July, 2017

Life and Career Lessons from Two Very Different Wonder Women

Waxing UnLyrical

Wonder Woman showed up in my life in no uncertain way twice this past week. And she made me wonder (sic): How much effort do we really put into becoming who we say we want to be? The first time WW showed up was at the Takoma Park, Md.,

Meme 295

3 Ways Social Media Changed This World for the Better

SocialFish

It’s somewhat in trend these days to keep talking about how social media actually made us lonely. We keep sharing examples and funny memes on how people used to meet each other in person and these days everyone just keeps staring into their phones.

[SOLVED] How Do I Clear The Facebook Messenger Notification When I Don’t Have A New Message?

SocMed Sean

This is one of those strange little glitches that keeps popping up in the Facebook mobile app. Basically, when you open the Facebook app, it shows you the icon that you have a new message in the Messenger app.

Why You Need an Integrated Digital Marketing and Social Media Plan

Pam Moore

Businesses of all sizes are experiencing incredible pressure to find ways to break through the noise online to inspire and attract their ideal customers.

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

Why Am I Shadowbanned on Instagram and What Can I Do About It?

agora pulse

Have you noticed any drops in your Instagram engagement in the last few months? If so, you aren’t alone. Starting several months ago, a number of profiles started seeing big dips in the engagement on their Instagram content.

Social Media Listening – It’s About Emotions

Janet Fouts

Let’s face it, most of us make purchase decisions emotionally, rather than logically. But much of the research we do when marketing products and services is focused on big data, filtered and sifted, often to get the results we are looking for rather than to divine what the customer wants.

More Trending

This is How to Get Your Business Started on Social Media

Rebekah Radice

Getting started on social media doesn’t have to be hard… especially when you learn from the best. In this candid interview, I chat with author and consultant Katie Lance.

Infographic: San Diego Comic-Con 2017

Meltwater

Since its inception in 1970, San Diego's Comic-Con has brought together comics creators, science fiction and fantasy… Read More.

165

Google Analytics: Your Free Goldmine to More Leads, Sales and Human Connections

Pam Moore

What if I told you that right now at this very moment you are already you're sitting on a gold mine of free data and analytics to help you generate more brand awareness, leads and sales by connecting with your ideal customers in a human way?

What Facebook Image Sizes Should I Care About?

agora pulse

There are 300 million photo uploads to Facebook every single day. If you’re behind one of those uploads to a brand page, then you need to care about Facebook image sizing. Badly sized images are blurry, stretched, and can cut out key messages that you need to convey.

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

Awesome Association Marcomm Jobs – Week of July 24

SocialFish

Here are some cool jobs, hand-picked by me, that you can find via the SocialFish job board ! We focus on jobs in social media , marketing , communications , PR , advocacy , and digital. .

My Two-Step Secret to Making LinkedIn Your Beeyatch

Waxing UnLyrical

Happy Saturday! Do you have fun weekend plans? Me, I’m getting ready to head to Antigua tomorrow (if you’ve been reading my blog regularly you know all about that). Super-excited! So: LinkedIn. It’s *the* business social network to have a presence on, right? Right.

7 Steps to Writing Your Best Blog Post Every Time

Rebekah Radice

You stare at the computer screen hoping inspiration leaps out. How much time has passed since you started writing? Five minutes, an hour, maybe even two? Your head hits the keyboard as you sigh in disbelief. How can this be happening again?

Niche Communities Where PR Pros Gather

Meltwater

PR can be a tough business. Whichever area you specialize in—investor relations, community relations, media… Read More.

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

1st Step to Create Content Marketing Plan: Do a Content Asset Audit with this Free Worksheet

Pam Moore

Is your content and digital platform ready for the highly connected social web of today?

How to Use Instagram Stories to Increase Reach

agora pulse

Subscribe to The 6 Minute Social Media podcast via iTunes | Stitcher. When Instagram stories rolled out, I didn’t really get it.

Hot Association Jobs – July 12

SocialFish

Here are some cool jobs, hand-picked by me, that you can find via the SocialFish job board ! We focus on jobs in social media , marketing , communications , PR , advocacy , and digital. .

Smart Social Selling Lessons From My First Kickboxing Class

Waxing UnLyrical

OMG it’s July already. How did it happen?! Do you have fun holiday weekend plans? So, yesterday I went for my first kickboxing class at a <well-known kickboxing franchise> location. I’ve never taken one before, so had no idea what to expect. I had a blast!

Class 253

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

The Smart Guide to Marketing Your Business on Social Media

Rebekah Radice

Do you struggle with gaining traction on social media for your business? Are you eager to build a powerful online presence, but don’t know where to start? I’m excited to announce that today – those days are over!

From Digital to Brick and Mortar: Why Some Brands Are Making the Move to Physical Retail

Meltwater

E-commerce is taking over the way we shop. If you need proof, just look at… Read More.

Retail 150

Content Marketing in a Nutshell – How to Use for Real Business Results

Pam Moore

Content. It's everywhere. Conversations, Facebook posts, Facebook messenger bots, Tweets, Instagram images, Snachat snaps, Facebook Stories, Instagram Stories, Facebook live video, Periscope live video, iTunes podcasts, and the list goes on.

Facebook Messenger Business Examples: Our Social Media Expert Roundup

agora pulse

You know that Facebook Messenger isn’t just about chatting with your friends about where to meet up for dinner, right?

8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

Facebook Ads: Create Audiences of Those Who Engage on Instagram

Jon Loomer

Several updates are rolling out that improve custom audience creation related to Facebook ad targeting. Most of these updates are related to Instagram. If you’re a business on Instagram, you are bound to benefit! Let’s take a closer look… Engagement Audience Updates.

Creating A Local SEO Strategy For Multiple Locations

The Realtime Report

Creating A Local SEO Strategy F or Multiple Locations. Local SEO is important for any business that wants to attract local customers. People use search engines to find all manner of local services, and you want to make sure that your business gets found.

SEO 135

3 Ways Seasonal Brands Stay Active in the Off-Season

Ignite Social Media

For seasonal brands, one of the toughest times of the year is those off-season months when consumers aren’t really looking for the products and services they offer. How does a brand stay top of mind for their fans during these times of the year?

3 Essential Ways to Evaluate Your PR Job Candidates

Meltwater

As a hiring manager, you’re not only looking to fill your PR job requisition. You’re… Read More.

149

How to Master the Art and Science of Content Marketing Creation and Curation

Pam Moore

The challenge can be overwhelming for marketers to consistently create content that is fresh, relevant and provides real value to their audience, customers, and prospective customers. Because of this pressure, unfortunately many marketers fall to lazy marketing tactics.

I Manage 23 Twitter Accounts and Am Losing My Mind. Help!

agora pulse

Dear Rivka, I am a social media manager who handles up to 23 different Twitter accounts at any given time, and I feel like I am at the end of my rope. There is so much happening all the time that it seems impossible to keep up! Can you help? Sincerely, A frustrated social media manager.

Facebook Groups for Pages: Cut Through the Clutter

Jon Loomer

Facebook has announced the launch of Groups for Pages, allowing brands, businesses, and artists to create groups around their super-fans. Let’s take a closer look at how these groups change things and how you can link a group to your page today. Groups Linked to Pages.

Groups 135

Are You Ready to Step Up to Power Publishing?

Convince & Convert

I wrote a juicy ebook titled Master the Five Pillars of Power Publishing for the startup PowerPost and really want to share it with you. The publication actually cites two authors because the many ideas presented in it come from the sharp mind of Paul Shirer, the co-founder and CTO at PowerPost.

Some Social Media Things That Made Us Laugh This Month

Ignite Social Media

We love when brands think outside of the box and try something a little different in their campaigns on social. You may have read our social media roundup of best in class brand social voices. We’ve put together a few brand examples that made us laugh recently—hope you enjoy as much as we do.

Drafting a PR Job Description That Fits Your Brand

Meltwater

You wouldn’t copy and paste a competitor’s press release, would you? So why do your… Read More.