Tue.Oct 04, 2011

Three Ways To Wag The Long Tail Of Content

Dave Fleet

Tweet. I was glancing at my blog traffic stats the other day, and noticed something that made me sit up and take notice – after three years, the most-viewed post on this site continues to be the opening post in my good communications planning series , with over 125,000 views.

Getting Back on Track

Waxing UnLyrical

It’s been just about a month since I told you WUL’s publishing schedule would be indefinitely halted. Well… I’m back! More or less, that is… Many of you have asked, so here is what happened and how the last month went.

What you’ve got.

Akamai Marketing

If you read this blog regularly, then you know that I rarely deviate from the business topic of social media. But, there’s a first time for everything. Recently, I was approached to help with a social media campaign called the Blue Key Campaign (#bluekey).

Everything you need to know about Twitter chats


A few good posts out recently with advice on how to start a Twitter Chat. Check ‘em out: Thinking of Starting a Twitter Chat? Read this First. Eloqua) – title says it all. How to launch a Twitter Chat (SmartBlog on Social Media) – yep.

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

Power Of An Update: How Nikon Got Into A Crisis & Averted It!


Tweet When running a community on Facebook, there’s a great reason to be careful while posting updates. We all know that conversations on social media can be seen and read anywhere, which leaves a lot of room for interpretations.

Did Apple Miss The Boat With The iPhone 4S?

Jason Yormark

I was disappointed. No doubt about it. I’ve been eagerly anticipating the next iteration of the iPhone seeing it was a 15 month window since iPhone 4. There was so much speculation as to what was going to be announced it was practically impossible to know what to expect.

Apple 207

More Trending

How to Show the World the True Rock Star You Are: 3 Social Media Bragging Techniques

Techipedia: Tamar Weinberg

This is a guest post by Amy Porterfield. Selling yourself is hard. But it’s next to impossible to thrive in a world that’s hyper-engaged if you refuse to bust out of your shell and, well—brag a little. That’s right: brag. Bragging is a way to prove you know your stuff.

Dear United Airlines, Invest your money where you really need it. Customer Service

Josh S Peters

There is no one at the other end of that phone. We all remember the United Breaks Guitars fiasco right? It’s still used as an example of gold star customer dis-service and was something that easily could have been avoided.

Holy Twit – Increased Tweet Volume Drives Results

Convince & Convert

One of my favorite Twitter add-ons is Buffer , an easy-to-use service that allows you to quickly queue up many tweets at one time, with those missives and bon mots then automatically parceled out one at a time on a schedule you determine.(Buffer Buffer also works for Facebook).

What are the Most Effective Posts on Social Media?

The Social Media Incubator

You’ve heard that social media is not just a toy, but can be an effective way to promote your business. However, it’s very possible that the last time you were on Twitter you saw a tweet from a friend talking about eating a PB & J sandwich for lunch. Or maybe your last venture on Facebook showed a post saying, “I know only my true friends will repost this in their status….are are you a true friend?

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

Where Does Internet Marketing Begin?

Small Business Mavericks

What is the beginning of Internet marketing for your small business? If you thought I was going to say your website, sorry to disappoint you. Effective Internet marketing begins long before you start building your website. Internet marketing begins with research. There are three really important areas of key research that you should undertake before you do anything online. Keyword Research – Not necessarily first, but definitely not least.

Managing Your Time, Attention, and Personas

Bare Feet Studios

This post title was crafted for me inadvertently by Mike McClure, in a tweet he posted with information about a conversation I will be leading this Thursday in Detroit. It is being hosted by the Social Media Club Detroit chapter and the #Tweetea community , with the venue provided by ePrize.

Why Do People 'Like' And 'UnLike' On Facebook? - Social Media

Social Media Network Marketing

When people 'Like' a particular Page on Facebook they are expressing the fact that they want to 'connect'. Connecting with your Page does not always mean that you are really liked or people are passionate about you / your Brand / your Business. For instance people could have connected to voice a grievance as they may have not as yet got a suitable reply from your customer care, or from the number of emails that they may have sent to your office.

Build Common Relationships with Commonred

Ari Herzog

The best place to build meaningful professional relationships, according to company founder Derek Andersen, is Commonred. Whether that statement is true is to be determined. “I’ve found that people are more likely to help you when you’re genuinely interested in helping them,” writes Derek in a welcome email message that all new users receive.

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

Don't Blame Groupon

Twist Image

No loyalty? Don't like these bargain-hunting customers? Don't blame Groupon. I have no desire for another daily deal on a pedicure, manicure, hair removal or a Lebanese Asian meal, but I am still interested in seeing what new businesses in my area are open and what they're offering. And, if the experience is great, I'm happy to continually be a loyal customer and tell everyone I know about it. Sadly, it appears that the merchants are beginning to revolt against Groupon and other daily deal sites.

Analyzing Blog Visits Since Livefyre Came

Ari Herzog

More than two months since Livefyre launched on this blog and replaced the vanilla WordPress commenting system with a more social interface, metrics indicate the number of visitors has essentially remained the same — but the average time you spent on this blog has drastically decreased. In the below graph, the blue lines indicate visits and the orange indicates time spent. The vertical black line at the July 25 marker is when Livefyre was launched here.

20 Ways to Make More Money from Your Blog


This guest post is by James Penn of AcceleratedNicheProfits.com. A few weeks ago, on the ProBlogger Community Boards , I started a new forum topic titled, “Help Me Monetize 1,000 Visitors Per Day.” ” My natural health blog had experienced some rapid traffic growth, and had grown from 80 visitors per day to over 1,000 visitors per day using these seven strategies. Yet my income was pitiful. Image copyright Monkey Business - Fotolia.com.

Cartoon of the day

Jeff Esposito

Cartoon of the Day


How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

Space … Silence … Solitude … [What I Need More of as a Blogger]


As I reflect upon the times when I’ve felt most “effective” as a blogger (and perhaps as a human), I think it’s times when I’ve built these three things into life. Space. Perhaps it’s just me and my personality, but I find that if I don’t create space…. to reflect on life. to consider how I’m feeling. to analyze what I’ve experienced. to ponder priorities.