Jon Loomer

OCTOBER 30, 2015

Whether it be for managing Facebook ads, CRM, podcasting, webinars or my website, people are curious about the software behind this business. While I typically focus on the subject of Facebook ads, today I’m going to branch out a bit more broadly. Facebook Ads. I use a lot of tools. Some aren’t listed below.

Tools 114

Tools Facebook Marketing Tweetdeck 114

Mindjumpers

SEPTEMBER 2, 2010

Blog About Clients Cases Tribesourcing Video People & Contact Bloggers « Urban Outfitters Likes Facebook Watch out for Danish start-up – bringing you a social work platform » Will iTunes’ Ping Be a Success? The music network runs within Apple’s latest iTunes 10 version – also in iPhone and iPod Touch.

Apple 213

Apple iPhone Social Networking MySpace 213

Josh S Peters

NOVEMBER 30, 2009

Home About eBooks Social Media and Internet Marketing Speaking Twitter Says You Are Here: Home » Social Media » Using Social Media in a Brand Marketing Campaign Using Social Media in a Brand Marketing Campaign Written on December 1, 2009 by Josh Peters in Social Media 10 Comments - Leave a comment!

Campaign 113

Campaign Social Media Brands Marketing 113

Adam Cohen

JULY 19, 2010

If I name dropped them all, it would actually like correlate to a good portion of my RSS feeds , and the weekly chat is a way to interact and answer some questions real-time. blog comments powered by Disqus Connect About Adam Adam is a partner at the digital agency Rosetta, leading the Social Media practice.

Social Media 219

Social Media Disqus Web 2.0 Badge 219

Justin Levy

JULY 1, 2010

If youre new here or just an old friend, Id love it if you subscribed via RSS feed. How consumers digest advertising and make buying decisions has forever been altered by the likes of Facebook, Twitter, Foursquare and LinkedIn. In many cases this is a customer’s first interaction with a brand; consciously or subconsciously.

Retail 191

Retail Fashion RSS Advertising 191

Jason Yormark

JULY 27, 2010

Hell, even I’m guilty of over saturating my twitter feed with social media tweets. But what I have done is taken the time to understand how to use certain tools and strategies to leverage social media successfully for building my personal brand, as well as for small to medium sized businesses to get up and running from nowhere.

Social Media 200

Social Media Foursquare RSS Posterous 200

Jason Yormark

JULY 27, 2010

Hell, even I’m guilty of over saturating my twitter feed with social media tweets. But what I have done is taken the time to understand how to use certain tools and strategies to leverage social media successfully for building my personal brand, as well as for small to medium sized businesses to get up and running from nowhere.

Social Media 200

Social Media Foursquare RSS Posterous 200

Freelance Social Media

NOVEMBER 15, 2009

Too many businesses only use the service as a feed for their discounts, coupons, promotions, etc. You need to make aware that you're a brand, you've got a product to sell and you need to make other users aware of this. blog comments powered by Disqus Previous post: Happy holidays!

Tips 207

Tips Twitter Foursquare How To 207

Jason Yormark

FEBRUARY 1, 2010

It’s been an amazing experience getting to experience building and executing on a plan for a large brand, and certainly challenging to say the least. Follow Office for Mac on twitter , fan ‘em on Facebook , and win yourself a cool new Mac in the process. Super creative folks, and the craziest offices you’ve ever seen.

Social Media 186

Social Media Apple RSS Disqus 186

Techipedia: Tamar Weinberg

DECEMBER 19, 2009

The SXSW Twitter feed helped many communicate with each other and even allowed for individuals to meet for the first time. However, I believe Twitter’s ability to market easily comes from those who associate usernames with brands. Right now, brand awareness is the sole reason why people follow particular Twitter streams.

Twitter 131

Twitter Microblogging MySpace Yahoo 131

Mindjumpers

AUGUST 27, 2010

There are tools available that allow for you to find out the most commonly used keywords when people search for products that you sell down to the brand and even when people search for your competitors. Conduct searches for terms that correlate with your industry; search your competitors and the brands that you offer.

Engineering 171

Engineering Social Media Alterian Tag Cloud 171

Jason Yormark

AUGUST 13, 2009

Daniel Sterling is the Creative/Brand Technology expert and Managing Partner and the brains behind the social networking behind FROST and in just a few short months, Daniel has been able to build an incredibly strong community of customers by using social networking incredibly well. Their Facebook and Twitter pages are a flurry of activity.

Examples 249

Examples Social Media Social Networking Community building 249

Jason Yormark

JULY 20, 2009

For businesses that means another channel to connect current and new customers to your product or brand. Whether personally or for a business, Twitter can be a powerful tool to extend your brand. Most users of Twitter use Facebook and vice versa. Twitter’s main asset is it’s ability to track and direct. Hire People.

Twitter 200

Twitter RSS Aggregator Disqus 200

Convince & Convert

SEPTEMBER 22, 2010

That depends upon how many other people/brands they are following, and how often they check Twitter. The same dynamic is present on Facebook. What percentage of your status updates are seen by each of your Facebook fans? Social media marketing is all about potential audience. Very, very few.

Social Media 135

Social Media Strategy Social CRM Consultant 135

Mindjumpers

AUGUST 27, 2010

There are tools available that allow for you to find out the most commonly used keywords when people search for products that you sell down to the brand and even when people search for your competitors. Conduct searches for terms that correlate with your industry; search your competitors and the brands that you offer.

Engineering 113

Engineering Social Media Alterian Tag Cloud 113

Mindjumpers

AUGUST 27, 2010

There are tools available that allow for you to find out the most commonly used keywords when people search for products that you sell down to the brand and even when people search for your competitors. Conduct searches for terms that correlate with your industry; search your competitors and the brands that you offer.

Engineering 113

Engineering Social Media Alterian Tag Cloud 113

Jason Yormark

JULY 22, 2009

Step 1: Hit The Big Three (Facebook, Twitter, LinkedIn) It’s no secret that social networking is all the rage, so it doesn’t take a genius to point out that you need to start there. By far, Facebook , Twitter and Linked In are where I think most businesses should start their community building. month option that is ad free.

Communities 190

Communities Tools Strategy Message Boards 190

Jason Yormark

AUGUST 30, 2009

Most people with a pulse can tell you that Facebook and Twitter are all the rage, but Socialnomics drives it home with detailed examples from organizations that have embraced social media and found huge success (Obama’s campaign detailed in Chapter 4), to companies that have missed the boat (see Hasbro’s Scrabble incident in Chapter 7).

Review 209

Review Case Study Postrank Study 209

Convince & Convert

FEBRUARY 5, 2010

We’ve added Disqus as the commenting system. Your photo was bigger and I am all for brand equity. Marc Keep your brand (logo) clear of any intrusions like images, color transitions and search boxes. All three could work but you have to eliminate clutter around your C & C brand. Thanks for your help!

Disqus 108

Disqus Social CRM Patterns Consultant 108

Techipedia: Tamar Weinberg

JANUARY 28, 2010

Informational Give a man a fish, feed him for a day. Teach a man to fish, feed him for a lifetime. Are you looking for brand awareness or visibility, or are you looking for money? Digg Diigo Disqus Dopplr Facebook Fetch Flickr FriendFeed gdgt Google Reader Identi.ca It all depends on your goals.

Video 236

Video Flash Mob YouTube MySpace 236

Social Media Network Marketing

APRIL 3, 2009

BUT how much can you feed into the mobile? Combining the two paths can give a brand a cohesive strategy that naturally deepens awareness, drives stronger engagement, and in the process, delivers increased value to the consumer. How To Add Static FBML To Your Facebook Page For S. Naturally mobile is more on the move.

Mobile 50

Mobile Reputation SMS Widget 50

Convince & Convert

MAY 27, 2010

The good news is that with the typical exception of Facebook, most of these changes are positive, well-communicated, and understandable. Now, you can track number of “likes&# and daily interactions on your Facebook page, in the same place you can track RSS feeds, Twitter followers, and all the other awesome data points Swix provides.

Consultant 122

Consultant Metrics Social Media Social CRM 122

Techipedia: Tamar Weinberg

MAY 5, 2010

After all, Facebook could eat the web. In fact, you’re likely spotting the shift; instead of companies posting their URLs on television commercials, they’re asking their followers to join them on Facebook. Don’t use a Facebook Group. Your Facebook Page should be created under your primary Facebook login.

Facebook 279

Facebook How To Marketing URL 279

Techipedia: Tamar Weinberg

OCTOBER 22, 2009

I’m sure that if iTunes actually included the customer in its feed, and if other Apple departments followed suit, there would be a whole lot more followers and satisfied customers. Reply Louis Halpern December 1, 2009 at 6:17 am Brands should engage with their audience. Is that even professional?

Apple 154

Apple Twitter Forums Policies 154

Convince & Convert

FEBRUARY 19, 2010

Then you dash to Facebook to see what’s going on there. You can even include Twitter searches in your feed, enabling you to use NutshellMail the same way you’d use TweetBeep, or an RSS feed of Twitter search results. Note that NutshellMail is funded in part by FBFund, Facebook’s venture capital arm.

Social Media 115

Social Media Social CRM MySpace TweetBeep 115

Justin Levy

JUNE 23, 2010

Justin Levy Marketing and Social Media Home About Archives Contact Disclosures Newsletter Speaking Facebook Marketing: Now Available! Written on June 24, 2010 by Justin Levy in announcements , books , facebook 32 Comments - Leave a comment! If youre new here or just an old friend, Id love it if you subscribed via RSS feed.

Facebook 259

Facebook Marketing Privacy Class 259

Techipedia: Tamar Weinberg

FEBRUARY 2, 2010

Now that the stay-at-home-moms (and dads) are finding their way to a five-figure Twitter follow count, they’re offering all types of services and branding themselves as all-round experts. Right now, you’ll find the likes of Tamar , Jonathan , Lisa and Rebecca in my feed reader, and consequently, in that box.

Social Media 229

Social Media Influencer MySpace Consultant 229

Convince & Convert

JUNE 2, 2010

Either way, it would make me double-check how I have the privacy settings set for photos on my Facebook page. The last thing I need is a dressing room photo of me modeling Diesel brand fat pants hitting the public News Feed on Facebook. But the default view will be the opinions of your Facebook friends.

Social Media 133

Social Media Strategy Curation Privacy 133

Convince & Convert

JULY 26, 2010

Meaning, a brand (or person) could benefit by leveraging the crowd. Let’s say you’re a small business owner who wants your brand to appear in Google when someone searches for your product or service in your area. Someone searches for you, they’ll find your Twitter profile or Facebook brand page.

SEO 115

SEO Social Media Consultant Social CRM 115

Techipedia: Tamar Weinberg

JUNE 3, 2010

As someone who is required to monitor your brand, there will never be a day when all is quiet. Your Facebook Fan page will have 0 fans. As you consistently interact with them, offering value and reason to continue following you, that relationship — and even the brand awareness — grows stronger. Thankfully, now I am.)

Social Media 221

Social Media Marketing Digg Consultant 221

The Way of the Web

DECEMBER 9, 2009

Thirdly we have the world of Farmville and Fishville on Facebook, and the myriad of other social games created by the likes of Playfish and Zynga. Microsoft, enables their user database to feed mobile devices and social network games in addition to the Xbox Live network. My money would be on Microsoft to be the brand to make it happen.

Virtual World 29

Virtual World Microsoft Blogroll Mobile 29

Convince & Convert

SEPTEMBER 21, 2010

Social media is not about Facebook or MySpace or Flickr or Twitter or blogs or YouTube. That’s the brand engagement holy grail that we’re all seeking. Working on campaigns for several clients and its been a slow haul, especially for a new brand. It’s not hard, it’s complicated.

Social Media 149

Social Media Strategy Consultant Web 2.0 149

Social Media Strategery

MAY 19, 2010

When was the last time you created an Outlook appointment to catch up on your RSS feeds? This could involve: Catch up on your RSS feeds Read the paper Have a team meeting where the only agenda item is “what can we be doing better?&# Facebook firewall gov20 government government 2.0 Did you tell anyone about it?

Gov 2.0 79

Gov 2.0 Project Web 2.0 Meeting 79

Techipedia: Tamar Weinberg

JULY 21, 2009

Social media, quite simply, relates to the usage of content created by easily accessible publishing technologies (social media sites such as Facebook or Twitter, photo publishing sites such as Flickr, video sites like YouTube and Vimeo) that is generated by the hundreds of millions of consumers utilizing these technologies.

Social Media 153

Social Media Strategy Marketing Vimeo 153

Convince & Convert

JULY 21, 2010

Have you read the Terms link provided by Facebook, Twitter or YouTube? This is particularly important when managing branded client materials. Did your content creator (photographer, writer, designer) give you permission to post their work on Facebook or YouTube and hand over their control to Mark Zuckerberg? Generally not.

Social Media 153

Social Media Policies Consultant Social CRM 153

Social Media Strategery

JANUARY 21, 2010

Heroes series to videos, books, and a whole host of RSS feeds, Luke has created a platform that offers value to anyone involved in Gov 2.0, After seeing how government was beginning to use social media, it dawned on me that I could create my own set of aggregated feeds and effectively build my own news site. The Whole. :

Gov 2.0 89

Gov 2.0 Web 2.0 Forums Wiki 89

Convince & Convert

JULY 14, 2010

If a non-profit has a strategic objective to “further engage current donors”, with 600 million people on Facebook it is a sure bet that some of them have a profile. At the very least those companies are engaged in the conversation and have a strong awareness of the perceptions of their brand.

Social Media 134

Social Media Strategy Metrics Organization 134