Oktopost

JUNE 15, 2023

From comments on your posts to indirect, untagged mentions of your brand, products, services, social listening makes it possible for you to go above and beyond in terms of customer service and community management. But those major B2B influencers are only the tip of the iceberg.

B2B 62

B2B Sentiment Analysis Influencer 62

Oktopost

JUNE 1, 2023

Without the right approach, leveraging social media can feel like a constant source of friction. Any marketer has heard plenty about the high ROI that can be extracted from the social channels – in B2C or B2B – but there are still countless companies out there that are having to forgo that ROI.

ROI 62

ROI Social Media Marketing Curation 62

Hootsuite

DECEMBER 12, 2023

Whether you’re B2B or B2C, your customers want to engage with humans on social media. 56% of customers want more relatable, personable content from brands on social, but 48% of brands are still posting self-promotional content multiple times a week. Easy: be active on social media.

Social Media 111

Social Media Strategy HootSuite Sentiment 111

Oktopost

DECEMBER 5, 2022

Social media marketing is more about creating meaningful connections, sharing updates, and building a community. And that’s not the only way social media networks can complement SEO efforts. ↑ Simply repurposing blog content can increase your website and social media visibility and promote content discovery.

SEO 115

SEO Social Media Reputation Real Estate 115

agora pulse

JANUARY 3, 2020

75% of B2B businesses market their products and services on Twitter. minutes on the social platform per session. Takeaway for social media managers: Brand involvement in culture is particularly important for the Twitter population who are passionate and informed, and feel strongly about brands aligning with culture.

Twitter 129

Twitter Tips Influencer Hashtag 129

Sprout Social

APRIL 2, 2019

We launched in our home base, Chicago, where the community did not disappoint. We’re bombarded with this sentiment in headlines and can’t ignore the paradigm shift happening. Every social media manager knows that a smart approach to content starts with defining what connection means to your brand. Mallorie said.

Sports 107

Sports Communities Sentiment Team 107

Sprout Social

APRIL 15, 2020

If you’re unsure of what might come off as tone-deaf, social listening can help you gauge consumer sentiment and identify what is top of mind for your audience. Another key piece of data from our #BrandsGetReal report was 78% of consumers actually want brands to use social to bring them together.

Strategy 143

Strategy Metrics Hubspot Retail 143

Keyhole.co

MARCH 24, 2023

When a brand or individual is mentioned frequently on social media, it can establish them as a trusted and respected source of information or expertise in their field. This can lead to increased visibility, recognition, and influence within their industry or community. Start using Keyhole for free 2.

How To 52

How To Sentiment Reputation Hashtag 52

Oktopost

OCTOBER 26, 2020

Social selling has become an almost inevitable part of B2B selling. Sadly enough, even though social selling is proven to increase company revenue by upwards of 16% , 3 in 4 sales reps don’t implement the strategy. According to the same survey, 84% of company decision-makers are using social media to support a purchase decision.

Social Media Management 159

Social Media Management Social Media Tools Hubspot 159

Oktopost

JULY 13, 2023

The right social media management suite will get you scheduling social media posts and approving content in advance, so that those deadlines can be met without resistance. A thriving social media presence doesn’t depend on a massive marketing team.

Social Media Management 62

Social Media Management Social Media Tools ROI 62

Oktopost

JUNE 9, 2020

Why Employee Advocacy Matters for B2B. By sharing company-related content to their personal social media profiles, employees amplify a company’s message. It can take months for a B2B marketing team to build up a company’s presence and credibility online. Why Employee Advocacy Matters for B2B. Table of Contents.

B2B 144

B2B Survey ROI Metrics 144

Oktopost

FEBRUARY 1, 2024

B2B buyers are bombarded with information daily, and only so many brands can stand out. Social media management Not all brand marketing tools focus on social media. Best For: Oktopost is specifically designed for B2B businesses. Your business is unique, but do your brand assets reflect that?

Brands 62

Brands Hubspot Marketing B2B 62

Sprout Social

JUNE 27, 2023

Social media manager. Brand manager. Director of social and partnerships. His interest and talents in social emerged early. Along with campaigns, we discussed making risks on social and his views on innovation, like artificial intelligence. Bob Wolfley has worn many hats: Content creator.

Travel 93

Travel B2B Automotive Campaign 93

Oktopost

JUNE 28, 2023

So, whether you’re feeling stuck or just want to keep the momentum going, here are the best strategies for social media publishing that drive engagement and kickstart conversions. Jump to Section Be ‘the Active One’ Be ‘the Funny One’ Be ‘the Smart One’ Be ‘the Chatty One’ Be ’the Sentimental One’ What to Choose?

Social Media 62

Social Media Engagement Strategy B2B 62

Oktopost

AUGUST 15, 2023

And, before someone came along and made actioning scalable and profitable social media strategies for B2B enterprises possible, delivering a strong ROI from social media marketing was tricky, to say the least. A strong B2B social media publishing strategy can change the game.

Social Media 117

Social Media B2B How To ROI 117

Oktopost

AUGUST 10, 2023

But the trouble comes when you limit yourself to community management and forget to invest time into social media lead generation. This is the core of social media marketing – reaching new audiences by cultivating the value your social channels hold for audiences. But what are those parts?

Social Media 62

Social Media UGC B2B Sentiment 62

Oktopost

APRIL 24, 2023

On that point alone, you’ve more than justified your media management costs. Comparative Sentiment Have you ever received a text or email where the sender’s mood and feelings are left totally ambiguous? Plenty of things impact sentiment. What level of positive sentiment are your competitors getting? Is it more?

Analysis 62

Analysis Sentiment Statistics B2B 62

Oktopost

APRIL 10, 2023

Provided you’re making full use of a strong social media management platform marketing, scheduling posts for maximum impact will ensure the right content reaches the right people. It’s Essential for Lead Gen Social media isn’t a collection of platforms to be used, but a tool to be wielded.

Social Media 62

Social Media Publishing Social Media Management Platform 62

Sprout Social

OCTOBER 24, 2023

According to the latest LinkedIn stats , the platform is the most effective channel for generating B2B leads. The dashboard lets you benchmark your account size, engagements, share of voice and sentiment against theirs. You can use the tool to analyze sentiment and understand how people feel about your brand.

Analytics 109

Analytics LinkedIn Tools Metrics 109

Sprout Social

OCTOBER 24, 2023

According to the latest LinkedIn stats , the platform is the most effective channel for generating B2B leads. The dashboard lets you benchmark your account size, engagements, share of voice and sentiment against theirs. You can use the tool to analyze sentiment and understand how people feel about your brand.

Analytics 75

Analytics LinkedIn Tools Metrics 75

Sprout Social

DECEMBER 20, 2023

Our social listening solution empowers you to be proactive by grasping how your audience feels about you and your competitors, uncovering influencers to partner with, identifying trends as they emerge and by getting ahead of crises with custom alerts and granular sentiment analysis. That’s where social media listening comes in.

HootSuite 112

HootSuite Brands Price Collaboration 112

Convince & Convert

SEPTEMBER 21, 2010

She specializes in social media strategies that lead to actionable plans to achieve real world objectives. Sentiment: How much are you willing to automate verse check by hand? Demographics: Do you want to be able to filter by the demographics of the author? In other words, how accurate does it need to be?

Social Media 155

Social Media Radian6 Strategy SM2 155

Oktopost

JULY 24, 2023

It’s like the ultimate networking event – a non-stop hive of activity and cutting-edge conversation where you can rub shoulders with customers and leads, and create large communities comprising your ideal customer. Utilizing Social Media Analytics There are two different ways to measure your success on social media.

ROI 62

ROI Analytics Social Media Curation 62

Webbiquity SMM

JANUARY 24, 2017

While Facebook is far and away the largest social network, when it comes to driving B2B website traffic and brand visibility, Twitter and LinkedIn are tops. ” That’s why, as reported here previously , 88% of B2B marketers in North America use Twitter for content distribution. 1) TwitterCounter. Pricing: free.

Tools 100

Tools Twitter Sample Samples 100

Oktopost

JUNE 5, 2023

Its focus is split between existing customers and prospects – followers, and fresh social media leads. But integrating the two efforts together can prove transformative for companies looking to maximize engagement online and streamline community management.

Social Media 84

Social Media Marketing ROI Campaign 84

Keyhole.co

NOVEMBER 4, 2020

Did you miss our previous article on the best Sentiment Analysis Tools? You guessed it: 2020 accelerated the role that social media has in purchasing decisions. The latest studies show that social media is the first touchpoint customers have with your brand. Do you have global social media teams?

Analytics 105

Analytics Social Media Tools Price 105

Keyhole.co

FEBRUARY 13, 2022

Using Keyhole, you can find, identify, track, and reach out to your influencers: You can also conduct a detailed and in-depth sentiment analysis of social media posts over time: With Keyhole, you get to see the number of impressions, reach, posts, and engagements that certain accounts or hashtags are getting.

Analytics 52

Analytics Social Media Tools Price 52

Webbiquity SMM

SEPTEMBER 22, 2015

As social media marketing has become ubiquitous ( 88% of marketers say social media is important for their businesses), hundreds of new tools have developed just in the past few years: tools for social media management, monitoring, measurement, automation, identifying influencers, creating graphical content, and more.

Review 100

Review Tools Social Media HootSuite 100

Keyhole.co

JULY 28, 2023

In business-to-business (B2B) marketing, social media has become a potent tool for connecting, engaging, and building lasting relationships. However, navigating the B2B social media marketing landscape requires a clear understanding of the best strategies and pitfalls to avoid.

B2B 52

B2B Company Social Media Marketing 52

Webbiquity SMM

FEBRUARY 7, 2011

How to Use Social Media for B2B Marketing by Inc. McCorvey explains how to integrate targeting, monitoring, content sharing and analytics into a coordinated b2b social media marketing program. 10 Social Media Tips And Pointers For Start Ups by Simply Zesty. by iMedia Connection.

Social Media 198

Social Media Tools Tips ROI 198

agora pulse

OCTOBER 1, 2019

These messages can be humorous, sweet or sentimental. Giving Tuesday and Small Business Saturday, on the other hand, can be used to bolster your brand’s story as a small business who is passionate about being involved with the community. Slacking on engagement monitoring.

Social Media 135

Social Media Small Business How To Campaign 135

agora pulse

OCTOBER 1, 2019

These messages can be humorous, sweet or sentimental. Giving Tuesday and Small Business Saturday, on the other hand, can be used to bolster your brand’s story as a small business who is passionate about being involved with the community. Slacking on engagement monitoring.

Social Media 135

Social Media Small Business How To Campaign 135

Convince & Convert

FEBRUARY 2, 2012

They’ve been encroaching a little bit on their developer community’s turf. One of the things that we’re looking at really closely is sentiment analysis. The main tool that we’re using, and my apologies, Eric, but we’re actually using the Awareness Networks social hub. Eric: Yeah.

Social Media 116

Social Media Committee Team Questions 116

Visually SM

OCTOBER 20, 2014

Smart businesses know that social media is a power to be reckoned with: social media channels create a direct line of communication between your company and consumers, and they give anyone with an Internet connection instant access to the latest buzz around your products or services. Pricing: Free.

Social Media Management 100

Social Media Management Tools Social Media HootSuite 100

Hootsuite

MAY 30, 2023

Source: Main deterrents to hiring an attorney according to legal consumers in the United States and Canada in 2021, Statista Of course, part of using social media for brand awareness is the ongoing upkeep of posting content, replying to comments, and knowing the latest social media trends. Why do you do that?

Social Media 79

Social Media HootSuite Template Templates 79

Hootsuite

JULY 24, 2023

Robust analytics and reporting features provide insight into your social media performance, audience engagement, reach, and other key metrics. Social listening and monitoring You’re going to want to know what the public sentiment of your brand is. And stay up-to-date on industry news and competitor coverage.

Real Estate 75

Real Estate Social Media Tools HootSuite 75

Hootsuite

AUGUST 14, 2023

Design two optimized contact forms to collect emails from B2B clients in the automotive manufacturing industry. ChatGPT prompts for social media marketing Social media managers , listen up. Develop five social media posts that highlight the work of an animal rescue organization.

Products 92

Products Real Estate Tourism Fashion 92