2016

#SocialPR Spotlight: Brandon Andersen

Waxing UnLyrical

Today’s a big day. Not just because I can now say, “Christmas is next week,” (yay!) but because today’s #SocialPR Spotlight shines bright on one of the absolute smartest and nicest people ever: Brandon Andersen, Chief Strategist at Ceralytics.

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How to Promote Your Blog: 5 Tools to Improve Rankings of Your Old Content

SocialFish

To keep your blog growing, you add more and more content doing your best to market everything you write. It’s a long and challenging process and it’s well worth going through.

Tools 279

6 Steps to Creating a Successful Instagram Marketing Strategy

Webbiquity SMM

Guest post by Jill Phillips. Instagram has rapidly grown into one of the largest social platforms, boasting more than 500 million daily users. More than fifty percent of Instagram users are followers of different brands on the network.

A Digital Lens on the U.S. Election

Dave Fleet

One day after the U.S. election and the dissection of the reasons for the outcome is well underway. Richard Edelman, in a thoughtful town hall meeting with our global team today – and now captured on his blog – laid out a communications-focused lens on what happened, as well as some well-reasoned ideas on what businesses should look to do in the wake of the results. Twitter Triumphs over The New York Times”.

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

Instagram Introduces New Business Profiles

yMarketingMatters

Instagram is rocking it so this is great news! With a Business Profile and its new features, Instagram can work even better for your business and help you stand out, get insights and find new customers.

Lauren Johnson Joins Firebelly As A Social Media Manager

Firebelly

We’re excited to announce that Lauren Johnson has joined the Firebelly team as a social media manager. Get to know a little bit about her below! Describe yourself in 140 characters or less: “I always knew in another life I could fly which is why in this life I dance.”.

More Trending

Across the USA by Train… With Kids and For $0

Techipedia: Tamar Weinberg

This post isn’t about anything I normally write about. However, another viral post stemmed my desire to write about my own train experience. This is my opinion of an exciting opportunity that I encourage you to experience at least once in your lifetime.

Scale Social Media Strategy Quickly and Overcome Any Obstacle

Visually SM

When you learn to ride a bike, you’re bound to encounter the cold, hard reality of gravity. But after hitting the pavement, chances are you’ll get back up and try again. And again. And again.

Exploring the World of Blockchain Transactions

Buzz Marketing for Technology

Those of you who have been following my recent posts about digital currencies may remember my recent discussion with Alex Tapscott, founder and CEO of Northwest Passage Ventures.

Get Your Account Verified on Twitter

Janet Fouts

Getting a verified Twitter account is easier than it seems. Follow this guide to getting your own account verified. Social Media Networks Social Media Tips and Tricks Twitter strategy Twitter

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

#SocialPR Spotlight: Duncan Alney

Waxing UnLyrical

I love introducing you to all my Social PR Virtuosos, but this week, I’m particularly stoked! You see, Duncan Alney – who’s profiled below – and I have known each other since high school. Yes, that’s how long we go back!

Congratulations to Higher Logic!

SocialFish

By now, you have probably heard the news that Higher Logic has received a $55m investment from JMI equity. Here’s more analysis on this from community expert Ben Martin. BREAKING: Higher Logic takes $55M investment.

115 Facts You Never Knew About Social Media [Infographic]

Webbiquity SMM

Guest post by Josh Wardini. It’s something that you use almost every day, but how much do you really know about social media? We’re going in-depth, behind the scenes, on a mission to bring you facts.

Four Lessons on Resliency from Butch Vig

Dave Fleet

Butch Vig is a legendary musician and producer, who has had a huge impact on the music industry. He’s worked with some of the biggest names in alternative music (he produced Nirvana’s Nevermind, Smashing Pumpkins’ Siamese Dream, etc.)

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

Social Media Updates

yMarketingMatters

Here are the latest social media updates to keep you ahead of the curve and make sure your marketing is up to date and successful! Facebook. Facebook Has New Look and Layout for Pages : Facebook has updated its Page design on desktop to make it easier for visitors to interact with a Page.

SHORTHAND: Jay Baer On “Hug Your Haters”

Firebelly

In my new Shorthand series, I’ll be asking fellow social media marketing industry leaders for three quick and easy-to-digest insights into their areas of expertise or interest. In this first installment, I spoke with Jay Baer—leader of Convince & Convert.

Clickbait: Information overload! How can brands cut-through all the noise?

Mindjumpers

You won’t believe the hidden message in this blog post! Or rather – there isn’t one, I just wanted you to click through and read this. But bear with me – I’m about to suggest something incredibly controversial – a never-heard-before admission by a social agency!*.

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3 Top Internet Marketing Jobs To Watch In 2017

The Realtime Report

3 Top Internet Marketing Jobs To Watch In 2017. Companies are always trying to find new ways to connect with clients online, but they’re often completely outdated in their approach.

SEO 194

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

Is it an ad or an article? Going native!

Sherrilynne Starkie

People have a lot of trouble discerning between online native advertising and editorial content, according to a recent survey by Contently, the content marketing software company. On nearly every publication tested, respondents identified native advertising as an article. .

Survey 195

Bitcoin: Needs to be Rebranded to Inspire Trust

Buzz Marketing for Technology

Your neighbor borrows money from you. When he pays you back, would you prefer a) cash; b) a check; or c) cryptocurrency? While the third option may give you pause, it may only be because digital money is new and hasn’t established the trust you give to the first two. Consider it a branding problem.

Are your social media accounts ready for 2017?

Janet Fouts

Bring your social sites up to date with a quick review to be sure of a Happy New Year! social business Social Media in Action Social Media

#SocialPR Spotlight: Mercy Chikowore

Waxing UnLyrical

This week I’m thrilled to feature Mercy Chikowore – a bona fide Social PR Virtuoso and good friend – in the Social PR Spotlight! I’ve known Mercy so long now, I don’t even remember how we met.

Module 330

8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

Associations Respond to the 2016 Election Results

SocialFish

Associations traditionally send out a bland proforma statement in support of or welcoming the incoming administration after Presidential elections. cough, ASAE, cough ).

Three Influencer Marketing Secrets to Drive Traffic

Webbiquity SMM

Guest post by Tim Brown. I recently had the opportunity to speak to a couple classes of high school students, and used my time to dig into what and how they interact on the web and social media.

Four theories on the declining trust in Canadian social media

Dave Fleet

Yesterday I had the pleasure of attending my seventh Edelman Trust Barometer launch event in Toronto. This year’s results are some of the most interesting I’ve seen, highlighting a disparity in trust amongst what we call the “informed” public and the mass population, and the ongoing failure of businesses to live up to the expectations that people have of them when it comes to societal good (you can see the full results on SlideShare ).

5 Social Media & Digital Marketing “Must Haves” for 2016

yMarketingMatters

With so many social media and digital marketing options now available, it can be overwhelming to know what you should be doing first.

Using Social Media To Promote Your Products & Services

Firebelly

Firebelly CEO Duncan Alney recently appeared on an episode of Living By Design to discuss how businesses can use social media to promote products and services with host Cathy Holloway Hill. You can watch his interview in its entirety below. Video URL: https://youtu.be/vpff-9xJwEk vpff-9xJwEk ].

Internet Consumption Per 60 Seconds

Mindjumpers

Every day, every hour and every minute, overwhelming amounts of data is being generated as consumers hit the internet to connect with each other, search for information, watch clips, be creative, download entertainment, shop and do much more.

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Give Your Campaign Video Marketing Boost

The Realtime Report

Give Your Campaign Video Marketing Boost By Alexander Harrison.

Hey PR pro! Are you using paid?

Sherrilynne Starkie

If you are like a lmost half of PR professionals you do not use paid promotion or social media advertising as part of your communications strategies and plans. Likely, you are a PR purist who believes that earned media coverage is the Holy Grail.

Agile Marketing in B2B

Buzz Marketing for Technology

Agile marketing increasingly is being recognized as a powerful key to content effectiveness. Buyer interest and trends can change in the blink of an eye, in particular as social and other media drive the news.

B2B 198

6 apps that will make you a better blogger right now

Janet Fouts

Want to up your game as a blogger? These apps will make that sooo much easier! Social Media Tips and Tricks Social Media Tools blogging