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The 6 Best Instagram Analytics Tools (And Metrics You Need to Track)

Hootsuite

Instagram analytics tools aren’t just feel-good graphs and vanity metrics: they’re the best way to see if all the time, energy, and budget you spend on the platform are, you know, worth it. Tracking Instagram analytics is how everyone from micro-influencers to global brands get the data they need to see what resonates with their audiences.

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Dark Social in 2023: Here’s Why (and How) You Should Track It

Hootsuite

You share an amazing Hootsuite blog article to your work Slack (hint!). Dark social media, or dark traffic, isn’t easily tracked by traditional analytics tools. Source: Hootsuite’s Digital Trends report 2. But analytics expert Steve Lamar recently conducted an experiment to see what Google Analytics classifies as dark social.

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TikTok Auto Captions: How and Why To Use Them

Hootsuite

To do this, go to your Settings and privacy and tap on the Accessibility tab. Grow your business faster with Hootsuite. A majority of people watch videos with the sound off , whether by default or for privacy reasons. To save even more time, use a platform like Hootsuite to schedule and manage your content all in one place.

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Social Media Data Collection: Why and How You Should Do It

Hootsuite

In general, the term refers to social media metrics and demographics collected through analytics tools on social platforms. Social media data analytics provide information that helps you understand what’s working. Most social platforms have built-in analytics. Gather data with a social media data analytics tool.

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Post Case Study: Triberr Visits vs. Google Analytics

Kikolani

This morning, when I popped onto HootSuite, I saw this tweet from Brankica of How to Blog Like a Star. Naturally, being the statistics geek that I am, I wondered if I could match up the stats that Triberr gives you for visits from everyone’s unique Triberr URL of your post to the number of visits you see in Google Analytics.

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7 Tips to Create an Efficient Social Media Workflow [Templates]

Hootsuite

Get your creative mojo back [link] pic.twitter.com/Zxj8czrkc3 — Hootsuite (@hootsuite) March 30, 2023 Social media posting workflow Social media posting workflows involve the creation and scheduling of content across platforms. It’s the easiest way to get inspired and post content you’re proud of. It’s seriously easy.

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Valuable Things Twitter Mentions Can Tell You About Your Business

Hootsuite

But depending on the mentioned person’s privacy settings, their reply to your Twitter mention might not be visible to the public. Tracking Twitter analytics will give your brand insight into how you’re performing on the platform. How to monitor Twitter mentions using Twitter Analytics. Open Twitter Analytics.

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