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50 Ways Marketers use Social Media to Improve Their Marketing

Harp Interactive

Social media isn’t always the right tool for the job. Over the last three days, I’ve spoken to four HUGE brands in America that are considering social media for one project or another, and there are many more out there working on how these tools might integrate into their business needs. Not every company needs a blog.

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This Week in Social Media – 6/12/2013

Social Media Marketing

Each week, I compose a newsletter for our team that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep our wider team up to date on changes, newsworthy items and content that might be useful in their jobs.

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Here’s what you need to know about the Google+ shut down

Sprout Social

The company announced that it was too challenging to keep maintaining a product that could not meet consumers’ expectations. This wasn’t too surprising to a lot of social media marketers and experts who had been anticipating the downfall of the platform for a while. How will it affect social media marketers and businesses?

Google 109
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What Is an NFT? 2023 Cheat Sheet for Marketers

Hootsuite

Executives at most popular social media platforms seem to think so. Of course, it goes without saying that you need to own the intellectual property rights and copyright for whatever you want to sell, just like any other digital or physical product. Description: Just like a product description on an ecommerce site.

Marketing 118
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How to Use YouTube Analytics and Track the Right Metrics

Hootsuite

Whether a big production or a no frills livestream, it’s worthwhile to track individual YouTube video metrics. Has your watch time been consistent since you published the video, or are there spikes you can correlate to specific events? You’ll have a fuller picture of how YouTube marketing connects to your broader social media goals.

Metrics 145
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Social Media Marketing Guide: Facebook

Little Web Giants

Recently I won the Biggest Social Geek competition generously hosted by Marin Software , the largest third-party aggregator of paid search spend globally. As a result, I am winning a trip to the SMX Social Media Marketing Conference. Facebook is a social network for individuals and businesses. Brand or Product.

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Social Media Marketing Guide: Facebook

Little Web Giants

Recently I won the Biggest Social Geek competition generously hosted by Marin Software , the largest third-party aggregator of paid search spend globally. As a result, I am winning a trip to the SMX Social Media Marketing Conference. Facebook is a social network for individuals and businesses. Brand or Product.