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Why Looking in the Mirror Make an Ass Out of U and Me

Convince & Convert

Tweet Believing your customers are just like you – or homogenous in any way – is a psychological bear trap that is difficult for even the savviest marketer or executive to escape. This reliance on our marketing gut is often held up as evidence of wisdom and finely honed instinct. This is DIGITAL marketing after all.

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10 Social Media Tools To Help With Your Crowdsourcing Efforts

Techipedia: Tamar Weinberg

Organizations have used it for developing programs, marketing efforts, research, and education. One great example this year has been Blame Drew’s Cancer. Delicious Social bookmarking is a great way to share interesting links that could aid in the development of an idea, education, and/or marketing efforts.

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Don’t be a Pest with “This Social Media Stuff”

Janet Fouts

I spoke recently to a group of PR and marketing professionals about how to use social media in their work. Any Marketer worth her salt knows that pretending to be the CEO and writing tweets–god forbid commenting as– the CEO is social media poison. They were ignoring her. ” She doesn’t and she’s right.

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Hot Camel Toads - Koka Sexton dot Com

Koka Sexton

This is a prime example of parents wanting to to right by their children and at the same time becoming the butt of a joke that get’s printed in black and white. How NOT to use your Social Media Marketing Manager! Well, like most people, you write to your local paper’s “know it all&# and ask them what they think.

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Hot Camel Toads

Koka Sexton

This is a prime example of parents wanting to to right by their children and at the same time becoming the butt of a joke that get’s printed in black and white. How NOT to use your Social Media Marketing Manager! Well, like most people, you write to your local paper’s “know it all&# and ask them what they think.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

An Enormous Opportunity The huge (and expanding) reach of social media, and its relatively low cost (at least from a production fees perspective) makes it an incredibly attractive proposition for marketers. Learn the Science of Social Like any other online marketing program, social media is widely measurable – and testable.

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Much ado about nothing – Viral Marketing - Koka Sexton dot Com

Koka Sexton

Koka Sexton dot Com Home About Koka Contact Twitter FULL RSS Much ado about nothing – Viral Marketing 20,000 visitors in a couple days can’t be wrong. Photo: [link] Viral Marketing is uncontrolable The geeky boyfriend post is a prime example of viral marketing. What do you know about viral marketing?