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SMS Marketing: a Grossly Underrated Marketing Tactic

Kikolani

Text message or SMS marketing delivers insanely higher ROIs and ridiculously higher sales than any other digital or conventional media. Take a moment to let these figures sink in: Papa John’s SMS marketing campaign boosted sales by 33% and generated an ROI above 500%. And a 73% conversion rate for SMS… I mean, come on!

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The 9 best reputation management services for your brand in 2024

Sprout Social

A reputation management service is a professional service or software platform that helps individuals and businesses optimize and control how people perceive them.Reputation management services usually include a range of strategies, such as search engine optimization (SEO), content creation, social media management and review management.

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Going Mobile – Vital Tips for B2B Digital Marketing Success

Buzzlogix

Achieving B2B mobile marketing success in today’s digital economy means marketing a mobile experience. This includes both mobile-friendly websites and mobile apps. Based on recent business trends , you might be thinking that mobile marketing is really something that will only benefit B2C companies, but this is incorrect.

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The Surprising Places Marketers Plan to Increase Budgets in 2014

Convince & Convert

Several interesting point in this study, including the fact that increasing brand awareness is the number two priority among respondents (which are incidentally a very broad pool of marketers – from entry level and small business, to 35+ years of experience and global enterprise companies). Can You Increase the Budget for Everything?

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A Brief History of the Evolution of Social Technology

Social Media Marketing

Use of emails and phones has become a mobile endeavor that is no longer tied to the home- or office landline and stationary computer. Yet as the true power of Mark Zuckerberg's Facebook creation began to shape business visibility in the online marketplace, companies had to scramble to make an appearance.

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7 Strategies for Integrating SMS Marketing in Social Media Campaigns

Oktopost

While social media marketing has its own popularity and has yielded results for companies, SMS marketing is equally effective, given it has a four times higher open rate than emails. Imagine the impact it can have if you combine SMS marketing with social media campaigns. Increase SMS opt-ins with social offers.

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12 Best Social Media Automation Tools For The AI Age (2023)

Keyhole.co

The software offers ViralPost technology that examines audience data and automatically schedules your content for optimal engagement time. The software will flag insights from news sites, blogs, newsletters, etc. Mention Mention is another popular social listening tool with instant access to every conversation around your brand.

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