agora pulse

OCTOBER 8, 2019

If you’re a marketer, how can you coordinate employee advocacy for your brand? As creative director for Contentworks Agency , I’ve rolled out social media employee advocacy programs for a number of brands. Sure, hashtags and tagging are second nature to you—but do you expect everyone else to understand how to use them?

Social Media 84

Social Media Guidelines Hashtag Training 84

Hootsuite

MAY 12, 2020

At some point, many busy social media marketers may be tempted to try an Instagram automation tool. Much of the software that’s used to automate Instagram activity defies network guidelines. It’s a much better idea to customize your posts for the specific requirements and demographics of each social network.

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Software Instagram Tools HootSuite 145

Oktopost

NOVEMBER 16, 2023

Discover what interests them, the content they enjoy seeing, their pain points and frustrations. Ultimately, brands can leverage social data to optimize marketing strategies, manage reputation, foster better customer relationships, and sustain profitable growth. Jump ahead: What Kind of Social Data Can You Analyze?

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Analysis Data Sentiment Metrics 69

Hootsuite

DECEMBER 13, 2022

Calculate it on a post-by-post basis or for an entire campaign — for any social network. Ah, the age-old social media marketing trick: ask a question to encourage comments. Calculate it on a post-by-post basis or for an entire campaign — for any social network. Use hashtags wisely. Do you agree?

Hashtag 105

Hashtag HootSuite SEO Travel 105

Sprout Social

JULY 11, 2016

Chris Messina, currently a Developer Lead at Uber, is credited as the inventor of the hashtag on Twitter. Originally intended to group content based on subject matter, the hashtag has been adopted across every popular social platform and has cemented its place in our culture. When to Use a Branded Hashtag. Promotions.

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Hashtag Brands Badge Proposal 40

Hootsuite

MAY 3, 2023

In addition to understanding the latest market trends and knowing your way around numbers, you also need to be a savvy marketer. The best agents know that marketing and generating leads is an ongoing effort, one that helps you build your personal brand, expand your network, and grow your real estate business. Need ideas?

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Real Estate Tips How To Hashtag 93

Sprout Social

MAY 18, 2023

Whether you’re writing for a massive audience on an established platform or building a niche community on a vertical network , it’s important to refine your copywriting skills to reach your target audience. By using a tried-and-true post formula, you will save time and replicate your success without recreating the wheel. Avoid all caps.

Social Media 127

Social Media Template Templates Skills 127

Hootsuite

MAY 20, 2020

New variations use hashtags related to government programs for COVID-19 relief. POLICE ADVISORY ON FAKE CASH GIVEAWAYS ADVERTISED ON SOCIAL MEDIA The Police have observed a spike in the number of… Posted by Singapore Police Force on Wednesday, April 8, 2020. Working with real influencers can be a valuable marketing strategy.

Social Media 144

Social Media Tools Tips Policies 144

Ignite Social Media

JUNE 13, 2017

Like the Facebook Comment to Win, ask your audience a question and ask them to respond back using a specific hashtag to help track your entries. Does and Don’ts of Social Networks. Each network has its own set of promotion guidelines to tell you what is acceptable and what isn’t acceptable on their platform.

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Widget Hashtag UGC Travel 118

Sprout Social

MARCH 4, 2021

An example of curating content would be gathering several blog posts about social media marketing and using them in a roundup post or newsletter for your readers. But curating content for social media is a bit more straightforward. This allows you to put your customers in the spotlight and enhance your relationship with them.

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Curation Data Content UGC 141

Keyhole.co

OCTOBER 20, 2023

Instagram has become every marketer’s favorite channel. Whether it’s a small venture or a multi-billion dollar designer brand, the photo-sharing platform’s pivot to a marketing tool gives creative exposure. Instagram verification is a process through which the social networking platform confirms an account is original and authentic.

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Instagram Badge Authentication How To 59

Hootsuite

JUNE 28, 2023

Welcome to dark social. Don’t worry, dark social isn’t the same as the notorious “dark web” trying to lure you into evil. Dark social is the oldest social network in action: private, untraceable human-to-human communication. What are dark social strategies?

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HootSuite URL Analytics Forums 120

Ignite Social Media

JUNE 6, 2016

Fans of the brand were asked to Snap a photo of themselves with eyebrows drawn on, then they had to upload it to Instagram with the hashtag #SephoraSnapsSweepstakes to enter for a chance to win some awesome prizing. While their hashtag technically wasn’t FTC compliant, the idea was pretty cool. Platform Restriction Updates.

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Social Media Guidelines Hashtag Hosting 60

Buffer Social

AUGUST 12, 2019

It’s a tricky question to answer because one of the first rules for marketing on Reddit — one of the first rules for marketing on any social media site, really — is that you have to be genuinely engaged and committed to the communities you’re part of. About Reddit Marketing. Come along!

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Reddit Strategy Marketing Authentication 65

Sprout Social

APRIL 3, 2017

The early days of social media marketing were like the Wild West. Whether it was spamming people to death, Tweeting 50 times a day or trying to figure out the all of the social media image size guidelines , nothing was off limits. First, identify your social media competition and find which platforms they use.

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Analysis Social Media Hashtag Report 105

Social Media Marketing

MARCH 22, 2018

Both individuals and businesses in healthcare industry use social media to stay connected, communicate and sometimes market their products and services. The general public uses social media to research symptoms, local doctors, treatment, and compare options. In fact, social media today is a necessity for the healthcare industry.

Training 99

Training Industry Social Media Health Care 99

Hootsuite

SEPTEMBER 5, 2019

Marketing on YouTube is all about building community, and YouTube contests are a great way to do that. Pick a contest hashtag. If you do decide to ask viewers to create their own videos, make sure you use a contest hashtag. A great hashtag is a simple way to keep track of submissions. Here are a few key rules to note: 1.

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YouTube How To Hosting Hashtag 110

Sprout Social

AUGUST 16, 2021

If you’re looking for a new campaign idea to help increase engagement and brand awareness on social media, we’ve got a great tactic for you to try: hashtag campaigns. What is a hashtag campaign? You can also increase engagement with the followers that do participate and share your hashtag within their own posts.

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Hashtag Campaign Aggregator Marketing 120

agora pulse

DECEMBER 8, 2016

Not taking the time to crosspost carefully runs you the risk of limiting the reach and results you could be receiving on your social networks. It will seem you don’t know how to use your social networks. Social media reach stagnant or non existent? Get your hashtags together. Let me explain.

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Social Media Hashtag Social Networking Review 60

Hootsuite

FEBRUARY 3, 2020

Every business should have social media guidelines. That’s true even if your company is not on social media (psst: here’s how to get started ). Your employees are on social media. Social media guidelines lay down some rules. The difference between a social media policy and social media guidelines.

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Guidelines Social Media Policies How To 143

Mindjumpers

DECEMBER 9, 2015

It’s a network of very talented people who possess great knowledge of social media in their local context – one of them being Nishanth Krish from India who shares his insights into the social media trends, prospects and challenges in India right now. 95 per cent of these users are ‘mobile-also’ users.

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Social Media Trends Mobile Social Networking 100

Sprout Social

JANUARY 16, 2017

One of the first steps in grasping Facebook marketing is making sure you’re taking advantage of all of Facebook’s features. Add Your Other Social Networks. Using a service like WooBox , you can add your social media streams as tabs in your Page. Design Your Image Guidelines. Determine your engagement strategy.

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Facebook Marketing Newsletter Real Estate 40

Buffer Social

JANUARY 11, 2023

Instead, you want to be very deliberate when choosing the top-priority social network for your business. And in order to do that, you need to have a good idea of your target market. To figure out what this main channel should be, you need to learn where your audience spends most of their time online.

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Remix Instagram Social Media Trends 94

agora pulse

FEBRUARY 27, 2017

Like any social network, it’s important to have a purge from time to time. To take the pain out of the process, write yourself a list of guidelines: Who do you want to follow? Try and match these guidelines as closely as you can to your ideal customer and the people who influence them. Make that time now.

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Instagram How To Hashtag Influencer 60

Direct Marketing Observations

FEBRUARY 18, 2010

3) If I were you, I’d keep my eye on Google and their plays in the social space, they are looming larger and larger. 4) We talk about the need for social media rules, guidelines and policies. Well, look no further than this resource of 117 social media policies. What do you think Buzz is? Well now you can!

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Sites Policies Guidelines URL 138

Unmetric

NOVEMBER 4, 2019

Now that social media is mainstream with every company, the demand for marketers with social media skills is higher than ever. The importance of having a dedicated person to monitor a company’s social media presence and derive insights for successful marketing practices is the need of the hour.

Social Media 97

Social Media Social Media Management Sentiment Analytics 97

Socialmedia.biz

MARCH 20, 2017

Before we expose how to effectively leverage social media marketing for your next webinar, let’s first discuss the core elements that keep attendees engaged. Using these guidelines, you should be able to craft a compelling webinar that drives tons of signups and helps you reach your designated KPIs. Webinar Best Practices.

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Social Media How To URL Mobile 61

Hootsuite

JUNE 24, 2020

Bonus: Get a free, customizable social media style guide template to easily ensure a consistent look, feel, voice, and tone across all your social channels. 4 benefits of creating a social media approval process. You spend a lot of time crafting a social media marketing strategy that works for your brand.

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Social Media HootSuite How To Template 145

Convince & Convert

JULY 17, 2012

Did you assume this post is all about regulations and company policies that may limit your use of social media for promotions, marketing programs and corporate communications? Social media is off limits for incentive programs, paid endorsements, contests and even certain employee social media messages. Well, relax.

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Social Media Reputation URL Badge 127

Rebekah Radice

JUNE 8, 2017

But if you do it right, a contest can be a great addition to your marketing strategy. It rolls over into your overall marketing strategy and helps meet specific objectives. To really understand what you’d like out of a contest, you must remember and understand the modern marketing funnel. Know Your Target Market.

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Crowdsourcing Facebook How To iPad 138

Convince & Convert

SEPTEMBER 11, 2015

A dramatic number of consumers have come to expect an executive presence on social media, particularly Twitter, as a means of accessing brands 24/7/365. To be fully effective, this presence will be separate from any marketing content but consistent with the message it contains. It’s not called social media marketing for nothing.

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Loyalty Twitter Brands Sample 60

Sprout Social

OCTOBER 19, 2016

Social Media Engagement. With engagement being one of the most critical metrics for social media marketers, contests make a lot of sense. This is important because social networks use algorithms to help determine what content and profiles to suggest to other users. Choose a Platform For Your Social Media Contest.

Social Media 40

Social Media How To Directory UGC 40

Hootsuite

SEPTEMBER 22, 2021

Whether you believe in social media shadowbans whole-heartedly, or just want to take a better-safe-than-sorry approach, read on for the lowdown on each platform’s official stance on the matter and best practices for avoiding getting shadowbanned on Instagram or any other social network. Don’t violate community guidelines.

Social Media 144

Social Media Guidelines Hashtag Policies 144

Buffer Social

MAY 5, 2016

We social media marketers are a lucky bunch; not only are there a gigantic number of free social media tools at our disposal (everything from timing tools to social media management tools like Buffer ), there are free tools from the social networks themselves: Facebook insights, Pinterest analytics, and now Twitter analytics, too.

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Analytics Twitter How To Embedding 93

Buffer Social

JUNE 27, 2023

Also, your blocked accounts and hidden words on Instagram will carry over Finally, community guidelines will remain the same as on Instagram Source: The Verge The newsletter also shares that there are no current monetization plans, implying that there won’t be ads and the focus will be on organic content.

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Social Networking Twitter Flipboard Feed 131

Little Web Giants

JUNE 30, 2014

Black hat and grey hat techniques that were effective prior to Google’s Hummingbird, Penguin and Panda updates often leant heavily on social bookmarking sites. However, my ethical marketing friend, don’t throw the baby out with the bathwater! It’s also a good idea to read the guidelines or terms of service: Reddit Reddiquette.

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Social Bookmarking Sites Bookmarklet Delicious 52

ProBlogger

APRIL 24, 2016

Facebook is an unbelievably potent marketing tool when used correctly. It is the largest social network in the world, with almost 1.60 Many of these people spend more than an hour a day on Facebook – more than any other social network. Consider Your Use of Hashtags. Unless they have a purpose (i.e.

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Facebook How To Hashtag Vimeo 20