Sprout Social

NOVEMBER 27, 2023

Social media marketers understand the power of community more than most. But for a long time, communities built specifically for them have been few and far between. Since its public launch in April 2023 , The Arb community has experienced remarkable growth in engagement, with membership consistently on the rise.

Communities 84

Communities Community building Industry Crowdsourcing 84

Ignite Social Media

AUGUST 31, 2021

2020 also made a significant impact on the state of social media , evolving trends, and what the world deems important in life and from brands. Here’s a look at a few of the social media trends of 2021 that top organizations are capitalizing on this year: . The data backs up this trend as well. People Love to Shop Small.

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Trends Organization Social Media Travel 184

Pam Moore

DECEMBER 7, 2017

Content marketing in 2018 is going to hit a new dimension of importance, organization and integration. It's time to get 100% proactive to take the time to plan and ensure every piece of content is providing massive value for your audience and aligns clearly to your business goals and objectives.

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Template Templates Trends Content 167

Social Media Strategies Summit

FEBRUARY 27, 2020

At any given moment, there are new tools, platform updates, improved tracking, and several 2020 social media trends are emerging now that point to our industry being one of constant movement. Trend” can often feel like a four-letter word when it comes to social media, but it is critical that we keep an eye on the future.

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Trends Social Media Instagram Platform 182

Social Media Today

JULY 12, 2023

Some key insights into the rising gaming community on TikTok.

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Publishing Report Trends Content 139

Social Media Strategies Summit

SEPTEMBER 23, 2022

Looking to add TikTok to your marketing mix, or need some inspiration for your TikTok content strategy? Check out these ten examples of TikTok content for higher education: 1. Giving leaders a voice on social media can help you build a community. Sure, there’s something to be said for hopping on the latest TikTok trend.

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Education Examples Content Nielsen 162

Social Media Strategies Summit

APRIL 11, 2024

More importantly, it requires understanding the latest trends, especially considering a super-short trend cycle and an even shorter audience attention span. 84% of consumers say online communities directly impact how they feel about a business and whether they buy from and remain loyal to said organization.

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Social Media Tips Marketing UGC 225

Buffer Social

DECEMBER 12, 2023

Since the first blog post was published and the first YouTube video was posted, content creation has evolved rapidly. These systems are the backbone of a sustainable content-creation business. Why are systems so crucial in content creation? Consistency 💪 Secondly, systems bring consistency to content creation.

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System Content Fashion Template 89

Ignite Social Media

MAY 16, 2017

You can read all about it here , but the key takeaway is that as marketers, we really need to have a deep understanding of the people we’re trying to reach in order to create content that’s going to resonate with them—the stuff that makes them think, “Hey! people-first content. Get eyes and ears in the community! They get me!”—people-first

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Communities Content Banking How To 123

Likeable

JUNE 25, 2019

Community management is essential to brands in so many ways: it helps create and showcase your brand’s identity and personality, it helps build trust with your audience, and it gives an added value that can clearly separate you from your competitors. Involving the Community. Acting Like a Human. Seems simple, right?

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Communities Trends UGC Template 64

Social Media Strategies Summit

JUNE 3, 2021

Government agencies can leverage social media to share (sometimes critically) important information with their communities. She uses Facebook and Twitter Insights and free training resources like Facebook Blueprint Courses to stay on top of the trends. Beyond posting great content, social media is also a listening tool.

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Engagement Communities Video Tourism 149

Keyhole.co

MARCH 24, 2024

By blending collaborative consumption with experiential tourism and replacing impersonal hotel stays with a sense of community. million listings and a community of reliable hosts around the world ready to welcome guests with open arms. The brand also posts influencer content and shares UGC on TikTok. But today, Airbnb boasts 7.7

Communities 59

Communities Social Media Strategy UGC 59

Social Media Today

JULY 20, 2021

The process provides another ad option to help reach the TikTok community, which could be particularly beneficial for some brands.

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Organization Brands Trends Content 210

Ignite Social Media

JUNE 8, 2023

Getting your content shared on social media is one of the most challenging parts of being a marketer. But what's really the formula for creating shareable content? Crafting engaging and shareable content is the key to unlocking greater reach and interaction on social media platforms.

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Social Media Content How To Meme 91

Pixlee

MARCH 30, 2022

With 250+ speakers, 600+ sponsors, and unlimited networking opportunities, Shoptalk 2022 reinvigorated in-person events, creating a space for the retail community to talk technology, trends, and consumer behavior in today’s increasingly digital world. Trend #1: Social Media & Ecommerce Channels as a Power Couple.

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Trends Retail UGC Authentication 75

Convince & Convert

NOVEMBER 4, 2021

Just when we thought we, as social media strategists and community managers, could rest up from the twists and turns of the last 18 months, the holiday season is upon us. . Sprout Social predicts a rise of 44% more messages on Instagram if last year’s trends continue and a 14% increase in Twitter messages.

Communities 178

Communities FAQ Training HootSuite 178

Keyhole.co

SEPTEMBER 13, 2023

Can’t get engagement on Instagram even with impeccable content? Maybe you’re not using trending hashtags — or at least the relevant ones. They get your content in front of a broader audience, enhance discoverability, and enable more refined targeting. How To Find Trending Hashtags On Instagram?

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Hashtag Trends Instagram UGC 52

Social Media Today

JULY 12, 2023

Some key insights into the rising gaming community on TikTok.

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Publishing Report Trends Content 100

SocMed Sean

FEBRUARY 15, 2022

All social media networks use recommendation algorithms, which prompt you toward content that they think you will like. TikTok seems to have one of the most persistent recommendation algorithms, which when combined with the type of content it presents, has many users essentially hooked on it. One issue is TikTok’s addictiveness.

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Trends Strategy Marketing Authentication 147

Pixlee

MARCH 28, 2022

As the metaverse continues to grow and brands begin designing marketing strategies that align with it, it’s important to remember that social media is not the only approach to community-building. Hence, it is of the essence that you build your brand community closest to conversion. Building Community Beyond Social Channels.

Communities 86

Communities UGC Community building How To 86

Sprout Social

AUGUST 30, 2022

Discord is the future of online communities. This adoption of Discord is part of a much broader trend. Gen Z, in particular, is opting to spend time in smaller, private online communities. Instead, it is a community platform. Second, should be facilitating connections and conversations amongst community members.

Communities 80

Communities Brands Template Templates 80

Hootsuite

DECEMBER 15, 2021

Like in the fashion world, TikTok trends come in and out of style, fast. Every second, new trends are emerging, and old ones are dying. So how do we keep up with the latest TikTok trends? If you’re looking for inspiration, read on: we’ve put together a guide to the best TikTok trends of 2022. What is a TikTok trend?

Trends 142

Trends HootSuite Fashion Video 142

Sprout Social

AUGUST 3, 2023

From content creation to community management, the responsibilities of social teams have expanded significantly. And with the popularity of video, it’s clear that entertainment is critical in your social media content strategy. Enter lo-fi (low fidelity) and personality-driven content. It’s a sign of the times.

Social Media 89

Social Media Content Airlines Authentication 89

Keyhole.co

SEPTEMBER 13, 2023

They can: Enhance your visibility Make your content go viral Generate trending content ideas Help you identify competitors and potential collaborators However, not all trending hashtags are relevant to your brand or add value to your marketing. It also encourages user-generated content and makes it easier to locate them.

Hashtag 52

Hashtag Trends UGC How To 52

The Realtime Report

SEPTEMBER 8, 2023

How Content Writing Can Improve Your Business People are shifting from traditional means of advertising and adapting to digital media, therefore, web content has become more important than ever. Regularly updating your content is an excellent method of remaining current and competing for your target market’s attention.

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Content Engineering SEO Compete 91

Social Media Strategies Summit

APRIL 22, 2019

While we may not have a crystal ball, we can already start to see what the big trends in social media will be. Here are our top 10 trends for 2019. Social Media Trends of 2019 #1. This shift in content consumption has led to the social platform investing heavily in Stories and IGTV. The Year of Stories.

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Trends Social Media Instagram Influencer 142

agora pulse

SEPTEMBER 30, 2020

But seasoned social media managers know how to stand out with different types of content. Table of Contents. The first step is creating an effective Twitter posting and content-sharing strategy. Create In-Depth Content Using Twitter Threads. Has your social media agency avoided Twitter? After all, it can be chaotic.

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Social Media Management Social Media Tips Content 187

Ignite Social Media

MAY 25, 2021

When it comes to implementing best practices for your Instagram Reels content, we must first take a look at the Reels algorithm. This is because they want to reward creative and exclusive content on their platform. Another obvious but worth the mention callout is to follow Instagram’s Community Guidelines. Experiment!

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Instagram Engagement Content Tips 172

Sprout Social

SEPTEMBER 14, 2023

This can be done through re-sharing customer content, responding to reviews and going above and beyond with your social responses. And that makes social the perfect outlet to grow your customer marketing strategy through three of the big social media “C’s”: content, conversation and creators.

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Strategy Brands Content UGC 123

Sprout Social

SEPTEMBER 23, 2021

This is yet another trend that was born without the help of any designer or magazine. How social influences fashion trends. 3 social-first fashion trends that made waves in 2021. To better understand this phenomenon, here’s a quick rundown of three trends that started online rather than the runway. Here’s why.

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Retail Trends Social Media Fashion 126

Sprout Social

OCTOBER 11, 2022

Looking forward, building a sophisticated program requires strategic content planning and cross-functional collaboration. In this article, we offer prescriptive recommendations for how you can curate a pipeline of content and ensure the long-term success of your advocacy efforts in 2023—and beyond. Recruitment content.

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Strategy Content Curation Press Release 131

Sprout Social

SEPTEMBER 24, 2021

As a social media marketer and Taylor Swift stan , I’m constantly in awe of her community management mastery. Not only does Taylor follow her community, she actively listens to them. If you invest in your community and truly listen, they’ll invest in you. The most successful brands put their audience first.

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Keyhole.co

MARCH 4, 2024

But beyond their top-notch content, they’ve also made a name for themselves on social media. Analysis of Netflix’s social media accounts One of the things that set Netflix apart on social media is their ability to engage with their audience and create a sense of community. Did you know — Netflix has 223.09 million YouTube: 25.4

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Analysis Social Media Strategy Meme 98

Oktopost

MAY 12, 2021

It turns out that creating a brand community for your B2B company can give you that type of mouthwatering ROI. . B2B businesses need to foster a strong spirit of community to serve their clients and customers better. Let’s take a deeper look to learn how you can build a beneficial community around your B2B brand.

B2B 121

B2B Communities Brands Loyalty 121

Pam Moore

JANUARY 19, 2020

What are the biggest digital marketing and branding trends shaping the year ahead? 15 Digital Branding Trends You Can't Ignore in 2020. Listen to episode 267 of the Social Zoom Factor podcast for more details on each of the below 15 digital marketing and branding trends. The competition is getting heavy! Brands Get More Human.

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Trends Brands Marketing Influencer 78

Hootsuite

MAY 13, 2020

important; } blockquote.tiktok-embed:before { content: none !important; important; } blockquote.tiktok-embed:after { content: none !important; Even if you aren’t, it would be a mistake to ignore influencer marketing trends. 8 of the most important influencer marketing trends in 2020. blockquote.tiktok-embed { all: unset

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Influencer Trends Marketing Guidelines 145

Buffer Social

DECEMBER 3, 2020

Their strength is in their community. They’ve identified a powerful marketing channel to help these women bring their visions to life: digital community. Read on for a behind-the-scenes look at how IFundWomen integrates their marketing and community building to foster inclusive digital spaces. It’s a great tactic!

Communities 81

Communities Engagement Community building Instagram 81