perfect content strategy exists: A2: No!

7 Steps for Finding Work/Life Balance While You’re Trying to Save the World

SocialFish

By Meico Marquette Whitlock. ——-. You’re deeply committed to your organization and doing whatever it takes to make life just a little bit easier for your members and the community you serve.

Hating on Social Media – #NOTOK

Janet Fouts

Recent activities in Charlottesville and Seattle have been widely reported in the media and particularly on social media. What I have read and heard the last few days sickens me, and I agree with many that it is important,–no, vital–that we stand up and say in a clear voice, “Hate is not OK!”

The 5 Types of Social Media Content You Need to Create

Rebekah Radice

Creating social media content your community connects with can be one of the hardest aspects of online marketing. Not only does it need to be engaging and interesting, but relevant and easy to consume.

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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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How Far We Have Come in Teaching Communications

Meltwater

In the span ten years ago, technology and social changes have influenced how public relations… Read More.

Stop the Lazy Content Marketing Madness! Are You Guilty of These 8 Bad Habits?

Pam Moore

Are you sick and tired of spinning your social wheels in the content marketing engine feeling as if you are creating, creating, creating loads and mounds of content yet getting nowhere? ROI is not something you have seen in a long, long time? Have you ever thought that maybe you have lost your mojo?

The Ideal Image Sizes for Your Social Media Posts: Guidelines for All 6 Major Social Networks

Buffer Social

This post was originally published in 2016 and has been updated with the latest ideal image sizes for the various social media platforms, as of August 2017. You’ve got all the great tools to create engaging images for social media. You know what the brain loves about visuals and how to build something beautiful to drive engagement. You’re all set to make something great! One last thing: How exactly should your image look so it fits in the News Feed, timeline, or stream?

How to Get Social Media Engagement From Your Brick and Mortar Store

agora pulse

Subscribe to The 6 Minute Social Media podcast via iTunes | Stitcher. Plenty of brick-and-mortar businesses develop strong personal relationships with regular customers. Despite having a number of very loyal customers, many of these same businesses struggle to gain traction on social media.

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

A Day, Week, and Month in the Life of a Marketing Data Analyst

Meltwater

In the data-driven climate of today, nearly every business and departmental decision is influenced by… Read More.

Irresistible Content Curation and Creation -Free Webinar Live Training

Pam Moore

Tired of spinning your social content marketing wheels trying to keep up with every Tom, Dick, Harry, and Sally in creating content that inspires, engages, empowers, ignites, educates, entertains, motivates, persuades and helps your audience? Stop the madness! I know it's tough.

5 Tips to Keep Your Sales Prospects from Suddenly Going Dark

Koka Sexton

In sales, it is important to remember not to count your chickens before your eggs hatch. Or, in other words, The post 5 Tips to Keep Your Sales Prospects from Suddenly Going Dark appeared first on Koka Sexton. Blog Social Selling Strategies sales_tips selling_tips social selling

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Improve your Google search results today

Socialmedia.biz

Photo by Oriol Lladó / Creative Commons BY NC ND. Follow the tips below to speed up and clean up your site. Do you use a CDN? Do you blog? Do you optimize your images? Do you pay proper homage to the Google gods? And other tricks of the SEO trade.

A World Gone Social

Learn how companies must adapt to survive.

The Proven Mechanics of Successful Social Media Writing

Convince & Convert

It seems like “ social media engagement ” is all the rage for marketers these days. You want more likes. You want more shares. You want more comments. And you want more clickthroughs. Because who doesn’t, am I right!?

The Dos and Don’ts of Influencer Marketing

Simply Measured

1024 512 Influencer marketing is becoming more and more popular by the day. The main reason behind this is that it strengthens the reach of companies while increasing brand awareness. Influencer marketing allows companies, big or small, to reach a highly relevant audience. Influencer marketing is now almost a household term for online marketers. However, most of them do not really know how to fully take advantage of this trend.

How to Get Free Imagery for Your Business on Instagram using Tack

Razor Social

As a business, how do you leverage user generated content? We all know that UGC is far more believable than content produced by brands. This is especially true in case of visual content. Today’s consumers are not easily influenced by advertisements.

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Sales Influence in the PR World: Quota Driven

Meltwater

It’s no surprise that PR pros can have an impact on the way a sales… Read More.

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

A UK Millennial? What is your dream car?

Audiense

According to the Society of Motor Manufacturers & Traders new car sales hit an all time high throughout the UK this March. SMMT used their findings to rank the top 10 Best selling cars in March 2017 as well as this year till date.

10 Questions to Answer Before Building Your Social Marketing Strategy

Simply Measured

2560 1280 Whether you are a marketing expert or taking your first steps in your social marketing journey, you’re probably running into some hurdles. A carefully planned social media strategy will help you achieve your goals, and also learn invaluable lessons that inform future marketing efforts. Introduction to Full-Funnel Social Analytics Download.

6 Years Without a Boss

Jon Loomer

On this day in 2011, my life changed dramatically. I didn’t know it at the time, but the change was for the better. I was laid off on August 18, 2011, and it was my second layoff in about two years. Confidence was at an all-time low.

Pushing VS Pulling: 5 Steps to Transitioning into Consultative Sales

Social Selling Masters

Before we get into any details of making this transition, it is important that you fully understand each methodology.

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

Where to Find Non-Copyrighted Music for Your YouTube Videos

Devumi

Finding non-copyrighted music for use in your YouTube videos is essential. The YouTube Content ID system can automatically detect the use of copyrighted music. This can result in your videos being taken down or blocked.

How to Create a Budget for Social Media Marketing

Simply Measured

2560 1340 With its ease of use and access to billions of active users, it’s no surprise that social media has become a powerful marketing venue. Businesses and marketers are spending more than ever on social media marketing , but that’s no guarantee of success. Don’t risk throwing money away. Spend wisely by creating a comprehensive social media marketing budget to ensure that you’re getting value out of every dollar. Here’s what you need to know to get started.

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The Proven Mechanics of Successful Social Media Writing

Convince & Convert

It seems like “ social media engagement ” is all the rage for marketers these days. You want more likes. You want more shares. You want more comments. And you want more clickthroughs. Because who doesn’t, am I right!?

How to Dress Up Your Content For Halloween

Ignite Social Media

Halloween is right around the corner, which means it’s that time of year when social media managers begin planning their costumes, scouring Pinterest for inspiration and loading up their carts with accessories and bags of fun-size candy.

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8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

Which Instagram Metrics Really Matter?

Jenn's Trend

To be or not to be… that is not the question today. Instead, to care or not to care is the question when it comes to Instagram metrics. Like all social media, there are plenty of things we can choose to monitor, track, and claim as successful marketing. And, yet, we often find ourselves scrambling […]. The post Which Instagram Metrics Really Matter? appeared first on Jenn's Trends.

7 Ways to Increase eCommerce Sales with Facebook Ads

Simply Measured

2560 1280 Social marketers use various marketing channels, but organic posts are not enough. We need: Relevant high traffic. More conversions. A strategy for repeat sales. With 2.01 billion monthly active Facebook users, Facebook Ads are a great way to increase eCommerce sales. There might be some failed attempts before you find what makes the perfect ad. However, once you get it right, it will be worth it. Don’t worry if you have no idea how to approach advertising on Facebook.

Improve your Google search results today

Socialmedia.biz

Photo by Oriol Lladó / Creative Commons BY NC ND. Follow the tips below to speed up and clean up your site. Do you use a CDN? Do you blog? Do you optimize your images? Do you pay proper homage to the Google gods? And other tricks of the SEO trade.

Top 5 NFL Teams on Social Media

Ignite Social Media

Are you ready for some football?! I know I am. I’ve been so desperate for football this offseason that I actually watched the combine and draft in their entirety (sad, right?). Well, it’s finally time for the real deal to begin!

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Maximizing LinkedIn for Business

Get started on truly maximizing your LinkedIn presence with this informative eBook.