Sprout Social

OCTOBER 19, 2023

This feedback can identify customer sentiment (positive or negative), trends and more. Scope the terms, hashtags and keywords to monitor No surprises here. Through social listening , brands can see firsthand what people are actually saying. This is where something like social media sentiment analysis can really save the day.

Reputation 97

Reputation Sentiment Analysis Notification 97

Hootsuite

MAY 1, 2023

Are you looking to create a more efficient social media workflow? Social media managers have a tough gig, often juggling multiple accounts , managing complex campaigns, and collaborating with stakeholders. Let’s take a look at the top 7 tips to create an effective social media workflow.

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Template Templates Social Media Tips 134

Unmetric

AUGUST 28, 2019

Social media listening goes beyond just looking at your emails and notifications for @mentions of your brand. To avoid such mishaps what you need is a social media listening tool. Is there a difference between social media monitoring and social media listening?

Social Media 101

Social Media Tools Sysomos Sentiment 101

Keyhole.co

SEPTEMBER 12, 2023

Every growth-focused business today needs a thriving social media presence, from small local businesses to big brand names. billion people , social networking sites are a goldmine of sales and marketing opportunities. That’s where reliable social media automation tools can help you. With a user base of over 4.59

Tools 52

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Sprout Social

FEBRUARY 18, 2020

If you find yourself spending more time switching between networks and running complex manual searches for mentions than interacting with brand mentions, then you’re in need of a social media monitoring strategy. What is social media monitoring? Monitoring and listening do often partner up in a company’s social strategy.

Social Media 136

Social Media Strategy Brands Airlines 136

Keyhole.co

SEPTEMBER 12, 2023

Social media dominates our daily lives for varying reasons like entertainment, news, or shopping. That’s why you need a stack of reliable, scalable, and intuitive social media management tools. In today’s article, we bring you the best social media management tools to up your marketing game.

Social Media Management 52

Social Media Management Social Media Tools Collaboration 52

Sprout Social

JANUARY 11, 2024

From social media mentions to searches, these metrics reveal the extent of your brand’s presence and influence. In particular, measuring brand awareness helps you: Evaluate your marketing efforts Are you seeing a higher conversion rate from targeted social media ads compared to last quarter?

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Brands How To Sentiment Metrics 110

Sprout Social

MAY 11, 2023

Operating on social media without brand safety tools is like browsing the internet without malware protection. Brand safety tools are automated solutions that protect your brand from threats on social media and other digital channels, including major reputational risks such as your ads appearing alongside distasteful content.

Reputation 131

Reputation Tools Brands How To 131

Keyhole.co

FEBRUARY 13, 2024

With social listening, you can (well, at least virtually). However, each social media platform is different. So, you must customize your social listening strategy to get an accurate pulse on the audience. With social listening, you can identify trends your audience loves and hop on the bandwagon to maximize reach.

Twitter 59

Twitter Sentiment Microblogging Hashtag 59

Keyhole.co

JULY 20, 2023

Any time media monitoring-related discussions spark, teams rush to find a sustainable set of tools. Most of the social media monitoring tools out there come with a pricey tag, making it seem like a luxury. Some alternatives, like Keyhole, have the ability to track real-time mentions of your brand and sentiment analysis.

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Industry News Google Brands 52

Sprout Social

JANUARY 10, 2024

Turning a negative situation into a positive outcome will help win their loyalty and maybe even earn your brand public praise on social media. For example, social listening tools powered by conversational analytics help brands monitor hashtags and feedback to quickly identify negative comments and respond.

Reputation 106

Reputation System Brands Knowledge Base 106

Keyhole.co

JANUARY 17, 2024

Have you ever wondered about the difference between social media monitoring and listening? When we talk about social monitoring, we’re focusing on the “what” – understanding what’s being said about your brand. Monitoring tackles the symptoms, and listening dives deep to reveal the root causes.

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Sentiment Analysis Brand Monitoring Trends 52

Keyhole.co

MARCH 9, 2023

There are tons of social listening tools out there and it’s hard to choose the one that’s right for your company. If you’re looking for a social media listening tool in particular—one that can track what people are saying about your brand—then you’ve come to the right place.

Tools 84

Tools Sentiment Hubspot Price 84

Keyhole.co

MARCH 30, 2023

We don’t have the luxury of watching out for every notification. Brand monitoring is when businesses keep an eye on what people say about them online, especially on social media. For example, a fast-food restaurant opens near you, and they start social media marketing aggressively. Regret not starting early?

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Brand Monitoring Reputation Brands Sentiment 52

Oktopost

DECEMBER 22, 2019

In an interpersonal scenario, active listening means you’re really trying to understand the person speaking to you, and it’s no different when we’re talking about social media marketing. Keeping an eye out for mentions and Google Alerts and the like is just social media monitoring, and you can miss out on a lot of nuance and context.

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Tools B2B Sentiment Notification 116

Keyhole.co

SEPTEMBER 12, 2023

It lets you filter tweets based on specific criteria such as keywords, hashtags, dates, and users. Hashtags and mentions Hashtags and mentions are commonly used as search operators on social media platforms like Twitter and Instagram. Hashtags group together similar conversations on social media platforms.

Twitter 52

Twitter Hashtag Trends Sentiment 52

Hootsuite

MARCH 15, 2021

You will get a notification for each new mention your brand gets. If you’re unsure how to check your mentions, know that all Twitter mention notifications show up in the All tab, which you can see by clicking on Notifications (the bell icon) in the Twitter menu. Anyone you mention on Twitter will get a notification.

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Twitter HootSuite Notification Analytics 145

Keyhole.co

MARCH 24, 2023

Act as social proofs When a brand or individual is mentioned positively on social media, it can serve as social proof for others considering engaging with or purchasing from that brand or individual. Here’s how a happy Audi customer used hashtags and shared his clicks, which the brand later reposted as social proof.

How To 52

How To Sentiment Reputation Hashtag 52

Mindjumpers

JANUARY 10, 2013

Monitoring brand mentions, share of voice, sentiment etc. But there is a dark side, which, until now, has been immeasurable, to the great frustration of social media analysts: Visual brand mentions. Yet, this has been impossible for brands to track unless the photo is accompanied by a @mention or a #hashtag.

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Brands Aggregator Curation Hashtag 264

Razor Social

MARCH 30, 2016

Is all that social media activity paying off? Listening is just as important as sharing on social media Click To Tweet. The Social Media Monitoring Lighthouse. Every monitoring tool will provide you some capability of monitoring specific keywords (in isolation, as part of a URL, as a hashtag etc.).

Attensity 77

Attensity Crimson Hexagon Social Media Sentiment 77

Sprout Social

MARCH 13, 2019

However, that’s no excuse to sleep on social listening. Customers and competitors are sounding off like never before on social media, especially in the ever-so-opinionated B2B space. And so the rules of succeeding with B2B social media are changing. What are the big-picture benefits of B2B social listening?

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B2B How To Sentiment Reddit 105

Keyhole.co

MAY 12, 2023

Social media marketing Get more out of your social media campaigns to promote your brand. Keyword monitoring can connect the dots to what people are saying about your brand on social media, so you can respond accordingly. This is purely for monitoring what people are saying about your brand on social media.

Tools 52

Tools Strategy Marketing Analysis 52

Sprout Social

JULY 31, 2019

Best times to post on social media for 2019. A complete calendar of hashtag holidays for 2019. Why you need a social media customer service plan. How to Perform a Social Media Audit (Free Template Included). All of the Social Media Metrics That Matter. Related Articles. Related Articles.

Team 83

Team Notification Report Metrics 83

Keyhole.co

OCTOBER 21, 2023

Social media now offers much more than just a way to interact with loved ones. This is where social media monitoring’s art and science come into play. Social media monitoring: What is it? Monitoring social media is like listening in on discussions at a busy market in the digital realm.

Social Media 52

Social Media Sentiment Reputation Analysis 52

Sprout Social

MARCH 17, 2020

During times of uncertainty, social media is the first place that people go to share opinions, look for answers or follow the news. Social platforms can quickly turn from a place to launch your next campaign or provide delightful customer moments, to a channel where critical communication and conversation is driving global impact.

Features 101

Features Brands Library Team 101

Sprout Social

AUGUST 22, 2018

Customer service isn’t what it used to be thanks to social media. According to Sprout’s 2018 Social Index , nearly half of all consumers have taken to social media to raise questions and concerns to brands. However, Twitter notifications only give you a partial picture of your Twitter presence.

Twitter 99

Twitter Tips Notification Sentiment 99

Diva Marketing Blog

AUGUST 22, 2016

Recently I was chatting with long time BBF, Paul Chaney , about the changes in social media from the days when we began in what was then called The Blogosphere. One of the ways I've benefitted most from my career in social media is the people I have met along the way, not the least of which is Toby. By Paul Chaney.

Instagram 40

Instagram Twitter Sentiment Blogosphere 40

Diva Marketing Blog

AUGUST 22, 2016

Recently I was chatting with long time BBF, Paul Chaney , about the changes in social media from the days when we began in what was then called The Blogosphere. One of the ways I've benefitted most from my career in social media is the people I have met along the way, not the least of which is Toby. By Paul Chaney.

Instagram 40

Instagram Twitter Sentiment Blogosphere 40

Sprout Social

MARCH 8, 2019

There’s a universal expectation for businesses to reply in a timely manner to customers on social media, right? If you have negative comments simply sitting around on a social site, you’re neglecting your online reputation. Monitoring your comment section and notifications can actually help you breed brand loyalty.

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Reddit Tumblr YouTube Review 100

Convince & Convert

DECEMBER 10, 2015

It’s also worth creating notifications for your own branded terms, to track sentiment and manage brand reputation. Their link alert functionality will send you an email notification every time your competitor gains a new link. Track New Links. Read Their Blogs and Newsletters.

Strategy 60

Strategy Analysis Notification Newsletter 60

Sprout Social

JANUARY 5, 2023

With social listening, you can finally know exactly what your customers need without digging around endlessly for answers. Consumer conversations are more transparent than ever in the age of social media. Through strategic social listening, brands can analyze customer conversations at scale. The value of social listening.

Social Media 84

Social Media Sentiment Hashtag Analysis 84

Keyhole.co

MARCH 3, 2023

Plus, we’ll introduce you to how to perfectly format your captions, and how to choose the best hashtags for your posts. Many businesses are incorporating approved emojis into their brand style guides, ensuring consistency in overall messaging across all social media platforms. Hashtags act like keywords.

Hashtag 52

Hashtag Instagram Content Authentication 52

Hootsuite

MAY 18, 2022

As a social media marketer, think what you could achieve with all that extra TikTok dancing practice? But seriously: Shortcuts can help you schedule social media posts, reply to DMs, insert hashtags (without copy/pasting), switch between tabs and accounts, and so much more. Notifications: Alt + 5.

Social Media Management 101

Social Media Management Social Media HootSuite Sentiment 101

Keyhole.co

NOVEMBER 4, 2020

Did you miss our previous article on the best Sentiment Analysis Tools? You guessed it: 2020 accelerated the role that social media has in purchasing decisions. The latest studies show that social media is the first touchpoint customers have with your brand. But social media is a data beast!

Analytics 105

Analytics Social Media Tools Price 105

Hootsuite

SEPTEMBER 16, 2022

To succeed in a social media, you need the right skills, the right knowledge, the right training — and the right social media marketing tools. Each social media platform operates as a silo. The right social media marketing stack quite simply makes you a better marketer.

Social Media 134

Social Media Tools Marketing Analytics 134

Sprout Social

JANUARY 20, 2022

Social media campaigns are never as simple as they seem. That’s why it’s so important to have a defined game plan for your social media campaigns before you’re in too deep. 5 steps to creating a social media campaign from scratch. Reaching your audience. Interpreting results. The good news?

Campaign 134

Campaign Social Media How To Project 134

Keyhole.co

MAY 12, 2023

Ever had that near-death experience when a customer starts ranting about their bad experience on their social media handles? And then your phone might buzz with notifications as the post goes viral. This includes mentions on social media, news websites, blogs, and forums. What is online reputation management?

Reputation 52

Reputation Tools Sentiment Review 52