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Mapping the Brand’s Social Graph

Proactive Report

Social media has extended the reach and influence of your stakeholders – they’re on Facebook, Twitter and LinkedIn and they’re connecting to each other. The Social Graph is the representation of our relationships. The social graph allows us to create a context for our actions. What are my friends ‘liking’?

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Top 22 Social Media Monitoring Tools To Stay Informed In 2023

Keyhole.co

Social media monitoring is the act of paying attention to what is being said on social media. In recent years, we have come to understand that social media monitoring is your brand’s first line of defense against a potential crisis. And this is where social media monitoring tools come into place.

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Trending Sources

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Facebook Updates that May Warrant a Marketing Plan Tweak!

Harp Interactive

Open social graph will lead to personalized web experiences and publishers will be able use behavioral targeting. It’s going to be all about social relationships between users and brands and how fast companies are able to action the behavioral insights that these social graphs provide.

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Will Clubhouse be the Next Apple?

Webbiquity SMM

Once you’re able to score an invite, you may want to check out the excellent tutorial on how to get started on Clubhouse from Social Media Examiner (if you don’t mind the obnoxious pop-ups). Its high prices funded development of new ventures and products which propelled growth. It will be interesting to watch.

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Social Media makes for Better Interviews

Buzz Marketing for Technology

Moreover my favorite sales guy here at Avaya (who writes the blog called: A Sales Guy) recently wrote an article on: Why Your Social Graph Will Be Worth as Much as Your Home - where he cites: “If employers, or recruiters can’t learn about you online, through your social graph, they won’t be interested.”

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Tweeting of purchases is a plug that money can’t buy – Social Media ROI Monetization

Laurel Papworth

At the end of the online checkout, Amazon thanked me for my purchase and then asked me to tweet, Facebook, LinkedIn or Google Plus the Amazon link with an image of the DVD, the price and a description. Most of my friends have excellent taste (meaning the same interests and values as me!), Off it went. Twitter: @silkcharm.

ROI 101
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Facebook for Marketing Research: Political Polls #auspol

Laurel Papworth

And how totally outdated, outmoded and antique they seem compared to Big Data of social media. Twitter sucks at this sort of thing and will pay the price. I read an article on Wendy Harmer’s Hoopla Polls Fake Story by @gabriellechan that got me thinking about Nielsen polls, sentiment analysis and focus groups.

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