Oktopost
JULY 22, 2021
With a CRM, you can collect and analyze customer data to gain insights that allow you to make data-driven decisions about how to guide your buyers further down the sales funnel. Quality CRM solutions pay for themselves many times over. According to one study, the ROI can be more than eight dollars for every dollar spent.
Convince & Convert
JULY 29, 2012
Last week, Susan Etlinger from Altimeter Group published the Social Media ROI Cookbook. It contains significant quantities of solid thinking, and provides a useful framework of six primary ways to measure social media effectiveness. click here to view and download the Social Media ROI Cookbook on Slideshare).
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Pixlee
JUNE 19, 2017
Influencers serve as authentic and genuine ambassadors, but how can brands best measure the ROI of their influencers? As the ‘social influencer’ industry has continued to develop, tracking and measuring influencers with specific key performance indicators (KPIs) has also evolved. How to Track Influencer ROI.
Convince & Convert
AUGUST 10, 2010
link] Hot In Business Why Influence Mining is the Next Gold Rush | social crm | Social Media Consulting – Convince & Convert [link] [link] Tomas Kazemekas Why Influence Mining is the Next Gold Rush – [link] [link] spiral16 RT @jaybaer: Why Influence Mining is the Next Gold Rush [link] [link] David Spinks Interesting thoughts.
agora pulse
JUNE 13, 2020
If your resources are limited, focus your time targeting the people who will help you garner the greatest ROI for your campaigns. I’ve worked on several social media events in which we’re tracking how the event hashtag is doing during the day. Keyhole’s dashboards are easy to read and share, too.
Akamai Marketing
DECEMBER 22, 2011
I’m putting my Carnack hat on and writing down the trends I see in social media for 2012. Social CRM: I predict in 2012, I think we’re going to see an increasing attempt to translate digital profiles back to a customer. By the end of 2012, we’ll start to see some beginnings of what makes up social ROI.
Dave Fleet
JULY 5, 2010
In recent months we’ve seen several interesting moves within the social media monitoring/social CRM space. Heartbeat – a web-based social media monitoring and engagement dashboard (see my review of Sysomos MAP and Heartbeat ). Acquired by. Jive Software. January 2010. February 2010. April 2010. April 2010.
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