agora pulse

JUNE 9, 2020

They can be used to create a step-by-step guide, show steps for a DIY project or recipe, tell a story, or curate a collection of products. This makes them ideal for the retail, and food and beverage sectors. Pinterest for Retail. Tips for Retailers. I’m obsessed with Pinterest for the creators’ section. Promoted Videos.

Engagement 138

Engagement Retail Case Study How To 138

Mindjumpers

JANUARY 2, 2013

Brands quickly picked up on the importance of visual communication and started building Instagram communities. While online videos aren’t a new phenomenon, in 2012 we saw brands really harnessing the power of this type of content to showcase brand image and community understanding.

Social Media 237

Social Media Tumblr Instagram Privacy 237

Later

APRIL 15, 2020

This means retailers and e-commerce brands can seriously boost their sales on Pinterest! . We’re covering how the new feature works, what it means for retailers, and how you can start using the Shop tab to your sales advantage: . The Shop tab is an awesome addition for both retailers and everyday users on Pinterest. .

Retail 71

Retail Price Trends Products 71

Sprout Social

JANUARY 9, 2024

As one member of Sprout’s community, The Arboretum , put it, “With increasing amounts of data available, social marketers will focus on delivering highly personalized content to users. The tools also need a layer of usability so that everyone (not just data analysts and IT team members) can get the information they need.

Social Media 124

Social Media Sentiment Data Team 124

Convince & Convert

AUGUST 21, 2015

The revelations–which even the Times now admits were anecdotal at best – caused longtime customers to renounce their Prime memberships (at least to their Facebook friends) and resulted in a, “I knew the company too good to be true,” reaction about the world’s largest retailer from the online mob. Personalized Curation.

Curation 60

Curation Retail Analysis Trends 60

Pixlee

DECEMBER 14, 2018

Digitally-Native cosmetics retailer Morphe hit the online makeup scene in 2008 and rapidly established themselves as a cosmetics powerhouse. Morphe uses Pixlee to get the most out of their loyal community of 7.5 What Morphe has done with their community isn’t a “one in a million” success story. Here’s How it Works.

Conversation 45

Conversation UGC Retail Marketing 45

Sprout Social

AUGUST 26, 2021

Reddit is another treasure trove filled with conversations and communities relevant to your brand or products. A brick-and-mortar retailer might receive a request for a future store location while a coffee company might see comments asking for a specific roast or drink to come back on the menu. Hint hint feature request @SproutSocial.

Research 144

Research Social Media Airlines Marketing 144

Pixlee

JULY 7, 2020

A process previously handled entirely by the marketing team, 2020 has demanded that brands become more community-focused , even in brand communications. While core metrics and KPI’s haven’t changed dramatically, new focuses like diversity & inclusion, coupled with varying levels of retail lockdown have transformed brand zeitgeist.

Brands 57

Brands UGC Communities Class 57

Convince & Convert

AUGUST 7, 2015

In an interview with AdAge , VP of Concept and Market Development Jonathan Luster said, “It’s been a great introduction to the community and our introduction to being at the sidewalk. Here, we’re right in the community.”

Retail 60

Retail Campaign Curation Newsletter 60

Later

MAY 29, 2020

Plus, Instagram is finally letting creators earn money from the content they share on IGTV — a longtime requested feature from Instagram’s creator community. This could make Instagram a one-stop-shop for retailers and e-commerce brands! . There’s a new way to bring communities together on Instagram — Messenger Rooms!

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Features Instagram Badge Influencer 109

Pixlee

APRIL 5, 2021

After all, ecommerce is a segment of the retail industry that was born and raised in the digital age, and it often plays by different rules. Branded content is much harder to produce for an ecommerce brand; these brands do not have a physical footprint in communities unless they have a dedicated warehouse or pop-up storefront there.

UGC 52

UGC Content Price Influencer 52

Sprout Social

SEPTEMBER 2, 2021

In the world of retail, brands fall into one of two camps: those that embrace social media marketing as a critical component of their customer experience, and those that view it as a nice-to-have. For retailers, social media is more than an accessory, it’s a through-line for the customer experience.

Retail 98

Retail Social Media UGC How To 98

Pixlee

JULY 3, 2019

Old Navy is a clothing and accessories retail company that focuses on giving customers stylish looks for affordable prices. Because Old Navy is a lifestyle brand, UGC is the perfect way to promote their retail products by connecting with their customers and staying up to date with the latest trends. Breckenridge. Molson Coors.

UGC 59

UGC Brands Apparel Content 59

Hootsuite

JANUARY 31, 2022

Instagram shops help you curate your brand story and showcase your products to the world. Helps you tell a story and curate a customized shopping experience. You have to follow Instagram’s Terms of Use and Community Guidelines. A post shared by Kaii Curated (@kaiicurated). The world is at your fingertips – literally.

Instagram 103

Instagram How To Policies Buy 103

Pixlee

JULY 30, 2019

Learn how these up-and-coming travel and food influencers built niche communities of followers who are passionate about experiences and see what marketers stand to learn from their success. . Her mission-driven message is one that helps brands connect with her passionate community. Jen Morilla. Luisa Ruocco. Kimia Kalbasi.

Travel 66

Travel Influencer Delicious Authentication 66

Keyhole.co

MARCH 7, 2023

Sephora is a beauty retailer that uses reels on their Instagram account to showcase new makeup and skincare products, tutorials, and behind-the-scenes glimpses of their stores and events. They also use reels to feature user-generated content from their customers, which helps build a sense of community and engagement on their platform.

Instagram 52

Instagram UGC Hashtag Collaboration 52

Adam Cohen

JULY 16, 2010

So I just curated. Adam has over 15 years of experience leveraging technology to drive and sustain business value for clients in the Consumer Product, Retail, High Tech, Healthcare and Financial Services industries. This post was mentioned on Twitter by Adam Cohen and Joshua Titsworth, Vijay Kaundal. More about this blog here.

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Badge Disqus Web 2.0 Retail 201

Keyhole.co

OCTOBER 26, 2023

Chanel has gone beyond their niche consumer base and nurtured a widespread community in the realms of fashion and apparel. They’ve put out diverse and relatable content and maintained a healthy relationship with audiences. It’s no surprise then that this iconic brand has millions of followers across different social media platforms.

Fashion 52

Fashion Platform Engagement Social Media 52

Later

MAY 29, 2020

Plus, Instagram is finally letting creators earn money from the content they share on IGTV — a longtime requested feature from Instagram’s creator community. This could make Instagram a one-stop-shop for retailers and e-commerce brands! . There’s a new way to bring communities together on Instagram — Messenger Rooms!

Features 82

Features Instagram Badge Influencer 82

Pixlee

AUGUST 22, 2020

While retail stores focus on generalized layouts and styles for days at a time, websites don’t have that same rigid structure. When shoppers see other real-life consumers engaging with your products, it’s easier for them to visualize themselves making that purchase and becoming a part of your brand community.

UGC 54

UGC Authentication Patterns Communities 54

Sprout Social

JUNE 18, 2020

We asked our community what questions they have and what resources they need to navigate COVID-19, and the responses span everything from how to stay motivated to figuring out the right tone to take with social posts. Ask for help when it comes to curating and creating timely content as the situation continues to unfold.

Team 100

Team Wiki Strategy Retail 100

Buffer Social

FEBRUARY 5, 2019

Yet for some reason, many brands overlook or fail to tap into the vast resource that is their community. For financial technology company Square their community of entrepreneurs and business owners is at the very core of their social media strategy, most prominently on Instagram.

Curation 102

Curation Communities Instagram Strategy 102

Pixlee

FEBRUARY 21, 2018

As we noted, digitally native vertical brands have a deep understanding of what inspires their community, and they curate user-generated content to further brand image and reach, offer social proof for products, and welcome customers to engage with their brands. American Giant. Gwynnie Bee. Contact us for a Pixlee demo today.

Brands 41

Brands Content Apparel Curation 41

Kikolani

MARCH 22, 2013

9 Amazing Content Curation Resources – Content curation supplements original content for both broadly and narrowly focused topics. Using social media can be very rewarding: it can get you lots of traffic, it’s a great way to build a community of engaged users and it’s a great marketing tool.

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Mashup Resources Klout FeedBlitz 128

Convince & Convert

MAY 10, 2013

Scott says people were even coming into the H&R Block retail stores offering words of support, letting their local tax professionals know that they believed in them. News needs fact-checkers and curators. This creative mix of traditional and social media was actually the focus of a “Holy Social!”

Activities 141

Activities Social Media Mobile Geotagging 141

Later

AUGUST 26, 2020

While IRL shopping experiences were put on hold amid lockdown and social distancing, social media quickly became a valuable revenue stream for retailers, brands, and small businesses worldwide. When we take that concept to the new Instagram Shop feed , we’re stepping into a curated, personalized, shoppable destination.

Instagram 75

Instagram Small Business Feed Feedly 75

Buffer Social

AUGUST 10, 2017

Take our community behind the scenes. We’ve used Instagram Stories to share how to curate content , set benchmarks , and much more. This is a strategy often used by online clothing retailers. Again, this is great for online retailers who drive sales through social media promotions. Share social media stats and data.

Template 112

Template Templates Instagram How To 112

Pixlee

OCTOBER 15, 2020

The first is to start teasing your upcoming deals and get your brand community excited about them. Cotopaxi curates customer Instagram posts to create a shoppable gallery. Have your social media team ready to start looking for good reviews and curating content to share once the two big holidays are over.

UGC 60

UGC Brands Upcoming How To 60

Later

APRIL 9, 2020

There are thousands, if not millions, of influencers you can partner with — each with their own niches, curated communities, and platforms! Very proud moment for the rewardStyle team and the influencers and brands who are teaming up to transform retail! Step #2: Set Your Commission Rates .

Affiliate marketing 97

Affiliate marketing Affiliate network Instagram Marketing 97

Pixlee

OCTOBER 16, 2017

As it does, the internet as a retail distribution channel has become more and more powerful. To adapt, innovative brands are embracing the online communities that they’ve cultivated and are finding new ways to collaborate with customers. E-commerce growth is accelerating and is expected to continue to grow at a staggering pace.

Authentication 40

Authentication UGC Case Study Review 40

Buffer Social

FEBRUARY 5, 2019

Yet for some reason, many brands overlook or fail to tap into the vast resource that is their community. For financial technology company Square their community of entrepreneurs and business owners is at the very core of their social media strategy, most prominently on Instagram.

Curation 67

Curation Communities Instagram Strategy 67

Later

SEPTEMBER 12, 2019

Building a loyal fan base and community around your brand. UGC Best Practices #5: Encourage UGC That Builds Community. UGC is also about building a community, so if you’re looking to harness its power, you need to make your audience feel they’re part of something bigger than a simple repost. View this post on Instagram. ?ƒ????

UGC 60

UGC Content Instagram Hashtag 60

Later

MAY 6, 2020

From leveling up your posting schedule to taking part in challenges, and optimizing your hashtags, the creative ways to gain followers and build a TikTok community are endless. Instead of users scrolling through a news feed, TikTok curates a For You page — an endless stream of personalized content for each user.

How To 86

How To UGC Hashtag Trends 86

Later

MARCH 13, 2020

For example, when users click on the “Shop” tab from the Instagram Explore page, there are various curated edits that showcase products from Checkout-enabled brands. Our latest Instagram exclusive retail is here. Plus, it also rewards your community on Instagram — which can be great for building brand trust and loyalty! #3:

Instagram 90

Instagram Journal Influencer Feed 90

Convince & Convert

JUNE 2, 2010

The killer app isn’t information, it’s curation. In addition to their desire to be the hub of the Web, and create the greatest analytics-driven advertising platform imaginable, Facebook wants to enable our relationships to curate the world for us. to get a glimpse of the potential for friend-curated information.

Social Media 133

Social Media Strategy Curation Privacy 133

Later

JANUARY 1, 2020

2020 will see a big shift in visual content on Instagram, with posts moving away from carefully curated imagery towards more relatable and less-produced content (including video). Keep reading to find out: #1: Hidden Likes will Create a Visual Shift in Content (and Increase Feed Posts?).

Trends 87

Trends Instagram Marketing Influencer 87

Later

NOVEMBER 13, 2019

Instagram Aesthetic Trends #3: A Curated UGC Feed . Thanks to the repost to Instagram Stories feature, and tagging profiles in posts and stories, brands can now curate their feed with content created by their biggest fans. Thankfully, more and more brands are stepping up and actively representing their community with their posts. .

Instagram 85

Instagram Trends UGC Meme 85