Convince & Convert

MARCH 2, 2015

He’s been featured on 60 Minutes and in the Wall Street Journal. Before you do anything, you need to be able to answer these three questions for your brand: What’s the mission of the company? “By 2017, two-thirds of all consumption on our mobile devices is going to be video,” he says. Release Your Brand.

Content 60

Content Marketing B2B Journal 60

Writtent Blog

FEBRUARY 14, 2014

This collaborative blog is penned primarily by marketers at “the world’s fastest growing companies.” In addition to a steady stream of content on emerging trends, you’ll find case studies and eCourses on analytics, mobile marketing, and user onboarding. Does Growth Hacking Actually Work for B2B Startups? GrowthHacker.AM.

Resources 111

Resources Startup Marketing Handbook 111

Webbiquity SMM

OCTOBER 16, 2012

Though social media marketing is now used in about 90% of companies, techniques, platforms and best practices continue to evolve. 90% of companies with 100 or more employees use social media in their marketing mix. Just 23% of Fortune 500 companies maintain an active blog, vs. 37% of Inc. Increase use of video marketing?

Social Media 229

Social Media Hubspot B2B Marketing 229

Buzz Marketing for Technology

JUNE 27, 2008

s companies can use technology to place users in control of information, and is home to ongoing discussion about the user revolution and Enterprise 2.0 Mobile Messaging 2.0. Mobile Phones. Public Insight Journalism. B2B Vertical Search: Enabling Information Discovery and Decision Making for an Industry Communityâ?? -

SocialText 100

SocialText News Sharepoint Web 2.0 100

Webbiquity SMM

SEPTEMBER 10, 2012

This year, colleague Cheryl Burgess and I changed things up a bit, opening the award to nominations but focusing specifically on outstanding men and women who work for technology companies and are active on social media. ” She was named B2B Magazine’s 2012 Digital Marketer of Year. Meghan Biro. MeghanMBiro. Liz Bonilla.

Twitter 257

Twitter Bazaarvoice B2B Microsoft 257

Social Media Strategies Summit

FEBRUARY 21, 2019

So, any time your business can connect with an engaged group of passionate advocates, your company will reap the benefits. For example, If you sell a brand new kind of ink, look for the thriving and passionate community of writing pen, bullet journaling, and hand lettering fans on Facebook, Reddit, Twitter, and Pinterest.

Influencer 100

Influencer Authentication Guidelines Communities 100

Techipedia: Tamar Weinberg

JANUARY 5, 2010

How to Make Social Media Work for Non-Consumer Brands (Mashable): This is a good B2B social media article which is chock full of examples. The Seven Deadly Sins of Social Media (Search Engine Journal): I love how Jennifer Horowitz equates social media with the 7 sins. Which approach best suits you? So what are they to do?

Marketing 265

Marketing SEO Journal Engineering 265

Sprout Social

APRIL 13, 2022

Mobile commerce: what it is and why you should care. Social media and journalism: how to effectively reach the public. In the last year alone, tech companies – including SaaS, software and B2B – have seen growth in social media engagement on both Facebook and Twitter. Saturdays had the lowest engagement for this industry.

Instagram 123

Instagram Tourism Travel Education 123

Sprout Social

JULY 6, 2022

Mobile commerce: what it is and why you should care. Social media and journalism: how to effectively reach the public. In the last year alone, tech companies – including SaaS, software and B2B – have seen growth in social media engagement on both Facebook and Twitter. Consumer goods social media resources. through 9 a.m.,

Tourism 115

Tourism Facebook Travel Education 115

Webbiquity SMM

JANUARY 20, 2015

What’s more, as reported here previously , LinkedIn is the top social network for B2B marketing; 83% of marketers say they prefer to use LinkedIn for distributing B2B content. Guides to B2B Marketing on LinkedIn. ” However—beware of mobile users: “mobile accounts for 47 percent of total traffic to LinkedIn.

LinkedIn 100

LinkedIn Marketing B2B Groups 100

Hootsuite

DECEMBER 10, 2019

This trust means employees expect the companies they work for to make things better , not just make better things. In particular, millennials identified several areas they want their companies to deliver on. Purpose-driven companies grow three times faster on average than their competitors. pic.twitter.com/8Kd4IVFjva.

Trends 145

Trends Social Media CPA Sports 145

Webbiquity SMM

JANUARY 9, 2012

Twitter users are twice as likely to purchase from companies they follow than are Facebook users. David Sonn recommends a strategy combining a corporate Twitter account with accounts from key executives and other (properly trained) key individuals within a company to maximize credibility, interaction and business impact.

Tools 201

Tools Twitter Tips B2B 201

Webbiquity SMM

FEBRUARY 7, 2012

How are B2B marketers using social media differently from their B2C counterparts? The Growth of Social Media: An Infographic by Search Engine Journal. 71% of companies now have a presence on Facebook. 59% are on Twitter, and 43% use a company blog for marketing. . • 71% of companies now have a presence on Facebook.

Statistics 190

Statistics Research Social Media B2B 190

Webbiquity SMM

NOVEMBER 12, 2013

How does social media use differ in B2B vs. B2C companies? How do marketers separate hype from reality in mobile? leaderswest Digital Marketing Journal ). As many companies have learned the hard way, unanswered complaints on social networks can go viral, causing real damage to a company’s brand.

Statistics 226

Statistics Social Media B2B Journal 226

Webbiquity SMM

DECEMBER 2, 2014

. • 91% of people have unsubscribed from company emails they previously opted into. Nearly half (46%) of people say a website’s design is their number one criterion for determining the credibility of a company. 71% of companies planned to increase their digital marketing budgets this year, by an average of 27%. Iconsive ).

NewsCred 273

NewsCred Statistics Social Media B2B 273

Kikolani

NOVEMBER 29, 2010

Ann is an SEO consultant, the brains behind the hugely popular My Blog Guest site for bloggers to network and acquire guest blogging opportunities, and a regular contributor to Search Engine Journal. Her blog, She Geeks , covers education, mobile, social media, web, and technology. Follow her @conniefoggles on Twitter. Cordiva Raven.

Blogger 168

Blogger SEO Consultant WordPress 168

Webbiquity SMM

AUGUST 5, 2013

Rapidly growing companies? B2b vendors? B2B Infographics ). Furthermore–75% of social media users “object to major companies and platforms using their personal information for commercial purposes.” For example, 93% of marketers use social media for business. How do top executives use social media?

Statistics 214

Statistics Social Media B2B SEO 214

Convince & Convert

JUNE 12, 2013

While these strategies are an acceptable start, they overlook the simple fact that for the vast majority of companies (unless you’re a market-leading megabrand), simply publishing content gets them nothing resembling good results. The world tends towards entropy, ignorance, and forgetting your company exists. Nothing markets itself.

BuzzStream 152

BuzzStream Content Metadata Reddit 152

Techipedia: Tamar Weinberg

JANUARY 5, 2011

Local/Mobile Search. How to Develop a Social Media Strategy: A Roadmap for Integration (Very Official Blog): Shannon Paul did an amazing job on this post that presents questions and answers that will help companies consider their goals for the creation of a social media strategy. Web Development and Website Strategy. SEO: Strategy.

Marketing 279

Marketing Affiliate marketing Small Business SEO 279

Convince & Convert

SEPTEMBER 21, 2010

Google Alerts Like most marketing professionals, I have several Google Alerts set up for my name, my company name, and topics of interest to me. Mobile access to the social Web is a virtual requirement to do it well. 100 million people use Facebook mobile every month, by the way).

Social Media 167

Social Media Strategy Consultant Tweetdeck 167

Webbiquity SMM

AUGUST 18, 2012

Wondering which social network is most effective at generating b2b leads? The average midsize or large company (1000 employees or more) has 178 “social media assets” (Twitter handles, employee blogs, etc.)–yet –yet only 25% of companies offer social business training to their employees. Marketingeasy ).

Statistics 204

Statistics Social Media B2B Marketing 204

Webbiquity SMM

AUGUST 18, 2012

Wondering which social network is most effective at generating b2b leads? The average midsize or large company (1000 employees or more) has 178 “social media assets” (Twitter handles, employee blogs, etc.)–yet –yet only 25% of companies offer social business training to their employees. Marketingeasy ).

Statistics 198

Statistics Social Media B2B Marketing 198

Webbiquity SMM

SEPTEMBER 8, 2010

What percentage of Fortune 100 companies are on Twitter? How do B2B social media marketing practices differ from B2C companies? Third, the survey was heavily consumer-oriented; b2b figures would be different. Senior marketing execs see their companies moving to social media in 2010 by The Viral Garden.

Research 191

Research Social Media B2B Statistics 191

Webbiquity SMM

APRIL 8, 2014

On one hand, not only is it an easy-to-use, low-cost platform with more than a billion members, but 77% of B2C companies and 43% of B2B vendors have acquired customers from Facebook, and the world’s largest social network drives 20% of all internet page views. ” Does Facebook Work for B2B Lead Generation?

Facebook 223

Facebook Marketing B2B Advertising 223

Webbiquity SMM

AUGUST 16, 2010

Building Social Bookmarking Networks 101 by Search Engine Journal. 10 Principles for B2B Sales by Better Closer. A Cheat Sheet to Help You Conquer Social Media by Fast Company. 10 Essential Social Media Tips for B2B Marketers by Mashable. Social Media Marketing Tips, Tactics and Guides.

Social Media 200

Social Media Tools Strategy Tips 200

Convince & Convert

AUGUST 25, 2010

Starbucks is not only offering free Wi-Fi in all stores come this fall, but also unveiling their Starbucks Digital Network that all in-store web and mobile users will have the opportunity to enjoy (it’s a partnership with Yahoo!). link] jaybaer It’s a risk that a lot of successful companies run. Where would Yahoo!

Facebook 144

Facebook Yahoo Collaboration Social CRM 144

Webbiquity SMM

APRIL 9, 2012

CommerceTools uses cloud-based technology to help companies streamline the distribution of products, supplies, services and content to individuals or groups by simplifying and automating order and fulfillment processes. It works on desktops, laptops, and mobile devices. ALOT. ** 5 STARS.

Review 200

Review Tools Social Media Klout 200

Webbiquity SMM

MAY 14, 2013

500 companies maintaining corporate blogs has dropped for the first time since 2007. Yes, Your Company Needs a Blog – 13 Reasons Why by AboutUs. companies now maintain blogs. Dozens of reasons why corporate blogs still matter in B2B marketing by Content Marketing Experience. Reporting that “the number of Inc.

Resources 195

Resources Tips Syndication SEO 195