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9 E-commerce Social Media Marketing Tips for 2024

Social Media Strategies Summit

of internet users aged 16 to 64 use social media, spending an average of 2 hours and 23 minutes daily browsing social networks. But, successfully reaching, engaging, and converting your audience via social networks necessitates a strategic approach. The latest data from January 2024 shows that 93.2%

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What is Reddit, and Should Your Brand Be Using It?

Hootsuite

Reddit isn’t often mentioned alongside the “big” social networks, though it’s one of the most influential. Download the full Social Trends report to get an in-depth analysis of the data you need to prioritize and plan your social strategy in 2022. Reddit is a social network with a forum-style discussion structure.

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10 Great Examples of TikTok Content for Higher Education

Social Media Strategies Summit

In its early days, TikTok was known as the social media platform of choice for young people. While TikTok’s audience has grown a little older as the platform has gained in popularity, it still skews a lot younger than any of the other larger social networks and has more female than male users. Teens loved it. Image source.

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Brand experience: Why it matters and how to build one that works

Sprout Social

Social listening involves analyzing conversations on social media and review platforms related to your brand and industry, which you can use to make better decisions. Sprout’s social listening tool analyzes hashtags and keywords, and captures trends from conversations across social networks like Twitter, Instagram and Reddit.

Brands 114
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How To Create Stunning Social Media Posts For Holidays, Trends, Events And More

The Social Media Hat

Social media posts that prioritize context, such as holidays or historical dates, sporting or business events, trending topics and memes, allow you to engage on a deeper level with your target audience. Content will automatically be posted to the right social networks at the right time and with the correct frequency.

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25 brands every social media manager should follow on social

Unmetric

Two key takeaways from their social strategy are to have regional social handles by country and also participate in trending topics and memes. B-Dubs owns its “wings, beer, and sports” branding both in the restaurants and on social. Its social team leverages every major sporting event for campaigns.

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Social Media Stats – It's Raining Content!

Almost Savvy

New Tool Makes My Email Work Harder and Smarter Social Networking Friends vs. Real Life Friends I Don’t Care Where. Fortunately, most of that content is pretty repetitive – everyone’s still talking about the same news events, sports figures, and internet meme.