Keyhole.co

JANUARY 23, 2024

Do you want​ to learn how​ to create and use monthly Facebook analytics reports?​ Regularly tracking and reviewing your Facebook analytic data​ is​ an excellent way​ to understand how your marketing strategies are performing and what you need​ to do to optimize them for even better results. Why track your Facebook analytics?

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Template Templates Analytics Report 59

agora pulse

FEBRUARY 19, 2020

Two major Google updates so far are aimed at improving Google’s natural language processing algorithm: Hummingbird Update (and RankBrain). Almost together with Hummingbird, Google also announced RankBrain, an Artificial Intelligence system helping Google to process and understand search queries better. BERT Update.

Conversation 151

Conversation Marketing Google Analytics 151

Jon Loomer

DECEMBER 20, 2021

Inspired primarily by the negative reporting impact resulting from iOS 14-related changes in 2021, Facebook advertisers are searching for ways to verify and uncover conversion results. The goal, for me, is to look in Google Analytics and get GA’s interpretation of how many people came to my website from my ad.

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URL Examples Facebook Analytics 204

Sprout Social

MAY 7, 2024

By utilizing social media monitoring tools that offer advanced TikTok analytics , brands gain valuable insights to steer their strategies in the right direction. TikTok monitoring is the process of tracking and responding to social engagements to understand target audiences and protect your brand reputation. What is TikTok monitoring?

Tools 79

Tools Strategy Brands Sentiment 79

Direct Marketing Observations

JANUARY 12, 2018

Which means that your company might be culturally changing its digital capabilities as it pertains to process, product, services, technologies and assets in all to improve operational efficiency, enhance customer value and the customer experience, manage risk, and uncover new opportunities to compete and make money.

B2B 276

B2B Influencer Conversation Social Media 276

Hootsuite

SEPTEMBER 14, 2020

Instagram analytics tools aren’t just feel-good graphs and vanity metrics: they’re the best way to see if all the time, energy, and budget you spend on the platform are, you know, worth it. Tracking Instagram analytics is how everyone from micro-influencers to global brands get the data they need to see what resonates with their audiences.

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Metrics Analytics Instagram Tools 145

Sprout Social

APRIL 17, 2024

Advanced natural language processing (NLP) capabilities NLP capabilities like text analysis help the chatbot process and interpret human language and understand a comment contextually. NLP works synergistically with functions such as machine learning algorithms and predictive analytics.

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Hubspot Template Templates API 106

Pam Hughes

NOVEMBER 1, 2021

Social media marketing must be conversion-focused for brands to thrive on social media. So how can you improve your conversion rate? Typical examples are polls based on votes and conversation starters. Identifying your best content via analytics will help you optimize engagement. Concentrate on engagement.

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Conversation Social Media Social Media Management Team 107

Mindjumpers

APRIL 11, 2012

Tweet Recently, Awareness released a new white paper on social analytics and suggestions on how marketers process and assimilate seemingly endless social data. The white paper throws some light on the following: How to define social analytics as a discipline. Strategies for processing both internal and external social data.

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Metrics Analytics Nielsen Social Media 268

Webbiquity SMM

MAY 9, 2023

This post provides a guide to creating a plan to achieve your social media marketing goals as well as to figure out what marketing and social media monitoring tools your business will need in the process. For example, if your goal is to build community engagement, you need to identify them first and then encourage conversations with them.

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Social Media Tips Marketing HootSuite 267

Razor Social

NOVEMBER 29, 0002

Are you using the right social media analytics tools to monitor, assess and improve your social media performance? What analytics are you measuring and what should you be measuring in your social media tracking ? Monitoring your social media analytics can make the difference between the success or failure of your social media presence.

Analytics 89

Analytics Social Media How To Analysis 89

Buzz Marketing for Technology

FEBRUARY 15, 2012

Social data is becoming increasingly important in the new product development processes of many companies. In particular, manufacturers are tapping into social conversations as they explore new product ideas in order to learn what consumers are interested in and talking about. Related posts: How important is real-time data?

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Process Analysis Compete Data 205

Buzz Marketing for Technology

NOVEMBER 7, 2012

Posted in Conversion Conversion Optimization. And now in the era of rock-solid online competition, we have to evolve even further and ask ourselves: What does it take to lead the online conversion movement? Furthermore, that trait-selection process isn’t a one-off. Learn from those who are bigger, faster and stronger.

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Conversation Retail Hubspot Buy 260

Sprout Social

MARCH 21, 2019

A great Twitter strategy requires proper analytics to understand what’s working and what isn’t. That’s why it’s worth investing in the best Twitter analytics tools to keep track of how your posts are performing. Pull up custom analytics reports for any date range to understand how your posts are performing.

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Analytics Twitter Tools Strategy 105

Convince & Convert

NOVEMBER 25, 2014

To understand the meaning behind downloads for your mobile app, you need to know how to track conversions effectively. On a mobile app, a download is by no means a conversion, although it does have valuable data that can increase your conversions. So, if a download isn’t a conversion, what is? Define Conversions.

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Mobile Conversation How To Applications 162

BeingOptimist

JULY 13, 2022

But do you know that you can use Shopify analytics to grow your online store? What is Shopify Analytics, and Why Do You Need It? Shopify analytics refers to an inbuilt dashboard that is specifically made for reporting all the operations that take place across the store. Improving the Conversion Rate.

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Analytics How To Class Data 52

Convince & Convert

MARCH 7, 2024

By leveraging a unified tech stack, teams can access real-time insights, streamline processes, and deliver customers a more cohesive and personalized experience throughout their journey. Two-thirds of GTM leaders say AI is also highly effective for market research, analysis, measurement, and analytics.

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Research Strategy Influencer Survey 143

Razor Social

MARCH 12, 2020

When was the last time you did an audit on your website analytics to make sure it’s set up correctly? and we have found that issues with analytics are very common. Here are some of the typical issues that you should check for when performing a web analytics audit for your website. Ownership of Analytics.

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Analytics URL Report Google 89

Razor Social

SEPTEMBER 6, 2017

If you’ve built a well thought-out process but your conversion rates could be better, maybe there is something you’re not seeing, some part of the process that could be improved, or a common mistake that you could eliminate. Here are 7 mistakes to avoid making if you want to increase your email marketing conversion rate.

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Conversation Marketing Campaign Analytics 111

Jon Loomer

JUNE 12, 2023

Attribution is the process of giving credit to an ad for a conversion. By the end of this post, it will all make sense… Conversions Attribution will only matter if you’re optimizing for any type of conversion that happens away from Facebook. Usually, these conversions happen on a website.

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Eventful Conversation Report API 180

Convince & Convert

FEBRUARY 9, 2024

The sales process and toolset has been impacted more heavily than almost any other business unit. Humans will always be important to the sales process. We do, however, want fewer guessing games in your process and more precision targeting. Every part of the lead generation process is getting plugged into AI solutions.

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Hubspot Meeting Avatar Data 131

Sprout Social

FEBRUARY 19, 2024

This combination enriches regular automation by embedding AI capabilities, like the ability to learn and adapt from previous tasks, into the process. Intelligent automation is the blending of AI with robotic process automation (RPA) and is often used synonymously with AI automation.

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Strategy Sentiment Patterns Marketing 104

agora pulse

SEPTEMBER 24, 2020

Looking for effective ways to optimize your Facebook ads and generate more leads and conversions? However, in practice , you need to go that extra step to get the best possible return on your investment and generate as many leads and conversions as possible. Are you getting the most out of your Facebook Ads? Table of Contents.

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Conversation Tips Facebook Advertising 127

Ignite Social Media

JANUARY 22, 2024

The process is simple and intuitive. Select your objective (traffic, conversions, etc.) Monitor and Optimize Your Campaigns Check your campaign analytics to see what’s resonating. TikTok provides data on impressions, clicks, conversions, audience demographics, and more. Ease of setup. and give the campaign a name.

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Organization Campaign Conversation Platform 179

Hootsuite

SEPTEMBER 14, 2023

By tuning in to the conversations that your target audience is having–both about your brand and the broader topics in your industry–you can gain valuable insights into how they think, what they care about, and what motivates them. Bonus: Download a free guide to learn how to use social media listening to boost sales and conversions today.

Social Media 102

Social Media Sentiment HootSuite Analysis 102

Hootsuite

APRIL 25, 2024

Stay updated on relevant online conversations, track competitors’ activities, and monitor brand mentions. With Talkwalker, you can dig into the granular social analytics and really buff out your marketing strategy. You’ll glean valuable insights and be privy to important conversations. Trend-tracking.

Curation 88

Curation Social Media Management Tools Social Media 88

Razor Social

SEPTEMBER 20, 2018

What is the conversion rate and what is the dropout rate for each stage of your funnel? In today’s article, we’re going to show you how to measure your conversion rate and figure out where people are dropping off. What is a Google Analytics Funnel. Google Analytics Funnel Setup. So let’s start.

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Analytics Google How To Report 84

Sprout Social

FEBRUARY 29, 2024

Each domain benefits from AI’s ability to streamline processes, improve efficiency, and provide actionable insights, making every interaction and decision more meaningful and effective. Today, AI is an umbrella term that includes various subfields, such as machine learning, deep learning and natural language processing.

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Patterns Sentiment Analysis Proposal 119

Small Business Mavericks

NOVEMBER 26, 2013

I’m not suggesting you should give up on Google Analytics, especially now that they are in the process of rolling out Universal Analytics , but if you do decide to look around for other analytics services, here are five free alternatives to Google Analytics you might consider. Plus, it supports WordPress.

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Analytics Google Metrics WordPress 98

Oktopost

FEBRUARY 26, 2024

B2B purchasing decisions are intricate processes that involve multiple stakeholders, whereas B2C purchasing decisions are often driven by emotion and can come on a whim. As a result, B2B marketers require insights that reflect the entirety of their buyer’s journey, spanning from initial engagement to conversion.

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B2B Metrics Social Media Social Media Management 62

Audiense

JULY 5, 2016

As the demands of this role grows, so does the social media data and analytics understanding required by social media teams. Ben Donkor is a social media analyst at Microsoft, and is adamant about the importance of social media analytics for all businesses. oPFpp7ruQF pic.twitter.com/uQhw1fG2z7.

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Microsoft Analytics Metrics Data 112

Small Business Mavericks

AUGUST 18, 2014

It’s easy to miss one of the many ways to use the Analytics toolkit to rev up your AdWords performance. Look at “% new visits” and first-click conversions in search funnels reports to avoid deleting upper funnel keywords. Put a value on keywords that assist conversions with the Model Comparison report.

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Analytics Adwords Comparison Report 87

Keyhole.co

MAY 25, 2022

Hence, understanding what social media analytics are, how to interpret them, and how to use them to increase traffic and sales is just as important as implementing any social media strategy. In this post, we’ll shed light on how to comprehend social media analytics and use the data to scale your business and rise above the competition.

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Analytics Social Media ROI Metrics 52

Convince & Convert

AUGUST 22, 2012

Is so, you have probably relied on Google Analytics. Here’s a rundown of classic and new tasks you can perform in Google Analytics to demonstrate social media’s impact. View Conversions by Social Network. What: View reports that show the real-time and latent impact social media has on sales and goal conversion.

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Analytics Report Social Media Google 150

Sprout Social

JANUARY 24, 2024

To make this process faster and easier, use social media analytics platforms like Sprout Social to automatically track engagement rates for you. A social listening tool automates the process of sifting through millions of online conversations and analyzing them to determine your SOV.

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Metrics Influencer Marketing Survey 99

Oktopost

SEPTEMBER 21, 2023

The B2B sales process has changed, and digitalization has rendered traditional in-person sales methods (such as door-to-door and cold calling) outdated. Humanize your brand by engaging with your audience through comments, meaningful conversations in direct messages, and joining discussions on your feed.

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Examples B2B ROI Analytics 136

Oktopost

FEBRUARY 29, 2024

To effectively gauge the success of social selling initiatives, you need to employ robust analytics and track your prospects as they move through your sales funnel. Conversion Rates: Measuring how many leads progress through the sales funnel and eventually convert into customers.

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ROI B2B Organization Platform 62