YouTube Launches Updated Sports Platform to Cater to Rising Demand for Sports Content
Social Media Today
FEBRUARY 4, 2021
YouTube has refreshed its YouTube Sports platform, with a bigger focus on connected TV viewers.
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The Realtime Report
NOVEMBER 25, 2022
How to Promote Your Sports Club: Tips for an Effective Sports Team Marketing Strategy. We all know that sports clubs provide significant benefits for the local community, and we know this because of great sports team marketing. If people aren’t aware of your sports club, how can you show off how great your club is?
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Keyhole.co
NOVEMBER 17, 2023
This iconic footwear and sports apparel brand is well-known, no matter which part of the world you’re from. Dassler brothers — Adolf and Rudolf — started a sports footwear business from their mother’s laundry. The rest is sporting history. They continue to innovate in the realms of sports and footwear.
Social Media Today
JULY 7, 2020
Snapchat has published new research into how users engage with sports content in the app.
Sprout Social
AUGUST 11, 2020
The integral role of social media in sports is hard to ignore. Meanwhile, real-time sporting events and competitions are prime for social media engagement. From team news and trash talk and beyond, sports-related topics are almost always trending on Twitter. The current state of social media in sports. Not by a long shot.
Jon Loomer
MARCH 6, 2024
In this post, you’ll learn some specific examples of the following: Low-quality ad content Low-quality post-click experiences User signals Low Quality or Disruptive Content advertising policy At the end, I’ll provide recommendations on how to address ad quality. ” We see organic content like this all the time.
Social Media Today
APRIL 25, 2021
Clubhouse has announced a new content agreement with the NFL, in the lead-up to the 2021 NFL Draft.
Pixlee
JULY 7, 2021
The sports industry took a major hit in 2020. According to Statista , the US sports industry lost $2.2 During this time, sports teams globally were scrambling to figure out ways to recoup losses and maintain overall engagement. Use Content to Build Fan Loyalty . There’s more to sports merchandising than just jerseys.
Social Media Today
JANUARY 30, 2019
In the lead-up to the Superbowl, Facebook has published a new report which looks at how social media has changed the way people engage with sports content.
Cortex
JUNE 15, 2020
One epic move can change up the dynamic of any sports game, and if it takes place during the final game in a championship series, it should be a no-brainer to capture that visual of a big three court shot, impressive defensive blocking and/or the star player being handed the trophy.
Social Media Strategies Summit
SEPTEMBER 14, 2023
Marketers spend up to 20 hours a month on content ideation. And the more time they dedicate to developing ideas, the less they have for other vital tasks — like creating high-quality content and measuring the results. We’re only as good as our content,” she insists. That’s a massive chunk of their workload.
The Realtime Report
JULY 24, 2014
Following their impressive World Cup ad campaign, Adidas has teamed up with Champs Sports to create four different online shows that will air only on Champs Sport’s Instagram page. Social Media Campaigns Adidas Champs Sports Instagram Instagram video MINI online video social video Starbucks'
Convince & Convert
SEPTEMBER 4, 2015
The sports industry is a massive moneymaker both in the United States and around the world. Dedicated fans of football, soccer, baseball, basketball, and other games are eager and hungry for content that will satisfy their sports cravings. Revenue from sports is growing, and shows no signs of slowing down anytime soon.
Forbes Social Media
SEPTEMBER 9, 2022
With the rise of mobiles phones, social media has revolutionized the way sports content is distributed and also how they reach new fans.
Social Media Today
JULY 8, 2021
The expanded content deal is the first to include specific provisions for Spaces content from a pro sports league.
Writtent Blog
DECEMBER 21, 2023
Building a small business content strategy is hard work, but it’s probably about to get much harder. Many subject matter experts believe that our current state of content overload is just the calm before the storm. With a sports theme, of course. They’re hilarious, light-hearted, and totally relatable.
Sprout Social
OCTOBER 9, 2018
You don’t have to be a sports fanatic to know how much sports fans love to share updates about their teams on social media. Fantasy sports have played a huge role in shaping fans’ communities and conversations on social platforms. What are fantasy sports? And what did social media and fantasy sports?
Oktopost
SEPTEMBER 13, 2020
Selling is a team sport and holding MVP status of that team is marketing. Key Takeaways From Derek Shebby: Selling is a team sport where sales and marketing must work together. Sales professionals are used to seeing direct results, but employee advocacy , for example, drives value even if nobody is liking your content directly.
Likeable
FEBRUARY 12, 2020
Football season just ended, college basketball is about to get exciting, and baseball teams are reporting to spring training later this month, so we figured there was no better time to take a look at how sports teams and athletic brands are using social media. Philadelphia Flyers. million impressions on social media.
Social Media Strategies Summit
SEPTEMBER 23, 2022
Looking to add TikTok to your marketing mix, or need some inspiration for your TikTok content strategy? Check out these ten examples of TikTok content for higher education: 1. That’s the sort of content that will help you stand out and build a community. So TikTok is still a comparatively under-utilized resource. Image source.
Sprout Social
AUGUST 2, 2022
In the US, 62% of YouTube users access the platform daily where they spend an average of nearly half an hour consuming content. Unless you’ve been living under a rock for the last few years, you are probably aware that vertical short-form video is king in the content world. Creator-led content. So what’s hot on YouTube in 2022?
Social Media Today
MAY 17, 2023
Interest in sports is rising on TikTok.
Convince & Convert
JULY 23, 2012
Sports have been played, enjoyed by spectators and covered by the media since well before the advent of smartphones and social media. But it’s no question that the development of social platforms has changed how we play, enjoy and cover sports. Twitter is the new sports ticker. Facebook is the new hub for fans.
Techipedia: Tamar Weinberg
JANUARY 12, 2011
Almost exactly a year ago, I observed Kathryn Peck represent EA SPORTS on Twitter. What’s a typical day like for you as the EA SPORTS Active Community Manager? We use the channels not only to post content and messages to our consumers but we converse with them there as well. I would say that a typical day is very busy.
Pixlee
APRIL 28, 2021
This is where user-generated content (UGC) campaigns come in. With UGC campaigns, it’s your customers who showcase your product across social media channels through content they made. That content can come in any form — images, videos, testimonials, or even blogs. . 98% of the content collected was also organic. .
Tweaklibrary
SEPTEMBER 2, 2023
Below, you will find an extensive review and a comprehensive comparison of the leading free sports streaming platforms designed to enable you to watch live sports events like football matches and fight competitions online. List of Contents 1. Sporting commentary. Stream2Watch 4. Sportsurge 7. Facebook Watch 8.
Oktopost
MAY 11, 2022
Meet Christopher Willis, an AI content governance and brand alignment strategy expert who is currently serving as CMO/CPO at Acrolinx. Christopher’s biggest challenge when it comes to category creation and what he would have done sooner to make the concept of content governance easier to consume. Meet Christopher Willis.
Social Media Today
MAY 17, 2023
Interest in sports is rising on TikTok.
Bill Hartzer
OCTOBER 5, 2023
Notably, in urban settings, sports celebrities have gained popularity, especially among Gen Z and Millennials who admire active lifestyles. Authentic reviews and humorous content were found to be instrumental in connecting with 56% of consumers.
The Realtime Report
FEBRUARY 20, 2024
By Bruno Teissier As video content capture and delivery continues to evolve, broadcasters are revisiting legacy workflows and business models in order to streamline processes and improve their competitive position in an increasingly complex market. There is more equipment than ever to capture, process and distribute content.
Convince & Convert
AUGUST 2, 2013
From Cision , a free ebook called Power Your Story: Content Marketing Essentials. And from Janrain , a webinar on August 6th with Jay Baer and Jamie Beckland , Using Multiple Data Sources to Create Truly Insightful Content that Delights Customers. This week: From ExactTarget , a free ebook called The Mathematics of Social Marketing.
Convince & Convert
JUNE 29, 2017
Your content team shouldn’t the only ones managing your company’s social media accounts. Pro sports is just one of many industries that struggle to connect with fans consistently via social. Lauren: Your content team shouldn’t be the only ones managing your business’s social media accounts. See you next time.
Mindjumpers
MAY 7, 2013
One of the most crucial things when creating content is to make it relevant to your users. Relevant content adds value to the individual and makes him or her more prone to engage with it. Here are a few tips to help you make more relevant content. Choose the right timing. In that case it will be a win-win situation for both.
Visually SM
JULY 6, 2020
So the first thing you need to know is: there is no one unique rule to Content Marketing for social media. Many people — therefore, many companies as well — see social media as a place to only share their Content Marketing efforts, such as blog posts and ebooks. How to produce content for the main social media channels of today.
Social Media Strategies Summit
APRIL 22, 2021
Rather than just discussing this in a few throwaway posts, the University of Nebraska-Lincoln has built a whole social content campaign around it. In particular, Baylor was applauded for its “high-quality content”, focusing predominantly on campus life and the successes of its sporting teams. Or something else entirely?
Likeable
FEBRUARY 15, 2022
DraftKings used Snapchat during the Super Bowl, running a national AR lens and SoFi Stadium filter based on the sports betting brand’s Super Bowl ad. Impressively, some brands were able to quickly create real-time content that played off of the ad. #TUMSworthyTrivia pic.twitter.com/kY9ysaOK2G. TUMS (@TUMSOfficial) February 10, 2022.
Social Media Strategies Summit
APRIL 11, 2024
For instance, if you check out Duolingo on X, you’ll notice that the brand employs social listening to connect with its followers and uncover engaging content opportunities. This brand is active on YouTube and uses the platform to present prospects with high-quality educational content. Source: youtube.com 2.
The Realtime Report
APRIL 16, 2024
Google Cracks Down on Spammy Behavior in Hopes of Focusing on Best of AI Bad content has been put on notice by Google. Those hoping to game the search engine’s algorithm will have to face new changes to its ranking systems, designed to help surface good content in results and hide some of the worst and most cynical stuff on the web.
The Realtime Report
JANUARY 6, 2022
Why Should a Brand Include AI Voice into Their Audio Content Strategy? The voice tech boom is here and is changing the content landscape. Brands that want to stay ahead need to leverage AI Text to Speech convertors to develop the perfect audio content strategy. State of the Content (Y-Axis).
Sprout Social
OCTOBER 5, 2020
What the NBA gets right that so many other leagues fail to understand is they know how powerful player-generated content is in sustaining fan interest. And unlike other sports leagues, the NBA has a fairly hands-off approach when it comes to monitoring what their athletes can and can’t post. People are going to pay attention when J.R.
Keyhole.co
DECEMBER 26, 2023
Plus, it has expanded into proprietary adventure sports, racing, and music. All Red Bull social media accounts are active and filled with engaging content. True to the mindset it champions, the brand is not afraid to experiment with different content formats or modes of dissemination. market share.
Waxing UnLyrical
JUNE 4, 2014
Today’s lesson is user-generated content 101 and five reasons why the future belongs to the users. User-generated content is far better at creating that community. Live event social media generally involves a social media person or standard event-goer using a mobile device to put content online. Here they are: 1. Gamification.
Convince & Convert
JUNE 29, 2017
Your content team shouldn’t be the only ones managing your company’s social media accounts. Pro sports is just one of many industries that struggle to connect with fans consistently via social. Lauren: Your content team shouldn’t be the only ones managing your business’s social media accounts. See you next time.
Sprout Social
AUGUST 3, 2021
Sports fans, rejoice: The summer games are officially underway in Tokyo, Japan. Your favorite Olympic sports are here. Watch The Olympics on NBC Sports and Peacock with the Apple TV app. A steady stream of interactive or behind-the-scenes content can help keep fans engaged regardless of where they are.
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