7 Ways Social Media Managers Can Publish Smarter

agora pulse

Let’s look at seven ways social media managers can publish smarter, from scheduling to social listening. Whether you’re managing social media for your company or you’re handling strategy for a handful of clients, you’ll want to be choosy about where you post.

Native vs. third-party tools: Which is the most popular publishing tool for brands?

Unmetric

With over 320 million active users and 500 million tweets published every day, Twitter is a great platform for brands to engage with their customers. Brands leverage publishing tools to perform better on social. You can even preview how the content will look before it gets published.

6 Rules of Thumb for Successful Brand Publishing

Waxing UnLyrical

The Internet has made brand publishing ubiquitous. In the words of Mark Ragan , CEO of Ragan Communications, “If we tell our stories the right way, we have the ability to become legitimate publishers in our own right.”. And in today’s hyper connected world, everyone’s a publisher.

Are You Ready to Step Up to Power Publishing?

Convince & Convert

I wrote a juicy ebook titled Master the Five Pillars of Power Publishing for the startup PowerPost and really want to share it with you. Paul agreed to an interview with me to help shed light on how brands must address the new demands of publishing online at scale.

7 Great Reasons to Get Really Excited About Bulk Publishing

agora pulse

You might have an unwarranted fear of bulk publishing on social media. But for social media managers who aren’t yet on board with bulk publishing, it’s easy to dream up worst-case scenarios. Once you have the hang of bulk publishing, you can queue up to 100 tweets in a single upload.

The Next Generation of Social Publishing with Oktopost

Oktopost

Planning, writing, and publishing content is a considerable part of a social media manager’s work in a B2B company. The average company that runs a content marketing operation can create hundreds, if not thousands of social media posts every month.

Content Creation? Curation? Focus on Publishing Instead

Firebelly

But the one thing that we’ve both agreed on is the importance of publishing of our content, regardless of where it came from. Publishing is the overall approach of content and conversation. It’s more than just publishing a post to your blog, or uploading a video to YouTube.

Why Wikipedia is Important to Your Company

Justin Levy

This can apply to both the business and their senior executives, especially if it a publicly traded company. A company’s Wikipedia article, if they have one, often trades between first and second place with their main website.

The Finally-Gonna Do It Guide to LinkedIn Publishing

agora pulse

If you have been waiting around to start using LinkedIn Publishing because you didn’t know where to start, here are tips to get you started and help you make the most out of your Publishing Content. Why Use LinkedIn Publishing. Getting Started with LinkedIn Publishing.

Amazon Get Serious About Book Publishing

Idaconcpts

Back in April 2011, the company announced that for every 100 print books Amazon.com has sold, it has sold 105 Kindle books. However, Jeff Bezos and his team believe that the book publishing industry can still make money, but not by running business as usual.

How to Create a LinkedIn Company Page Step by Step

agora pulse

If you are wondering how to create a LinkedIn Company Page, this step-by-step guide will help you get set up and ready to go so you can start building your company presence. You will need access to company assets, such as a logo and other graphics. Step 4: Describe Your Company.

2015: The Year of Brand Publishing

SocialFish

Have you ever thought of your small brand as a publisher? More than ever, it is essential that brands become their own advocates by becoming informed resources via brand publishing in order to stand out. Here are four brands that dominate brand publishing: GoPro.

Are You Ready to Step Up to Power Publishing?

Convince & Convert

I wrote a juicy ebook titled Master the Five Pillars of Power Publishing for the startup PowerPost and really want to share it with you. Paul agreed to an interview with me to help shed light on how brands must address the new demands of publishing online at scale.

Do Third Party Publishing Apps Impact Facebook Reach?

agora pulse

Millions of pieces of new content are churned out daily by brands, companies and individuals. If a company (or brand) is putting time, effort and money into creating new content, might we assume that these companies want that content to be found, shared and acted upon? A Myth?

Are You Wielding Your Social Media and Blog Like These Fortune 500 Companies?

agora pulse

LinkedIn, Twitter, and Facebook are the most utilized social networks by Fortune 500 companies, according to recent research from UMASS Dartmouth’s Center for Marketing Research. The report was part of an annual analysis of the digital efforts of companies on the Fortune 500 list.

Reasons Why You Can’t Do Without a Company Blog

Mindjumpers

Tweet At the moment, we are beginning to see more and businesses running a company blog after having established a presence on social media platforms like Facebook and Twitter. However, I think that a lot of marketers still might wonder whether it’s actually effective to run a company blog.

You Can Be An Internet Publisher

Small Business Mavericks

Many small businesses are starting their own publishing companies as a separate branding element for their online presences. There are many ways to go about publishing online. Look at your skills and abilities as well as the human resources at your disposal before determining what type of online publishing you will undertake. Start a blog – Blogging is another way to be a publisher.

How to Build the Perfect LinkedIn Company Page

Sprout Social

Be honest: when’s the last time you updated your LinkedIn company page? Although the platform may not seem to be scoring as many headlines as Facebook or Instagram, companies can’t afford to sleep on their LinkedIn presence. At a glance, running your LinkedIn company page might seem pretty simple. Below we’ve broken down the anatomy of the perfect LinkedIn company page whether you’re looking to optimize your current profile or start from scratch. LinkedIn Publishing

Social Media News Ticker: Facebook To Buy WhatsApp, LinkedIn Opens Publishing To All Members

The Realtime Report

Check out this week’s summary of all the latest social media news, including changes and new features for Facebook, Twitter and LinkedIn: LinkedIn opens its publishing platform to all members.

4 Top Facebook Mistakes by Companies in 2012

Atom Thought

Treat Facebook to push Press Releases: More often than not companies push their press releases intended for newspapers and magazines on Facebook. We have seen this become as bad as publishing scanned images of the press releases.

How to Use Agorapulse Publishing Categories to Seem Smarter Than You Are

agora pulse

Did you know that Agorapulse now has publishing categories aka “queue categories” or “category queues”? If you use publishing categories for your queue the right way, you’ll get better results and engagement on social media in less time!

6 Content Marketing Takeaways from 30 Days of LinkedIn Publishing

Convince & Convert

Assuming that writing is “leadership at scale,” a writer’s greatest ally is re-publishing — previously written words can often find a whole new audience. I put LinkedIn’s new publishing platform to the test. 35 published articles From 0 ?

LinkedIn Offers New Publishing Opportunity

Small Business Mavericks

The company has announced that it is rolling out a new blogging feature. Online marketers have traditionally held that you want to publish your content on your own blog as much as possible, but there are times when you want to build an outpost. That’s a big time strategic advantage because if you publish great content that is valuable, unique, and not self-centered, then you could build a solid B2B audience right on LinkedIn.

Top five: Google offers support to publishers

Sherrilynne Starkie

Top five: Google offers support to publishers. She says the company isn’t “anticipating major changes to our overall revenue and business model” as it pertains to the potential ability for users to opt out of the targeted ad model that came under heat during this week’s hearings.

Translation and Localization Tips for Publishers

Adam Sherk

I asked Christian to provide some tips for publishers looking to expand their presence in international markets. To reach an overseas readership online publishers must ensure that they properly localize their content. If your publication uses a lot of ‘people’ imagery it is important that it properly reflects the people of the country you are publishing in. Christian Arno is founder of global translation service and localization company Lingo24. Publishin

Will Bezos Dust-Up Cause Trouble For National Enquirer's Publisher?

Forbes Social Media

The world's richest person decision to fight the tabloid publisher AMI may get the company in legal hot water. NASDAQ:AMZN

6 Social Tools to Use Immediately After You Hit “Publish”

SocialFish

published it. In fact, publishing your article is just the first step. I have shared some of the most essential steps to take right after you publish an article which include: Email those who helped you write it (If you were using any expert quotes).

Traffic Rises 350% Year-Over-Year For Social Publisher BuzzFeed

The Realtime Report

Calling itself “the social news and entertainment company,” BuzzFeed demonstrated last month that whatever the publisher’s formula may be, it’s working. A recent shift in Facebook’s algorithm has helped drive traffic to major publishers , and BuzzFeed is seeing some serious benefits from the change.

Media companies and losing talent

The Way of the Web

And related to that was Neil Perkin, with a typically insightful post asking ‘Why big companies get rid of talented people?’ To quote: Despite talking a good game, many large organisations remain relatively poor at moving talent around the company.

Publishing & advocacy: the power of social amplification

Sprout Social

You can empower teams to share to their networks so they are consistently promoting the latest company news, blog posts or product updates. Using Content Suggestions in Sprout, you can discover the most relevant and engaging articles, blog posts and other topical pieces to share – and immediately publish it to your social profiles. This post Publishing & advocacy: the power of social amplification originally appeared on Sprout Social.

The New(ish) Trend Of Publishing Within Publishing

Twist Image

What made it most unique, was that they were going to publish it solely on Facebook. Not just a random bunch off "b-side" type of articles that weren't fit for publishing on Business Insider. The company would build a news team, think about an editorial calendar and create a new and unique "magazine" that lived, breathed and would evolve solely on Facebook. The thing about this publishing thing. . Writers used to write for publishers. event company.

3 Tips for Taking Your Small Publishing Business to the Next Level

Idaconcpts

If you’re ready to take your small publishing business to the next level, try implementing the following three tips: 1. This means that they are not only increasing your company’s income, but they are also ready to help you spread the word about what you have to offer.

A Sustainable Future: How This Renewable Energy Company Found the Perfect Side-Kick

agora pulse

Yet that’s exactly what Siemens Gamesa , a renewable energy supplier, had to do when the wind power business Siemens merged with the wind energy company Gamesa in 2017. So when they began the search for a social media marketing tool, they needed something that supported the entire company yet was lean enough to let them start small. It’s even harder when you are handling the merger of two companies.

Energy 101

Google to Start Showing Company Logos in Search Results?

Bill Hartzer

Based on what I am seeing using the Google Rich Snippets Tool , it looks like Google is going to be soon showing your company logo in the search results, just like they’re currently doing with Google Authorship.

My Top Posts of 2011 on SEO, PR and Social Media for Publishers

Adam Sherk

Is Using Facebook Comments Good for Publishers? The post on Facebook analytics tools did well considering I just published it last week. PublishingAs another year comes to a close I thought I’d finish off with a roundup of this year’s most popular posts. Original idea!

5 Tried and True LinkedIn Tips to Grow your Company Page Followers 600% Faster

Buffer Social

To get started, we teamed up with LinkedIn to share with you tried and true tips on how to leverage one of the most valuable online resources for your business: your LinkedIn Company Page. 5 LinkedIn marketing tips to grow your Company Page 600% faster. – Company description.

Why Most Companies Can’t Yet Handle Great Marketing Technology

Convince & Convert

So I can certainly agree that customer experience shifts customer preference (and just published my own book that touches on the theme ). Image via Unsplash. The more things change, the more they stay the same.

Harambe Live: Secrets to blowing up your company’s social channels

Socialmedia.biz

Target audience: Businesses, brands, digital marketers, advertising agencies, SEO specialists, entrepreneurs, educators, journalists, Web publishers. V iral marketer Vincent Dignan is on a 100-date world tour right now, teaching companies how to blow up their social channels.

Useful Ways A Blog Can Get Your Company Noticed

The Realtime Report

Useful Ways A Blog Can Get Your Company Noticed. There are also companies who offer a blogger outreach service which hires capable and professional creative copywriters, who write nothing less than relevant and seamless content for your niche.

How Companies Like Bored Panda, REI, and Vox Are Growing Their Organic Reach on Social Media

Buffer Social

This made Bored Panda’s Facebook Page the most engaged publisher Facebook Page last October, according to NewsWhip. Bored Panda also received the highest average engagement on LinkedIn and Pinterest among publishers.) Medium – an online publishing network.