Webbiquity SMM

MAY 9, 2023

What types of tools will be leveraged for execution and analysis? Doing that research and analysis up front will enable you to develop content that will resonate with them and drive them to take action. This will not only solidify your brand voice but build community engagement as well. How do you know your tactics are working?

Social Media 267

Social Media Tips Marketing HootSuite 267

Sherrilynne Starkie

JANUARY 8, 2018

Podcast Production Google Home and Amazon Alexa are driving the on-demand audio content trend. Interpret social media data and web analytics, identify thought leadership content, identify influencers, search engine research. Analysis Turns data into actionable insight. Community Management. Digital Advertising.

Skills 334

Skills Social Media Sysomos Diagrams 334

Keyhole.co

DECEMBER 7, 2022

But to cultivate a community of brand advocates, you must devise a powerful strategy. In this blog, we’ll look at how you can do a Twitter competitor analysis in 5 simple steps. But first, let’s have a look at what we mean by competitor analysis on Twitter. What is a Twitter competitor analysis? Source: Uber.

Analysis 52

Analysis Twitter How To Comparison 52

Keyhole.co

DECEMBER 5, 2022

Well, we have a solution- conducting a social media competitive analysis. The key to competitive analysis is knowing what makes your competitors successful. A competitive analysis also helps you develop a long-term strategy as part of your business strategy. What is social media competitive analysis? What are they doing?

Analysis 52

Analysis Social Media How To Sentiment 52

Hootsuite

NOVEMBER 2, 2020

YouTube analytics allow you to measure the success of your YouTube marketing efforts. Marketers can track just about everything from the YouTube Studio dashboard, from YouTube channel analytics right down to real-time video metrics. How to use YouTube analytics. Here’s how to use YouTube analytics on desktop and mobile.

Metrics 145

Metrics Analytics YouTube How To 145

Keyhole.co

DECEMBER 5, 2022

From connecting with industry experts to building online communities, the platform enables it all. But this needs the data-driven and proactive approach of LinkedIn competitor analysis. So, brands need to put their best into developing their LinkedIn competitor analysis strategy. Why LinkedIn competitor analysis is important.

Analysis 52

Analysis LinkedIn Research How To 52

Hootsuite

SEPTEMBER 14, 2023

Collecting data Once you’ve identified relevant social media conversations, the next step is to collect data to help inform your analysis. Data can range from demographic information, such as age and gender, to user behavior, sentiment analysis, trends, and more. This is where data analysis comes in. New to data analysis?

Social Media 102

Social Media Sentiment HootSuite Analysis 102

Keyhole.co

NOVEMBER 4, 2020

Did you miss our previous article on the best Sentiment Analysis Tools? However, investing in the right social media analytics tools will empower your marketing team to make the right decisions when creating and optimizing marketing campaign. Updated – November 2020. No worries, you can read it here: [link]. Start Free Trial.

Analytics 105

Analytics Social Media Tools Price 105

Small Business Mavericks

MARCH 16, 2015

Do you have the difference between Google Local/Google My Business listings and Google Localization straight in your mind? That difference is barely mentioned in Loren Baker’s How To Compete In Localized Google Results on Search Engine Journal. Analysis Is Only As Helpful As The Data You Get.

Analysis 70

Analysis Journal Compete Analytics 70

Sherrilynne Starkie

JULY 4, 2018

Top 5 must know social media news including Twitter automation, Facebook transparency, Instagram soundtracks, Google Analytics videos, and Snapchat's tennis lens. Google's new video tutorials for data analysis. Google Analytics has introduced a new video series on YouTube: Measure Matters. Follow List.

Analytics 170

Analytics Instagram Analysis Library 170

Buffer Social

DECEMBER 6, 2023

  Understanding X’s algorithm  Just like understanding how SEO can help you increase visibility on Google Search , there’s a method for posting on X that maximizes engagement.  Try sharing different types of content, like personal stories, factual information, in-depth analysis, or even humor.

Analysis 88

Analysis Twitter Meme Hashtag 88

Hootsuite

JUNE 28, 2023

Dark social media, or dark traffic, isn’t easily tracked by traditional analytics tools. Dark social sources often can’t be measured because they’re private, like an email, or because analytics software can’t accurately categorize them — either because the source is hidden, or the link doesn’t have UTM parameters. What about in 2023?

HootSuite 120

HootSuite URL Analytics Forums 120

Keyhole.co

FEBRUARY 13, 2022

However, investing in the right social media analytics tools will empower your marketing team to make the right decisions when creating and optimizing your marketing campaign. If you are not sure how to measure your social media success with analytics, try the Keyhole trial for free and follow the guide to align your goals with our tool.

Analytics 52

Analytics Social Media Tools Price 52

Waxing UnLyrical

DECEMBER 13, 2011

The #MeasurePR chat on December 6 was a free-wheeling smorgasbord of terrific measurement topics, from what the community thinks will be hot measurement trends next year to which free tools we love the most. Shonali kicked things off, predicting a growth in the number of those who will offer analytics. New trends? Any goals?”.

Communities 169

Communities Klout Trends Analytics 169

Visually SM

JULY 27, 2020

In addition to monitoring and managing multiple social networks, SproutSocial’s clean interface also delivers deeper analytics. The app also includes a badging system that makes it easier to alert you when an influencer or advocate has posted, as well as clear analytics.

Social Media Management 246

Social Media Management Social Media Tools Domain Name 246

Kikolani

OCTOBER 10, 2011

This post will guide you to the right fields to optimize for the best possible search optimization of your social media profiles on Google+, Facebook, Twitter, LinkedIn, and more! How to Set Up Google Analytics on Your Website – This post will help you set up Google Analytics in a few simple steps.

Analytics 113

Analytics SEO Social Media Google 113

Hootsuite

NOVEMBER 7, 2023

Or just keep an eye on the conversation to understand the social communities where people talk about your brand. With integrations from the Hootsuite App Directory , you can even monitor conversations on Reddit, Google My Business, and multiple online review sites. Find opportunities for authentic engagement.

Brand Monitoring 98

Brand Monitoring Tools HootSuite Brands 98

Sherrilynne Starkie

FEBRUARY 20, 2018

Social media is great for brand recognition, community engagement and public relations. There are more than 200 factors that Google considers in deciding a web page’s ranking, and they are always changing. And thanks to Echo, Google Assistant, Siri and Cortana, voice search is now really important too. Activity reports.

Consultant 220

Consultant Social Media Marketing Skills 220

Buffer Social

JUNE 5, 2017

The key is social media analytics and reporting ! . You can also get most of the data and graphs for free directly from Twitter Analytics and Facebook Insights. I picked up some awesome tips from the community on the power of data exports. Next, import the data into a Google Sheet, or open the data in Excel.

Analytics 110

Analytics Report Data Social Media 110

Dave Fleet

NOVEMBER 9, 2016

Richard Edelman, in a thoughtful town hall meeting with our global team today – and now captured on his blog – laid out a communications-focused lens on what happened, as well as some well-reasoned ideas on what businesses should look to do in the wake of the results. Analytics Drives News. Twitter Triumphs over The New York Times”.

Analytics 305

Analytics Google Reader Social Media Sentiment 305

Sprout Social

JUNE 7, 2023

Analyze feedback data with sentiment analysis to develop targeted content and customized offers that increase customer delight. Sprout automatically collects and consolidates information from a variety of sources such as Facebook, Instagram, TripAdvisor and Google My Business, and analyzes the feedback data through text analysis.

Brands 114

Brands Sentiment How To Analysis 114

Hootsuite

OCTOBER 23, 2023

This team could include a content creator filming aspirational lifestyle content, a paid ads specialist running campaigns on Facebook and Instagram, a community manager engaging with your audience, and a social media manager coordinating your overall social strategy. What your specific social media team does can vary wildly.

Skills 80

Skills Team Social Media HootSuite 80

Keyhole.co

SEPTEMBER 12, 2023

Tactic #1: Optimize your videos for search Imagine your YouTube video appearing in Google searches when someone types in a specific keyword. What worked These YouTube videos outranked their competitors on the first page of Google because they applied YouTube SEO best practices (like adding relevant keywords to video titles).

YouTube 52

YouTube Video How To Sentiment 52

Ignite Social Media

OCTOBER 6, 2022

Community Engagement – Self-service support, education, and collaboration. On top of their focus areas, Khoros offers the following products to add to your custom platform to help you accomplish additional needs, such as: Brand Communities – Create a space for customers to get answers, connect with peers, and share new ideas.

Social Media Management 122

Social Media Management Review Social Media Tools 122

Keyhole.co

NOVEMBER 30, 2022

A social media analytics tool helps compare the social media performance to the overall goals, making you aware of what strategies are working and what needs to be changed. One such social media analytics and management tool is Brandwatch. It also allows you to report the analytics in real-time to different stakeholders.

Social Media 52

Social Media Analysis Sentiment Analytics 52

Hootsuite

JANUARY 24, 2022

In general, the term refers to social media metrics and demographics collected through analytics tools on social platforms. Social media data analytics provide information that helps you understand what’s working. The first step to developing an effective social media data analysis plan is to establish SMART goals.

Data 94

Data Social Media HootSuite Template 94

agora pulse

FEBRUARY 19, 2020

The search algorithm update BERT helps Google better understand natural language for search results. Thanks to modern technology, today’s consumers like to speak their questions directly into a device, making it hard for Google to interpret a more spontaneous spoken query. So, what does this mean to marketers? BERT Update.

Conversation 151

Conversation Marketing Google Analytics 151

Ignite Social Media

AUGUST 1, 2023

Launched only three weeks ago , Threads has been a topic of intrigue in the social media marketing community, with brands curious about its potential. Ignite Social Media’s analysis offers brands a rare glimpse into the potential of Threads as a marketing platform as no analytics infrastructure yet exists.

Study 78

Study Brands Patterns Sports 78

Devumi

FEBRUARY 18, 2015

The most successful social media business accounts will be massive, sprawling communities bursting with users, comments, and information. How you can make a bit of sense of all this is through social media data analysis. I personally use Google Docs. Those are just the basics for a Twitter data analysis campaign.

Analysis 60

Analysis Data Social Media How To 60

Sprout Social

JANUARY 9, 2024

Many teams are already experimenting with customer data platforms that maximize the use of first-party data to prepare for Google finally phasing out third-party cookies. Beyond simply collecting and mining customer data, you need to build on it with AI and automation, analytics and segmentation.

Social Media 125

Social Media Sentiment Data Team 125

Keyhole.co

FEBRUARY 8, 2024

Brand awareness While sales remain important, building a loyal community will take ‌center stage in influencer marketing in 2024. Prioritize influencers with engaged communities over those with inflated follower counts. Engagement analytics: Analyze comments, replies, and shares to understand the emotional context behind interactions.

Metrics 52

Metrics Influencer Sentiment ROI 52

SocMed Sean

DECEMBER 1, 2018

Regardless of whether you have a team of 25 or are a team of one, these resources might include: 1) Time allocated to social media listening, community engagement, content creation, and customer service. 5) Organic Content Analysis Tools like SEMRush, Moz, Ahrefs, or Screaming Frog.

Blogger 266

Blogger Company Social Media Curata 266

Keyhole.co

JULY 28, 2023

Let’s delve into various research methods and audience analysis techniques to help you comprehensively understand your B2B target audience. They are responsible for crafting compelling stories, managing social media platforms, and fostering community. Keep a tab on your LinkedIn analytics on Keyhole 3.

B2B 52

B2B Company Social Media Marketing 52

Hootsuite

FEBRUARY 24, 2021

We put the question to our LinkedIn community and based on the responses one thing is clear: There’s a lot of people out there who don’t know what social media marketers do. The job title is often used interchangeably with digital marketing manager , community manager , content creator , and others. The rest of us use Google.

Questions 141

Questions Social Media HootSuite Marketing 141

Sprout Social

MAY 23, 2023

When it comes to AI social media tools, I’m optimistic…and this is coming from someone who regularly thanks her Google Home to keep it happy. It’s about connection, and building a community—a human element AI just can’t fully replicate. Social media work is about more than just creating on-trend posts.

Team 135

Team Social Media Management Skills Trends 135

Ignite Social Media

OCTOBER 6, 2022

Community Engagement – Self-service support, education, and collaboration. On top of their focus areas, Khoros offers the following products to add to your custom platform to help you accomplish additional needs, such as: Brand Communities – Create a space for customers to get answers, connect with peers, and share new ideas.

Social Media Management 78

Social Media Management Review Social Media Tools 78

Dave Fleet

NOVEMBER 9, 2016

Richard Edelman, in a thoughtful town hall meeting with our global team today – and now captured on his blog – laid out a communications-focused lens on what happened, as well as some well-reasoned ideas on what businesses should look to do in the wake of the results. Analytics Drives News. Twitter Triumphs over The New York Times”.

Analytics 150

Analytics Google Reader Social Media Sentiment 150