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What marketers need to know about YouTube Creator Studio

Sprout Social

It’s also a powerful video marketing tool that lets you tap into real-time data, manage your content, and optimize it for greater visibility and engagement. Audio: Add music from YouTube’s audio library to the entire video or certain parts. End screen: Add an end screen using an original image or templates.

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How to Take a Collaborative Approach to Managing Social Accounts Across Higher Ed Departments

Social Media Strategies Summit

Higher education social media marketers face unique challenges. We gathered five leading higher ed social media marketers to discuss how to manage social accounts across an institution’s various departments. One way Ohio State has overcome silos is by creating a social media community of practice group led by Dani’s team.

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The Complete Guide to YouTube Marketing in 2020

Hootsuite

YouTube marketing is often overlooked by social media marketers. Either way, there are countless marketing opportunities on YouTube—especially if your audience is on the platform and your competitors aren’t. But with more than 500 hours of video uploaded every minute, effective YouTube marketing is easier said than done.

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Decoding corporate communications: Functions, goals and skills

Sprout Social

There are two main aspects of internal communication: employee engagement and internal marketing. Internal marketing is a strategy to help employees make an emotional connection to the products or services the company sells. Community building : Nurture long-term growth by engaging with your audience directly.

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Influencer Marketing for Small Business: 7 Steps to Finding the Right Influencers (+ Free Templates!)

Later

When it comes to growing your business on Instagram, influencer marketing has proven to be a huge growth asset. And it’s not just for the mega brands — influencer marketing for small businesses can seriously level-up a campaign, build brand awareness and reach new audiences, without blowing the budget. .

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12 Facebook publishing tools for your brand in 2024

Sprout Social

As part of your Facebook marketing strategy , a consistent publishing schedule is essential. Famous for its calendar view, CoSchedule focuses on helping marketing teams make sure they’re never missing a day of content. Nowadays, there are much more efficient ways to publish and schedule social media content.

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12 Apps For Creating Gorgeous Instagram Stories

Later

Apps for Instagram Stories #1: Create Clean & Minimalist Templates with Unfold . Using Instagram Stories templates is one of the easiest ways to upgrade your stories content! By using a set of templates for your Instagram Stories, you can create cohesive, on-brand content that aligns with your brand as a whole.

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