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What every consultant should know about social media analytics

Sherrilynne Starkie

Native platform analytics including Facebook, Twitter, LinkedIn and Snap. Social listening tools such as Cision, Sysomos, Reddit Keyword Monitor Pro, Streamview for Instagram, Keyhole and Snapalitics, among others. Social media trends, platforms and technology are all always changing. So is adaptability.

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11 best social media listening tools

Unmetric

The mentions tracked via the Synthesio Social Listening Platform are enriched with robust metadata about the content, author, and tone. Clarabridge is a comprehensive customer engagement platform that delivers solutions built to enhance the customer experience. Synthesio is a dynamic tool with a plethora of features. Clarabridge.

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Harnessing the Power of Big Data for Public Relations

Waxing UnLyrical

After analyzing more than 100 billion tweets on the Sysomos platform, Kingsford Charcoal and Marketwire deemed Waukesha, Wisconsin resident, IT professional, and part-time wine blogger, Clifford Brown , as 2012’s “Nicest Person in Social Media.”. But being “nice” isn’t just about please and thank you.

Data 230
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Facebook to become the platform from which we run our (online) lives

Danny WhatMough

Sysomos had an interesting post recently arguing why websites shouldn’t be replaced by Facebook Pages and on NMA today, Reputation Online Editor Vikki Chowney discusses why brands should take a slightly different viewpoint and see Facebook as more than just an outpost for campaign led activity. Facebook as a platform.

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How to Measure Social Media Success for Your Small Business

yMarketingMatters

You can also use platforms (free and paid) like SproutSocial , HootSuite , Sysomos and InsideSocial for more detailed analytics. Twitter Stats show a number of stats, including the mentions, follows, and unfollows, along with stats for each individual Tweet.

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31+ of the Coolest Social Media, Search and Web Tools of 2010

Webbiquity SMM

Searches can also be filtered by platform. Sysomos has an impressive blue chip customer list and the company’s recent acquisition by Marketwire gives it solid brand and investment backing. The platform turns a presentation into a video slideshow (with voiceover/audio) formatted to upload onto YouTube with one click.&#.

Tools 206
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The Convergence of Search and Social Part 7 – A Strategy Framework

Josh S Peters

Building this will inform the rest of the strategy, content, and social media platforms you participate on. Start with your own analytics platform(s) and see what kind of insights you can gain about where your customers are coming from and what they are looking at on your site. and how they use / consume information on them.

Strategy 186