Ignite Social Media

JUNE 10, 2021

A few weeks ago, Snapchat held its third annual Partner Summit through a webinar, announcing exciting developments within the platform regarding AR , eCommerce, and other ways businesses can grow their brand. How Can This Help My Brand? How Can This Help My Brand? There are 280 million+ daily active users globally.

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Hootsuite

JULY 7, 2022

It’s a relatively new strategy that lets brands work on campaigns with online personalities. The brand gets increased product visibility and awareness. Unfortunately, not every brand has the budget to hire Huda Kattan or Alexa Chung to help run influencer marketing campaigns. These partnerships benefit both sides.

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HootSuite How To Influencer Price 103

Sprout Social

MARCH 21, 2022

Like Stories Highlights , Guides let you repurpose and curate content from your brand, your partners and your community. You can use them to introduce the people behind your brand and share content from creators. You can use them to highlight your products or products from a brand or creator you partner with.

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Examples Instagram How To Curation 103

Sprout Social

AUGUST 2, 2022

For brands, this current YouTube trend provides a great way to get in front of new users and increase your following. Brand bringing this trend to life: Spotify. To promote their booth at VidCon 2022, the brand published a series of Shorts detailing the environment and the experience for those who could not attend in person.

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YouTube Trends Strategy Content 139

Sprout Social

AUGUST 18, 2022

They find answers through social media trendsetters, conversations in DMs and suggestions from their network. The shopping tide is changing to social commerce, which is predicted to grow three times as fast as traditional commerce between now and 2025. Let’s look at brands selling out fast on Twitter: Trixie Cosmetics.

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Twitter How To Travel Hosting 113

Social Media Strategies Summit

JANUARY 5, 2023

It’s hard to imagine anyone not using social media today. Yet the industry continues to expand, with the global number of social media users climbing to almost 4.6 But not all social networks enjoyed equally strong years in 2022. We’ve rounded up five key social media trends for 2023 to help you do that.

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Trends Social Media UGC Marketing 298

Likeable

JUNE 23, 2021

Born into uniquely different time periods, each generation has a different relationship to social media. What they all have in common, though, is that they are spending more time on social media overall. Born after 1996, these social media savants turn to social media to get inspired and be entertained.

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Platform Statistics Survey Instagram 66

Pixlee

JUNE 16, 2021

Even if your target audience is focused on local sales, people use ecommerce sites as a resource to research where they are going to shop, and 74% of consumers rely on social media to inform their purchasing decisions. — Experts expect ecommerce penetration rates to reach 25% by 2025. Host Social Media Contests.

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Retail Trends UGC Mobile 52

Audiense

SEPTEMBER 23, 2016

Last week, the eyes of everyone who’s anyone in UK social media were focussed on the BFI as London’s annual Social Media Week took place. Not that anyone deliberately does that but, even today, we see brands seemingly oblivious to who is actually using their products, and why. Why not consider it for your campaign?

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The Realtime Report

OCTOBER 31, 2023

The Meteoric Rise of Social Commerce: Staying Relevant in a Shifting Landscape With more than half the global population engaging with social media platforms, Social Commerce is growing exponentially. Social media platforms like Facebook, YouTube, Instagram, Pinterest, and TikTok boast 4.9 trillion by 2025.

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Sprout Social

APRIL 20, 2022

Coupled with recent government- and self-imposed restrictions on in-person shopping, more brands than ever before are turning to WhatsApp and similar messaging platforms to interact with customers in meaningful ways. Today, more than five million brands are active on WhatsApp Business. That’s a large market, ripe for engagement.

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Banking Insurance Telecommunications Chemicals 134

agora pulse

JANUARY 30, 2020

Do your social media marketing plans lack a strategy for YouTube? YouTube has the greatest reach of any video platform available, giving access to music, original shows, personal vlogs, brand channels, and a lot more. So, how can your brand take advantage of the tremendous opportunities for growth via YouTube?

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YouTube Screencast Findability Sentiment 153

Hootsuite

MARCH 23, 2022

Instagram has committed to spending $1 billion USD by the end of 2022 to reward creators and encourage them to make social media their job. ??Not Monetizing your Instagram can take many forms, from working with brands, earning ad revenue on videos, accepting tips, or trying out the new Instagram Subscriptions feature.

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Influencer Instagram Badge Affiliate marketing 112

Keyhole.co

DECEMBER 26, 2022

Are you still on the fence about whether Instagram influencer marketing campaigns are right for your brand? You probably pay more attention to a brand whenever you see a rave review from someone you know and admire – even if you’ve never met them in real life. billion by 2025. Why is that so? Easy: Because you trust them.

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Influencer Campaign Instagram Data 52

agora pulse

NOVEMBER 25, 2020

Fortunately, we’ve got tips to help you strengthen your SEO writing for social media starting right away. But what about social media? Can your social media channels get picked up on search engines? In this article, I’m going to show you my tried and tested SEO writing hacks to boost your social media.

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Sprout Social

NOVEMBER 15, 2023

Thinking back on what social media management meant a decade ago, the word that comes to mind is tactical. When brands first started using social media, it was mainly for publishing content and light community engagement. Brands’ investment in social began to reflect this wider and more committed adoption.

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Hootsuite

NOVEMBER 8, 2022

Brands now have a new opportunity to reach their target audience through Twitch ads. Other creators, from big brands to DIY entrepreneurs, are catching up quickly. Other creators, from big brands to DIY entrepreneurs, are catching up quickly. Brands can also partner with Twitch streamers to run manual ads on their channels.

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Brands HootSuite Sports Advertising 96

Hootsuite

APRIL 19, 2023

Social messaging apps are now essential communication tools. And not just for individual social media users — for brands, too. Social messaging apps are often connected to social media platforms so that you can send messages to other social media users.

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Hootsuite

AUGUST 16, 2023

By 2025, that number is expected to reach 116.9 eMarketer predicts that more than half of all Americans aged 12 to 44 will use generative AI by 2025. 48% of IT leaders told a Gartner Peer Community Survey said their organizations are using generative AI beyond ChatGPT , but only 12% are doing so extensively. 58% of U.S.

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