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Taking a Peek at Twitter Analytics

Social Media Marketing

I received an email recently that contained an analysis of a high-profile Silicon Valley executive’s Twitter followers, as performed by PeekAnalytics. Rather than reporting on a third person’s Twitter followers, I thought it might be more interesting (to me, at least) to take a look at a breakdown of my own Twitter followers.

Analytics 164
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US Mobile Ad Spending Will Top $4 Billion in 2012

The Realtime Report

The third quarter of 2012 saw a 574% jump in mobile ad spending for the automotive industry year-over-year. eMarketer speculates that the incorporation of “native” ad formats in social media may have helped drive the high growth of ad spending. education went up 421%. sports grew 417%. Do you agree?

Mobile 170
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The Science of Social Timing [infographic]

Mindjumpers

For example, sports industry and automotive industry have the highest traction on Sundays whereas entertainment peaks on Thursdays and Fridays (18% higher rates). General observations: - Shares on Facebook spike around 7PM, while Twitter spikes around noon. - Business and finance hit high on mid week.

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From rider to driver: understanding the audience of female drivers in Saudi Arabia

Audiense

We “geared” up to explore whether there was a new market in the automotive industry. We used Audiense Insights to gain an understanding of this potential new audience and whether the automotive industry can proceed to conquer this new, unexplored target market. Various car brands began campaigns in response to this groundbreaking news.

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List of Brand-Side Corporate Social Strategists: Twitter Edition

Webbiquity SMM

It’s an outstanding list, categorized by industry including Automotive, Chemicals, Electronics, Telecommunications, and a dozen other sectors, but all of the names were linked to the individuals’ LinkedIn profiles—no Twitter links! List of Corporate Social Strategists for 2011. Serious disconnect there.).

List 155
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This Week in Social Media – 5/8/2013

Social Media Marketing

The most popular video ads shared online are entertainment, fast-moving consumer packaged goods (FMCG) and technology, with automotive a distant third. For autos, even the Super Bowl didn''t help, as social sharing around that content fell flat in Q1 2013. Warren Buffett started a Twitter account last week.

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Athletes Are The Stars Of The Week In Rio 2016 Olympic Games

Audiense

The world’s biggest sporting competition has finally started and it has dominated the conversation across all social networks. With #DeffyLabels , the automotive group celebrates diversity and individuality by introducing us to eight U.S. That’s it, here we go! Be inspired by Mini’s #DeffyLabels. athletes heading to Rio.