Social Media Strategies Summit

OCTOBER 7, 2022

The seemingly simple processes of planning and posting content are the biggest challenges. Indeed, one in eight social media marketers at small businesses say they struggle to post content consistently, while one in nine find it hard to create the content they need. HootSuite’s Social Media Content Calendar. Image source.

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Template Templates Content Small Business 223

Firebelly

AUGUST 8, 2012

I’ve been talking a lot lately about content curation lately, and our contributor, Erik Deckers, is all about content creation, which has led to some “Tastes great! But the one thing that we’ve both agreed on is the importance of publishing of our content, regardless of where it came from. Less filling!”

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Social Media Strategies Summit

MAY 19, 2022

Whether you fill up your social media calendar months in advance or post content on the fly, you will need to have a steady source of content to post on social media. Consistent content is a challenge for many social media marketers. Creating Social Media Content Vs. Finding It. How to Find Content Ideas for Social Media.

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Social Media Content UGC Curation 264

Writtent Blog

DECEMBER 18, 2023

For entrepreneurs and small business owners, content marketing can seem out of reach. Although proven to be an effective way to attract prospects, generate leads, and retain customers, content marketing appears to require more time and money than you have to invest in it. The basics 1. Know thyself. Do your research. Convey emotion.

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Tips Content Press Release Marketing 98

Sherrilynne Starkie

JANUARY 13, 2020

Now is the time to start a content calendar and keep it going. This is an essential tool in producing quality, effective content that consistently supports marketing and business objectives. It even gives you a plan using social media to promote your own stories or curated even curated content. Content Creators.

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Organization Content Curation Case Study 221

Writtent Blog

DECEMBER 21, 2023

Building a small business content strategy is hard work, but it’s probably about to get much harder. Many subject matter experts believe that our current state of content overload is just the calm before the storm. Titled “Survive a Zombie Attack: Move to the Cloud,” the company achieved more than just prospect awareness.

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B2B Strategy Tips Content 93

Hootsuite

JANUARY 18, 2022

And that all starts with creating a killer LinkedIn Company Page. Read on for your step-by-step guide to creating the best Company Page possible to optimize your reach, build your authority, drive sales and maybe even recruit that next all-star employee. Why create a LinkedIn Company Page? How to create a LinkedIn Company Page.

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LinkedIn Company HootSuite Hashtag 145

Visually SM

JANUARY 10, 2021

Spontaneous manifestations about a company draw attention. People usually look for positive reviews about a company and what it sells. That’s why brand advocates know the company well. Reviews are one of the main content types consumed today. Content published on social media is essential for companies.

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Company Brands UGC Reputation 130

Buffer Social

JANUARY 15, 2024

Inaccurate, packed with "filler," or completely AI-generated — bad B2B (business-to-business) content is easy to spot and even easier to find online. But what makes B2B content good ? According to one study, it also costs over $50 billion annually due to wasted resources alone. Tough question. Interview them.

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B2B Content Syndication SEO 95

Social Media Strategies Summit

SEPTEMBER 26, 2023

Investing in social media content should be a no-brainer for businesses trying to reach, engage, and convert their target audiences. However, the harsh truth is that creating winning social media content for your brand can be challenging. Creating content about your solutions is an excellent way to educate your audience.

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Buffer Social

DECEMBER 5, 2023

That’s what content repurposing is, in a nutshell: You take yesterday’s existing content and use it to whip up new content for today. And the benefits of repurposing content exceed above and beyond time-saving. And the benefits of repurposing content exceed above and beyond time-saving.

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Content Newsletter Remix Instagram 108

Writtent Blog

DECEMBER 26, 2023

It’s no coincidence that the entrepreneurship and content marketing trends went up around the same time. All businesses can use content marketing, but startups need it the most. The only problem is, content marketing is a unique ballgame, especially for startups and small businesses. Doing that can actually hurt you.

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Startup Content Marketing ROI 97

Oktopost

MAY 4, 2023

Episode Summary In today’s highly competitive content landscape, marketers are faced with the challenge of not only creating content that stands out but performs. Especially today, everyone is trying to be unique, and Ken believes that you have to do content differently! Catch all episodes here.

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Survey Content B2B How To 131

agora pulse

JULY 16, 2019

Your to-do list (develop strategies, create content, analyze data, etc.) Let’s look at seven ways social media managers can publish smarter, from scheduling to social listening. Rather than defaulting to publishing on the biggest platforms, find the right channels for your brand. Rethink your content approach.

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Social Media Management Publishing Social Media Hashtag 104

Hootsuite

NOVEMBER 4, 2022

Wake up, companies: Worker power is growing. Jumping to new companies is a popular exit path, but some workers are going the freelance route, or more radically, quitting with no plan at all. When you’re hiring, you’re not only competing with other companies, but also with being your own boss and just vibing at home. Love that.).

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Company HootSuite How To Meme 103

Hootsuite

MAY 10, 2021

Social media for big companies has become about as commonplace as human resource departments. Customers take for granted that big companies are on social media. Customers take for granted that big companies are on social media. Discover how big companies use social media to meet—and in many cases exceed—customer expectations.

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Examples Company Social Media Apparel 145

Ignite Social Media

DECEMBER 8, 2022

Surprisingly, Pinterest is still winning audiences with engaging, aesthetic, and relevant content. Making it more user-friendly, engaging, and a great brand content marketing tool. Here are a few surprising ways on how brands can use Pinterest for their content marketing. But first, why Pinterest anyway? Why Pinterest?

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Engagement Brands Content Hashtag 179

Social Media Strategies Summit

NOVEMBER 4, 2021

The amount of digital content people consume has never been higher. We can only expect this number to grow as more content becomes available. Sure, that people keep consuming growing amounts of content might seem like a good sign to most marketers. Creating content that appeals to everyone is almost impossible.

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Content Marketing Compete Case Study 220

Oktopost

MAY 23, 2023

But anyone who has been involved in content creation for more than 5 minutes will no doubt be a little cautious around the copy-paste routine. Content is king, but only if it’s original – only if it finds a way to offer some unique, never-seen-before vantage point on a subject that interests the widest audience possible, right?

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Social Media Content Marketing ROI 91

Sprout Social

MARCH 4, 2021

And for that, you need content. In fact, according to the Sprout Social Index™ , 40% of consumers believe that memorable content makes a brand’s social best in class. That’s where content curation comes in. It helps you keep your feed fresh and engaging without stressing to create new content every time. sharing content.

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Buffer Social

NOVEMBER 8, 2023

Let’s be honest: you probably didn’t get into content marketing because you love working with numbers.    But I’ve worked in media and content marketing for over a decade now — long enough to know that keeping a close eye on the numbers is essential if you want your content marketing efforts to pay off. 

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Metrics Content Marketing Newsletter 98

Sprout Social

APRIL 6, 2023

Content calendars are widely used in content teams, regardless of the industry. They work as mental models by helping us comprehend content strategies, laying out a roadmap of what needs to be done. What is a content calendar? A content calendar is a framework used to effectively manage your content marketing program.

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Content Collaboration Project Template 82

Buffer Social

DECEMBER 12, 2023

Since the first blog post was published and the first YouTube video was posted, content creation has evolved rapidly. These systems are the backbone of a sustainable content-creation business. Why are systems so crucial in content creation? Consistency 💪 Secondly, systems bring consistency to content creation.

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System Content Fashion Template 89

Convince & Convert

NOVEMBER 16, 2023

I’ve been fortunate enough to be in the content world for just over a decade. In that time, I had never been to Content Marketing World. Fortunately, thanks to my employer, NetLine , being a sponsor (and sister company) of the event, I made the trip down to DC. The Evolving Content Universe “Content is changing.”

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Content Marketing B2B SEO 78

Keyhole.co

JULY 28, 2023

This comprehensive guide will explore the dos and don’ts of B2B social media marketing, providing actionable insights to effectively leverage social media for your B2B company’s success. Meeting the needs of marketing leaders Marketing leaders play a crucial role in driving their companies’ growth strategies.

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B2B Company Social Media Marketing 52

Waxing UnLyrical

AUGUST 9, 2018

Intelligent content aka structured content is breaking out of its traditional boundaries. Today, organizations are looking to use Structured Content for their ebooks, case studies, research reports and blogs. What is Intelligent Content? Intelligent content is essentially structured content.

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Content Module Metadata Case Study 181

Waxing UnLyrical

NOVEMBER 8, 2019

Whether it’s web or social media or mobile apps, it’s still the content that dominates every digital space. With the proliferation of digital channels, there’s been an increased demand for content marketing. Simultaneous to this growth in demand, marketers also have made a lot of mistakes that pull down content marketing output.

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Content Curation Marketing SEO 187

yMarketingMatters

NOVEMBER 29, 2014

If your business already has a presence on your chosen social media profiles or if you are just starting out, you know that you have to post great valuable content continually and consistently to attract new followers and retain the ones you have. You also know that social media is a hungry content machine! Who will find content. -

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Social Media Content Tweetdeck How To 243

Unmetric

JULY 24, 2019

With over 320 million active users and 500 million tweets published every day, Twitter is a great platform for brands to engage with their customers. Brands leverage publishing tools to perform better on social. They also have publishing workflows to take content through approval levels (ie. ” moments.

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Publishing Tools Brands HootSuite 105

Sociallyin Insider Blog

JULY 9, 2021

In our current digital age, being the company to create and publish the best content carries a lot of weight. 17 EPIC CONTENT MARKETING EXAMPLES TO BOOST YOUR BRAND. What is Content Marketing? Curating/Creating Content. Distributing Content. Publishing Content. White Papers.

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Examples Brands Content Marketing 93

Koka Sexton

AUGUST 11, 2023

Navigating Content Marketing Challenges and the Need for Operational Excellence Content marketing is a key component of today’s online marketing strategies and is essential for creating a sustainable competitive advantage. In particular, aligning content with the buyer’s journey and improving cross-team communication.

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Content Marketing Repository B2B 52

Buffer Social

SEPTEMBER 27, 2023

I’ve been Buffer’s newest content writer for a little over 30 days, and it still feels a little surreal that I’m here. She wrote about how they handled the tidal wave of amazing applicants in The Content Writer Role at Buffer: What We Looked For In Applications ). I made it.   I wasn’t wrong.

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Company Notification Team Handbook 90

Later

MAY 26, 2021

Planning your LinkedIn content strategy just got a whole lot easier — LinkedIn Scheduling is here! You can now plan, schedule, and automatically publish your LinkedIn posts with Later, and it’s 100% free. How to Schedule and Automatically Publish LinkedIn Posts (No Notifications Required!).

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LinkedIn Publishing How To Notification 67

Social Media Strategies Summit

AUGUST 26, 2022

Investing in content marketing can secure exceptional results for your brand. It’s why 97% of businesses had a content marketing strategy in place in 2021. And it’s why 72% of organizations plan to increase their content marketing budgets in 2022. And the way to effectively do so is to invest in SEO.

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Loyalty Software Publishing SEO 204

Waxing UnLyrical

JUNE 17, 2015

The Internet has made brand publishing ubiquitous. Now, they have the luxury of reaching out to their audiences directly… through content storytelling. In order to be effective, brand content must be mapped to business objectives and be appealing. People respond to content that is: Sharable. Visually appealing.

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Publishing Brands Communities Flickr 100

agora pulse

MARCH 7, 2018

Did you know that Agorapulse now has publishing categories aka “queue categories” or “category queues”? If you use publishing categories for your queue the right way, you’ll get better results and engagement on social media in less time! What Are Agorapulse Publishing Categories?

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Publishing Real Estate How To Guidelines 124

agora pulse

MAY 17, 2017

If you have been waiting around to start using LinkedIn Publishing because you didn’t know where to start, here are tips to get you started and help you make the most out of your Publishing Content. Why Use LinkedIn Publishing. LinkedIn Publishing puts your content in front of more people than ever.

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