Social Media Strategies Summit

SEPTEMBER 18, 2023

In this article, we’ll share insights from Port of Seattle’s Social Media Program Manager Abbey Lampert , who speaks about: How to manage an influencer program on a small budget Tips for building relationships with local influencers Best practices for hosting influencer events Her learnings benefit what Abbey calls “less sexy organizations” (i.e.,

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Influencer Travel Retail UGC 130

Hootsuite

JANUARY 18, 2024

Some brands use social to offer customer service; others are there to build brand awareness. Are you interested in driving traffic to your ecommerce site, building engagement , or fostering community ? To really achieve organic reach with your content, mastering the fine art of hashtagging is key.

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Social Media Tips HootSuite Marketing 121

Hootsuite

MAY 3, 2023

Work on your Instagram hashtag strategy Instagram hashtags are an effective way to expand your reach, increase impressions, and tap into relevant conversations on the platform. If you want to grow your following and generate leads, you need an Instagram hashtag strategy in place. Source: Twelve Rivers Realty on Facebook 2.

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Real Estate Tips How To Hashtag 93

Sprout Social

JULY 21, 2022

If you want to improve your social media marketing strategy , you need to know about the different types of social media content and how or where you share that content. You could post on community review sites or live-stream it to the masses. Social messaging. Social shopping networks.

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Types Social Media Microblogging Overview 145

Pixlee

APRIL 15, 2020

Many social media managers are beginning to understand how TikTok works. TikTok’s unique format and highly engaged user base combine to create an exciting new frontier for community engagement for fashion brands. Create A Hashtag Challenge. Hashtag trends and challenges are very common with TikTok.

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Fashion Brands Apparel Authentication 59

Hootsuite

SEPTEMBER 5, 2019

Marketing on YouTube is all about building community, and YouTube contests are a great way to do that. In this post, we’ll share key tips for hosting a YouTube contest. Get clear on why you want to host a YouTube giveaway before you start planning it. Hosting your contest on YouTube is an obvious choice. Set SMART Goals.

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YouTube How To Hosting Hashtag 110

Later

JUNE 12, 2020

So the Fourth of July holiday has always felt slightly tainted for many in the Black community. . At Later, we’ve added Juneteenth to our free downloadable holidays calendar — so every brand and social media manager has a reminder to celebrate the day. Plus, many brands are taking steps to celebrate the day.

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Social Media Brands Creative Commons Education 106

agora pulse

JANUARY 14, 2020

Now, it’s a huge place of opportunity for social media marketers and managers. A lot of social media managers and marketers don’t know what to do with TikTok. Hashtag challenges. According to the hashtag’s page on TikTok , that number has since swelled to more than 335M views.

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UGC Hashtag How To Meme 139

Hootsuite

MAY 20, 2020

This will be the tweet that serves as the announcement for your live stream on Twitter, so be sure to make it count with relevant keywords, mentions, and hashtags. Add a location to get your local community involved . In the case below, Twitter Live hosted a Q&A for an upcoming movie with the lead actors. Try it for free.

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Twitter HootSuite How To Eventful 145

Unmetric

NOVEMBER 4, 2019

What is the purpose of having a social media analyst? And most importantly, what does it take to be a social media analyst? Social media analyst vs. Social media manager. Often people confuse the roles of social media analysts and social media managers to be one and the same.

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Social Media Social Media Management Sentiment Analytics 97

agora pulse

OCTOBER 15, 2019

But when you’re managing social media for a startup or handling agency clients with limited budgets, keeping costs in check while still getting results is essential. Taking a lean approach to social media management lets you do just that: Eliminate unnecessary costs without compromising performance.

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Social Media Marketing Social Media Management Startup 72

agora pulse

OCTOBER 15, 2019

But when you’re managing social media for a startup or handling agency clients with limited budgets, keeping costs in check while still getting results is essential. Taking a lean approach to social media management lets you do just that: Eliminate unnecessary costs without compromising performance.

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Social Media Marketing Social Media Management Startup 72

Pixlee

DECEMBER 2, 2021

UGC, content created by members of your brand community and often shared on social media, is frequently found on TikTok through unboxing videos , tutorials, shopping hauls, or challenges. You can encourage your fans to share their videos related to your products through a brand-specific challenge or unique branded hashtag.

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Campaign UGC Hashtag Influencer 52

Keyhole.co

FEBRUARY 3, 2024

Not just that, Keyhole is a complete social media management tool. But it can also help you with campaign management, influencer marketing, competitor analysis, market research, etc. It uses LinkedIn as the host for a webinar series focused on what’s driving SMBs to hire independent contractors globally.

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Social Media How To Metrics Sentiment 59

Pixlee

DECEMBER 2, 2020

Social media is a hotbed of content; when navigating its various channels the right way, your brand can garner reviews and feedback as well as user-generated content (UGC) for your own marketing purposes. Mastering social media management comes from knowing your audience, which begins with social monitoring.

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Social Media UGC Proposal Hashtag 58

Buffer Social

NOVEMBER 29, 2016

A huge thank you to Stefanie for jam-packing this episode with actionable wisdom and takeaways for social media managers and marketers looking for the best ways to start, grow, and nurture successful marketing and social media events. We have an audience on social. Unbounce is a software company.

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Eventful Communities Strategy Conference 40

Buffer Social

NOVEMBER 13, 2023

In this article, you’ll find a host of tips, tricks, and tactics that can help you boost your already-planned Black Friday and Cyber Monday campaigns. You can tie giveaways into this strategy — offer prizes to random winners who have used a certain hashtag or commented on a post.  billion in the U.S.

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Examples Campaign Discount Marketing 92

Buffer Social

JANUARY 30, 2017

and a host of other publications. A huge thank you to Carlos for jam-packing this episode with actionable wisdom and takeaways for social media managers and marketers alike looking to create winning habits and goals that will take their skills to the next level. Carlos’ story of becoming a Snapchat influencer.

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ROI Communities Strategy Marketing 40

Hootsuite

JANUARY 4, 2023

Unlike traditional advertising, social media marketing allows for two-way communication between individuals and brands. There’s also potential for building a sense of community, which creates brand loyalty. Social marketers do a lot more than scroll through TikTok all day. Community management.

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Social Media HootSuite Marketing Social Networking 76

Hootsuite

APRIL 1, 2020

But, don’t just release a product reel or host a static tutorial. Will there be one host or more? Description : Front-load important keywords, add relevant links and information, and up to 15 hashtags. Of course, make sure your content is age-appropriate and adheres to YouTube’s Community Guidelines. And draw a crowd.

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YouTube Engagement How To Class 145

Hootsuite

MARCH 2, 2022

One of the best ways to connect with your audience online is to find existing communities relevant to your brand or your products or services. Creators have a strong connection to these existing niche communities and a high level of trust from their followers. million uses of the #DealGuesser branded hashtag. Source: Pinterest.

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Retail Social Media Brands Tips 104

Buffer Social

SEPTEMBER 28, 2016

Click to jump to any section: 10 of the very best Social Media Marketing podcasts. 3 Paid Social Media Marketing podcasts. 3 Community Building & Customer Support podcasts. — 10 of the Very Best Social Media Marketing Podcasts. The Science of Social Media by Buffer.

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Skills Social Media Hosting Marketing 40

Later

SEPTEMBER 18, 2020

Having an accessible Instagram account isn’t just the right thing to do, it can also improve your engagement and strengthen the sense of community on your channel. It’s important to open yourself to the community around you. It’s important to connect your experiences with the community and they shouldn’t be afraid to use their voice.

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Instagram Hashtag Tips Communities 85

Buffer Social

OCTOBER 1, 2018

Facebook Live) or by building a niche community through a Facebook Group, you can likely get a higher organic reach. From 2015 to 2016, Brian Peters, our then social media manager, grew our Instagram following from 4,250 to more than 21,000. You can read more about these tactics here.). Instagram algorithm. His secret?

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Organization Flipboard Social Media Company 108

Buffer Social

JUNE 30, 2017

In light of #SMDay (6/30/2017) , we’re teaming up with Bitly to share stories and celebrate the positive impact that social media has had on individuals, businesses, and the globe over the last 20 glorious years – all using the hashtag #impactofsocial. Community Support during World Tragedies. Arab Spring.

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Social Media MySpace Hashtag News 111

agora pulse

DECEMBER 6, 2018

Community-building and relationship-building should be an important part of your social media marketing efforts. And while relationship building should be your priority, having some extra oomph to boost your sales thanks to social doesn’t hurt either. Ask users to tag you or use your branded hashtag. .

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UGC Social Media Content Notification 122

agora pulse

DECEMBER 13, 2018

For social media managers this time of year is less about decking the halls with boughs of holly and more about planning for 2019. The social media landscape is changing fast and with tougher KPIs, changing technologies and new techniques, it’s more important than ever to stay ahead of our game.

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Social Media UGC Adwords Influencer 132

Hootsuite

MARCH 26, 2020

Here’s a rundown of the different kinds of online business events your company can host. Host a laidback Ask Me Anything (AMA) on social media. How to host a virtual event (and tools that can help). There are a variety of ways to host a virtual event. Social Stories. Tips for hosting virtual events.

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Hosting Eventful Tips How To 145

Buffer Social

MAY 2, 2017

Such collaborations can allow you to tap into the experts’ positive influence and give your social media audiences an opportunity to hear and learn from experts in the industry. Example: Almost every week, we host someone knowledgeable about social media, marketing, or workplace culture on our Twitter chat, #bufferchat.

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Pixlee

SEPTEMBER 24, 2020

500,000+ personal accounts are broader, but more expensive and may not be interested in hosting your brand’s shoutout directly, as they are often represented by professional social media managers. . It’s also important to mention the brand’s Instagram handle and include trending #hashtags to increase viewership. .

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Instagram Apparel Sports Influencer 43

agora pulse

JANUARY 19, 2017

Build community. How often will the host be posting from your account. Create a Branded Hashtag. Creating a branded hashtag for you Instagram takeover is important because it will help you: Monitor the campaign and user posts or comments. Launch or promote a product. Build brand awareness/ Reach a new audience.

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Instagram Hashtag Influencer Campaign 60

Sprout Social

AUGUST 17, 2021

Community management is just one piece of the puzzle. And, just like with every piece of social media management , your community managers need the proper tools to see success. What is community management? Sprout Social. Let’s dive in.

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Communities Engagement Tools Tweetdeck 126

agora pulse

MAY 8, 2020

Because you have such a short space feel encouraged to use hashtags, abbreviations, and other tricks to say more in less space. Often in a social media agency or larger business, you need to retain control of your account even when while team members have access. Using hashtags to attract followers. Start tweeting.

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Social Media Management Social Media Twitter Hashtag 170

Hootsuite

MAY 13, 2020

We're continuing to test private like counts in Feed for all users to ensure this change can benefit the community at large and we're excited to share more soon.? ? Finally, in order to keep our community safe, we’ll be updating our branded content policies in the coming year. Learn how to host successful virtual events.

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Influencer Trends Marketing Guidelines 145

Buffer Social

OCTOBER 6, 2019

How you could do this for your business: Take a look at your event calendar and see if there are any upcoming events and activities that your online community can follow along. If you create images for your social media posts, make an additional image for the vertical screen or reuse the one you created for Pinterest.

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Instagram Influencer Brands Upcoming 69

Hootsuite

JULY 8, 2019

The takeover host might be a celebrity, an influencer, or even a team member. If you’re looking to connect with a niche group, or reach a new market segment, the right takeover host can help you do that. Choose your takeover host. Once you’ve determined the length of your takeover, plan it out with your host.

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Hosting Instagram How To Hashtag 111

Ari Herzog

AUGUST 3, 2012

The prior five years involved senior management roles in state and local government and, despite sending off resumes and applications for full-time positions and being called in for numerous interviews, I decided I wanted to be self-sufficient and make a living in the online industry. Fred Wilson. 300,000+ across 328 chapters in 52 countries.

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Social Media Startup Energy Meeting 101