agora pulse

JANUARY 23, 2020

Learn the basics of social media management for businesses and agencies in this invaluable guide. Social Media Planning. Spontaneity can produce surprising results sometimes , but you need a plan to get the most out of social media. Social Media Budget. Establish and monitor KPIs.

Social Media Management 108

Social Media Management Social Media Collaboration Curation 108

Sprout Social

OCTOBER 24, 2022

Social media managers (SMMs) play a pivotal role for any modern brand; they are responsible for much of the business’s external communication and engagement with existing and potential customers. A post shared by Sprout Social (@sproutsocial). 9 skills every social media manager must have. ?

Social Media Management 83

Social Media Management Questions Social Media Skills 83

Buffer Social

NOVEMBER 13, 2023

To help you stand out from the crowd, here’s some guidance — complete with tried-and-tested examples. In this article, you’ll find a host of tips, tricks, and tactics that can help you boost your already-planned Black Friday and Cyber Monday campaigns.

Examples 92

Examples Campaign Discount Marketing 92

Later

FEBRUARY 18, 2020

Want to know what free social media management tools the top industry pros can’t live without? Everything on this list will help you with fun things like Instagram Stories and hashtags, as well as managing the nitty-gritty data side of running a business on social. 2 Free Social Media Management Tools: Over.

Social Media Management 104

Social Media Management Social Media Tools URL 104

Hootsuite

AUGUST 19, 2021

Working as a freelance social media manager can provide a lot of freedom. Luckily, social media management can be done from anywhere, as long as you have access to a reliable Wi-Fi connection. Bonus: Customize our free, professionally designed resume templates to land your dream social media job today.

Social Media Management 136

Social Media Management Social Media How To Template 136

agora pulse

AUGUST 6, 2020

Let’s compare the expectations and realities of a social media manager job, so you know exactly what you’re getting into. When you apply for your first social media manager job, you might not know exactly what to expect. What does a social media manager do anyway? Expectation.

Social Media Management 103

Social Media Management Social Media ROI Skills 103

agora pulse

JUNE 11, 2020

When most social media managers think about social media marketing, they focus on Facebook, Instagram, Twitter, and maybe even Pinterest. You can see an example of this here. Examples of helpful, how-to content: Tutorials. Let’s look at an example of how this would play out. Video titles.

Social Media Management 176

Social Media Management YouTube Social Media Real Estate 176

Oktopost

NOVEMBER 9, 2023

The key is understanding the backbones of a strong paid media plan so you can use paid channels wisely and direct budgets to where you can best reach and convert your target audience. Jump ahead: Examples of Paid Media for B2B Marketers Why Do You Need A Paid Media Plan in Digital Marketing?

Examples 62

Examples B2B ROI CPA 62

Keyhole.co

MARCH 4, 2024

Plus, we include a handful of examples if you need inspiration. Defining social media goals Social media goals are declarations of what a business wants to achieve with its social media activities. For example, increasing brand awareness is among the top priorities for social media marketers.

Examples 52

Examples Social Media How To GPS 52

Oktopost

MAY 20, 2024

Each campaign prompts important questions: Are we aiming to create demand, or is it about gathering leads? And specifically in social media marketing, the question has always been which measurement matters more, creating engagement with our audience or bringing new visitors to the company website?

Social Media 80

Social Media Metrics Social Media Management Organization 80

agora pulse

DECEMBER 11, 2020

Consider integrating email marketing and social media to make your campaigns stronger and richer. A strong social media strategy can help your clients or company reach an impressive list of goals. Example of how to combine social media and email marketing. Cross-Promote Campaigns.

Campaign 150

Campaign Social Media UGC Marketing 150

Sprout Social

MAY 15, 2024

When you think of a social media manager’s job, you probably picture them planning and posting content all day. Social media managers brainstormed those ideas, wrote captions, designed visuals, researched hashtags and scheduled posts for the best engagement.

Social Media 112

Social Media Social Media Management Sentiment Collaboration 112

agora pulse

JULY 22, 2020

Interested in expanding what your social media agency can do for your clients? Check out these how-to tips and examples of Instagram Live collaborations. . In this article, I’ve rounded up my marketing agency’s favorite examples of Instagram live collaborations. Good examples include gyms and beauty salons.

Collaboration 140

Collaboration Examples Instagram Tips 140

Oktopost

AUGUST 23, 2023

Over the past 5 years, Elizabeth has overseen several sectors of content at Drift, from video production to podcast to now their blog, ebook, newsletter, and social media strategy–and now she’s revealing what she’s learned along the way. She even gives examples of current and past campaigns that have driven results for Drift.

B2B 62

B2B Content eBook Apple 62

Oktopost

AUGUST 23, 2023

Over the past 5 years, Elizabeth has overseen several sectors of content at Drift, from video production to podcast to now their blog, ebook, newsletter, and social media strategy–and now she’s revealing what she’s learned along the way. She even gives examples of current and past campaigns that have driven results for Drift.

B2B 62

B2B Content eBook Apple 62

Hootsuite

MAY 31, 2023

Are you ready to tap into ChatGPT social media success? Social media managers have suffered too long with tedious, manual tasks. Luckily, ChatGPT, a conversational artificial intelligence (AI) tool that generates human-like content, promises to make social media success more attainable.

Social Media 140

Social Media HootSuite How To URL 140

agora pulse

AUGUST 5, 2020

Follow these expert tips that can help social media managers and digital agencies save time and energy in their social media workflow. . Without a workflow, social media management can easily take over your entire day or week. Write Social Media Copy. Curate Social Media Content.

Social Media 213

Social Media Curation Social Media Management How To 213

Hootsuite

DECEMBER 4, 2019

Try featuring posts by a few of your employees — ones who typically don’t post to your social accounts — or posts featuring your employees to personalize your social media feeds and share different voices. You could even let your employees advocate for your products or services during your social media campaigns.

Examples 145

Examples Social Media Brands Content 145

Sprout Social

JANUARY 24, 2024

Doing so enables you to benchmark your influencer campaigns against business goals, determine the ROI of your partnerships and pivot quickly based on what is and isn’t working. Here are a few examples of influencer marketing goals: Increase positive Instagram brand mentions by 20% in the next quarter using influencer partnerships.

Metrics 93

Metrics Influencer Marketing Survey 93

Social Media Strategies Summit

MARCH 9, 2023

Time is one of the most precious resources in social media for government agencies. Many government social media managers have small teams responsible for managing content and strategy across multiple platforms; others might be the only people focusing on social media at their agencies.

Team 187

Team How To Social Media Management Trends 187

agora pulse

JUNE 13, 2020

Related: Twitter 101: What Every Smart Social Media Manager Needs to Know. This is great for Twitter event management when you want to keep an eye on your most active and influential participants. I’ve worked on several social media events in which we’re tracking how the event hashtag is doing during the day.

Analytics 204

Analytics Tools Twitter Hashtag 204

agora pulse

MARCH 25, 2020

Most of us social media managers operate and plan for businesses to continue to succeed, and everything to be good in the world. What Social Media Managers Need to Do First in a Crisis. Crisis Checklist Before Pausing Ad Campaigns. Leave campaigns alone unless you need to make changes.

Social Media 199

Social Media Social Media Management Issues Team 199

Oktopost

JANUARY 11, 2024

Generating demand for your product takes more than a one-off campaign. From email marketing to social media and sales outreach, there are various ways in which you can continuously generate demand for your product. Demand generation and lead generation tools serve interconnected yet very different purposes.

Tools 62

Tools B2B Hubspot Analytics 62

Buffer Social

JANUARY 22, 2024

Lindsey Gamble , who writes a newsletter about social media and the creator economy , predicts that 2024 will be the year of influencer marketing on LinkedIn. Similarly, Lia Haberman , who writes the ICYMI newsletter , which chronicles the latest in marketing, shared a LinkedIn-focused prediction, except with a focus on brands.

Social Media 101

Social Media Authentication LinkedIn B2B 101

Hootsuite

FEBRUARY 18, 2020

The final stage of collecting social media leads is converting. What’s a quality social media lead? How you define a quality lead depends on your industry, campaign, and goals. It’s worthwhile to remember that when it comes to generating social media leads, quality often matters more than quantity.

Social Media 145

Social Media How To HootSuite Discount 145

agora pulse

MAY 29, 2018

Social media has become increasingly data-driven which means that social media managers today must prove social ROI (return on investment) to their boss. Businesses use ROI to calculate dollar/cents return on a dollar/cents investment and social media is no different. Social ROI- A Story.

ROI 108

ROI CPC eBook URL 108

agora pulse

MAY 29, 2018

Social media has become increasingly data-driven which means that social media managers today must prove social ROI (return on investment) to their boss. Businesses use ROI to calculate dollar/cents return on a dollar/cents investment and social media is no different. Social ROI- A Story.

ROI 108

ROI CPC eBook URL 108

Sprout Social

JUNE 28, 2023

In this article, we’ll walk through what marketing automation is, how and why to use it and examples of tools. Examples of marketing automation The role of AI in automation What are marketing automation tools? Think: sending customer emails, SMS communications, scheduling social media posts, running digital ads and more.

Team 103

Team Hubspot Marketing SMS 103

agora pulse

JULY 17, 2020

Create the ultimate social media report that can impress clients and colleagues alike by following these tips for social media managers. When you manage social media for your clients or company, you’re in charge of more than just creating content, overseeing engagement, and guiding strategy.

Report 147

Report Social Media Metrics Aggregator 147

agora pulse

AUGUST 8, 2019

As a social media manager, you’re constantly juggling everything social, from publishing posts and engaging with followers to monitoring metrics and creating reports. The benefits of using a social media automation tool, however, go beyond only saving time. Want more helpful, actionable content like this?

Social Media 118

Social Media How To Publishing Hashtag 118

agora pulse

MARCH 1, 2021

For example, have you subscribed to the Agorapulse newsletter yet? If you haven’t but you live, breathe, and work in the world of social media, then I’d highly recommend that you do. Example of a lead. Say for example someone signs up to your blog and starts following you on Twitter. Sign up here.

How To 174

How To Hashtag LinkedIn Newsletter 174

agora pulse

AUGUST 17, 2020

Or maybe you are going to start your very first social media campaign? Whatever the case may be, your first step is setting up an effective social media strategy. What Is a Social Media Strategy? Here are a few examples of goals you may want to set here: More traffic (clicks to your website).

Social Media 171

Social Media Strategy Marketing How To 171

agora pulse

SEPTEMBER 21, 2019

For example, financial services are perceived as boring, and they come with many advertising restrictions. ” The music festival, which was meant to be exclusive and luxurious, had a massive influencer campaign that involved many celebrities. example of the responsibility of influencers.

Influencer 116

Influencer Social Media ROI Social Media Management 116

agora pulse

SEPTEMBER 21, 2019

For example, financial services are perceived as boring, and they come with many advertising restrictions. ” The music festival, which was meant to be exclusive and luxurious, had a massive influencer campaign that involved many celebrities. example of the responsibility of influencers.

Influencer 116

Influencer Social Media ROI Social Media Management 116

Hootsuite

FEBRUARY 10, 2020

And with more than 336 million monthly active users, your business should be able to find your market niche within the social media platform. Dive deeper: If you’re interested in leveraging Twitter for your marketing campaign, be sure to check out our Twitter marketing guide for businesses. billion monthly active users.

Social Media 145

Social Media HootSuite Marketing Apple 145

agora pulse

FEBRUARY 25, 2020

Task management can be a challenge for digital marketers and social media managers. However, there are a few ways to manage all the tasks you have to handle. If a campaign needs to be sent out the next day, it should be prioritized over organizing an important task that could be completed in a day or two.

Products 193

Products Notification Curation Banking 193

agora pulse

APRIL 1, 2020

If you are a social media manager who has just lost her job, I’d like to help you get back on your tweeting feet. Start by saying this to yourself: Even in turbulent times, social media jobs are out there. Here’s an example of a marketing agency in the Boston, USA area. ” Tech Ladies.

Social Media 129

Social Media Social Media Management How To Course 129