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The ‘Creative Desert’: Brainstorming Social Content Ideas During Slow Days

Social Media Strategies Summit

Marketers spend up to 20 hours a month on content ideation. And the more time they dedicate to developing ideas, the less they have for other vital tasks — like creating high-quality content and measuring the results. We’re only as good as our content,” she insists. That’s a massive chunk of their workload.

Content 130
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Facebook Explore Feed: The Launch, the Test, and What Might Be

Jon Loomer

If you’re a brand or marketer, you’ve undoubtedly heard about the Facebook Explore Feed. Some believe it signifies the end of organic brand content on Facebook. Earlier this month, Facebook completed the launch of the Explore Feed. Lots of videos and memes that — I assume — most people love.

Feed 167
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9 E-commerce Social Media Marketing Tips for 2024

Social Media Strategies Summit

For instance, if you check out Duolingo on X, you’ll notice that the brand employs social listening to connect with its followers and uncover engaging content opportunities. This brand is active on YouTube and uses the platform to present prospects with high-quality educational content. Source: youtube.com 2.

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6 Things to Know About Building Your Brand Voice as a Government Agency

Social Media Strategies Summit

A ton of work goes on behind the scenes before it’s even time to start planning and scheduling content. At least four of those factors – audience engagement, memorable content, distinct personality, and compelling storytelling – are partially or wholly related to brand voice and tone. Social media strategy is complex.

Brands 286
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Instagram eCommerce: 5 Tips To Leverage Instagram To Market A New Online Store

Keyhole.co

Being a visual-first platform, it’s particularly suitable for eCommerce marketing (as opposed to B2B, software, and service-based businesses), because you have all the creative liberty to post eye-catching product photos, entertaining and/or educational videos, user-generated content, and more. This ensures maximum visibility and engagement.

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Social Media Content Ideas for Every Official (and Non-Official) Holiday of 2022

Buffer Social

We’ve all seen the cute dog videos that flood our Instagram feed on National Dog Day and the artfully shot latte photos for National Coffee Day. Ask your followers to join in and use the hashtag for some great user-generated content, too. You can post a meme of an animal smiling, or showcase team members smiling big!

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12 CEOs You Should Be Following on Social Media

Social Media Strategies Summit

Between August 2019 and August 2020, the number of CEOs present on at least one platform rose from 54% to 62%, per research from Influential Executive. Aaron Levie is CEO of Box , a cloud content management and file-sharing platform. The Present — A leader must meet the expectations of the present in a quality way.