Curious About the Harvard Business Analytics Program? Your Questions, Answered.
Waxing UnLyrical
SEPTEMBER 24, 2021
Going back to school. I enrolled in, and graduated, the Harvard Business Analytics Program on March 31, 2021.
Waxing UnLyrical
SEPTEMBER 24, 2021
Going back to school. I enrolled in, and graduated, the Harvard Business Analytics Program on March 31, 2021.
Janet Fouts
SEPTEMBER 26, 2021
The massive disruption we’ve been through the last few years has caused a paradigm shift in how we live and work. Employees are no longer satisfied with the autocratic leadership and stilted engagement strategies that used to be the norm.
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Social Media Today
SEPTEMBER 23, 2021
Facebook's Content Distribution Guidelines provide more insight into the types of posts and providers Facebook seeks to limit in News Feeds
Social Media Strategies Summit
SEPTEMBER 14, 2021
Social media strategy is complex. A ton of work goes on behind the scenes before it’s even time to start planning and scheduling content. One of the most challenging tasks is to define our brand voice and tone. After all, everyone wants to be relatable and engaging on social media.
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Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.
Ignite Social Media
SEPTEMBER 28, 2021
The world of social media began over 20 years ago, but the social networks that reign today are vastly different than those that helped the phenomenon emerge.
Social Media Informer brings together the best content for social media professionals from the widest variety of industry thought leaders.
Awario
SEPTEMBER 27, 2021
What's social listening? How does it work? What are its benefits for businesses? Here's a comprehensive beginner-friendly guide to answer all of your social media monitoring-related questions
Audiense
SEPTEMBER 6, 2021
B2B PR measurement is definitely hard, but it is possible. Deciding what B2B PR metrics to focus on is a big part of the battle, but we heard from a number of experts that shared their tips on getting B2B PR measurement right. Audience Intelligence
Social Media Today
SEPTEMBER 16, 2021
Facebook has announced a range of tools to help businesses establish more direct connection with prospective customers
Janet Fouts
SEPTEMBER 26, 2021
When do we want to feel joy? What a question. Now would be good, wouldn’t it? It can seem like we’ve lost our ability to feel that sense of joy when everything seems in chaos around us.
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SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.
Ignite Social Media
SEPTEMBER 23, 2021
With organic reach on the decline, running a quality social media sweepstakes is one of the best ways to amplify and boost your brand. Sweepstakes are a great way to drum up excitement for your brand, because who doesn’t love free stuff?
The Realtime Report
SEPTEMBER 21, 2021
US Online Searches For ‘Facebook Account Hacked’ Surge 93% YTD, Almost Double 2020 Figure. Facebook has had its fair share of security mishaps over the years, and 2021 is no exception.
SocMed Sean
SEPTEMBER 7, 2021
Are you looking to continue to grow your blog traffic? Be sure to avoid these pitfalls and mistakes that even professional bloggers mistake. The post 10 mistakes even professional bloggers make and how you can avoid them right now appeared first on SocMedSean - Social Media Sean.
Audiense
SEPTEMBER 22, 2021
Looking for that perfect formula to create tweets that will get retweeted? Look no further. A good rule of thumb when writing tweets that will get retweeted is to make them interesting and relevant for your followers.
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Learn the 10 worst social media marketing mistakes and how to avoid them.
Social Media Today
SEPTEMBER 6, 2021
The report looks at key social media usage shifts over time, and what they mean for future adoption trends
Convince & Convert
SEPTEMBER 30, 2021
Social selling is a tool that almost anyone can add to their professional toolbox. While sales professionals have traditionally applied social selling, it can apply to anyone using relationships and relational marketing in their career.
Ignite Social Media
SEPTEMBER 30, 2021
The Fallout from “The Facebook Files” Has Begun. What Does This Mean for Brands? The recent announcement that Instagram has stopped the development of Instagram Kids (as we recommended back in March) was not some isolated incident brought about by spontaneous internal soul searching.
Oktopost
SEPTEMBER 22, 2021
There are few things in a B2B marketer’s toolkit that can deliver as much ROI as paid social media marketing.
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Discover just how easy it is to boost SEO with social media.
Jon Loomer
SEPTEMBER 23, 2021
Facebook is making a change to force advertisers to potentially target more broadly using Targeting Expansion for some situations.
Audiense
SEPTEMBER 13, 2021
What’s the best way to target customers when you’re selling a product that costs millions of dollars to a niche audience? Audience Intelligence
Social Media Today
SEPTEMBER 27, 2021
The new display provides more immediate context on advertisers, which could help to improve transparency
Sociallyin Insider Blog
SEPTEMBER 24, 2021
Viral marketing is one of the best marketing strategies. That is because it engages people's attention to the fullest. Before we dive into how to use viral marketing in the most efficient way, we first have to understand what it is. Marketing Viral Marketing
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A beginner's guide to social media automation tools and getting automation right.
Ignite Social Media
SEPTEMBER 22, 2021
Where to Start. Start at the very beginning. Assess why is the brand on social media in the first place? Why have they chosen these channels? We like to start with people first, so we want to make sure that the brand is reaching people and communicating with people.
Oktopost
SEPTEMBER 15, 2021
Ryan Jones, Founder, and CEO of Refuel Creative takes the hot seat today. Listen to the podcast: For more thought leadership on marketing and technology, check out our Radically Transparent podcast on Apple Podcasts , Spotify , YouTube , or LinkedIn.
Jon Loomer
SEPTEMBER 27, 2021
Lookalike Audiences are one of the oldest shortcuts for isolating a broad audience for targeting. Advertisers can also experiment with Facebook Lookalike Expansion to yield optimal results that scale. Of course, this is not to be confused with Targeting Expansion , which I wrote about recently.
Audiense
SEPTEMBER 14, 2021
If your brand is on Twitter, you may think that you’re doing enough by sending out tweets regularly and engaging with your followers. But what if your competitors are doing far better than you? What are they doing differently that’s resulting in their success? And how far are you falling behind?
Social Media Today
SEPTEMBER 2, 2021
The overview provides a full explanation of what Facebook's verification markers actually represent, and who qualifies for the tick
David Meerman Scott
SEPTEMBER 9, 2021
Applying creativity helps builds a unique and sustainable business, one whose products and services people will be eager to buy. Being creative is also a great way to reimagine the world in a way that you can create content about, deliver talks on, or build a consulting practice around.
Ignite Social Media
SEPTEMBER 14, 2021
Social media marketing is unlike any other. It’s the only form of marketing where the target audience is able, and even encouraged, to talk back to the brand.
Oktopost
SEPTEMBER 22, 2021
Darrell Alfonso, Marketing Operations leader at Amazon Web Services, takes the hot seat today. Listen to the podcast: For more thought leadership on marketing ops, check out our Radically Transparent podcast on Apple Podcasts , Spotify , YouTube , or LinkedIn.
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