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32 Signs You Might Be a Social Media Marketing O.G.

Ignite Social Media

We’ve been doing nothing but social media marketing for brands since 2007. Are you a social media marketing O.G.? You know you’ve been doing social media marketing a really long time when: 1. You once programmed Facebook Tabs for six straight months; 6. But we know we’re not the only ones.

Flash Mob 157
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Irresistible Content: 10-Point Checklist for Content that Converts to More Customers [podcast + ebook]

Pam Moore

Though many marketers think the answer is to create mounds and mounds of content and publish it everywhere for everyone to MAYBE see, this is also not the answer. Google, Facebook, Instagram and LinkedIn LOVE Irresistible Content! How to create irresistible content that helps you achieve your business and marketing goals.

eBook 141
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Big Update to Facebook Ads Lead Forms

Jon Loomer

Meta has started rolling out a big update to lead forms for Facebook ads. This is the most significant update to Facebook lead ads in years. This may not be ideal for a generic lead that is in exchange for some freebie like an ebook or webinar registration. Let’s go through what is new (see “Final Product”).

Facebook 210
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Facebook Lead Ads Gated Content: Download a File Directly From a Form

Jon Loomer

Back in May, Facebook announced a series of new features for Lead Ads that would roll out over a series of months. This is a potentially big and useful update for marketers. You (the advertiser) can allow Facebook to host the PDF, JPEG, or PNG file. Create a Facebook Lead Ad as you normally would. What is Gated Content?

Content 211
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Irresistible Content: 10-Point Checklist for Content that Converts to More Customers [podcast + ebook]

Pam Moore

Though many marketers think the answer is to create mounds and mounds of content and publish it everywhere for everyone to MAYBE see, this is also not the answer. Google, Facebook, Instagram and LinkedIn LOVE Irresistible Content! How to create irresistible content that helps you achieve your business and marketing goals.

eBook 78
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What Happened to the Custom Form Type for Facebook Lead Ads?

Jon Loomer

Recently, I’ve been hearing from people who are trying to build an Instant Form for Facebook lead ads using the Custom form type. You may not need or want that when offering a free ebook, for example. The post What Happened to the Custom Form Type for Facebook Lead Ads? Well, I don’t think it’s time to panic.

Types 172
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3 Reasons Your Boss Said NO to your Digital and Social Media Plan [podcast + ebook]

Pam Moore

” Do you have what you think is an amazing social media or digital marketing plan? ” A social media plan is far more than throwing pretty visuals at Instagram or Facebook. It's more than hopping on Facebook Live and hoping to get famous. Ever feel as if your boss, c-suite and colleagues just don't “get it?”

eBook 78