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5 Ways Retail Brands Can Win on Social in 2019

Likeable

Last month, Likeable held a one-day client summit focused on digital innovation to share best practices and insights around how retail brands should be preparing for the future of social media. Take a look at our top five takeaways for how brands can rethink their content strategies. Fear is getting in the way of great content.

Retail 87
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5 best TikTok marketing agencies in 2023

Sprout Social

Byte/Dept worked with ASOS to create the British online fashion retailer’s first TikTok campaign. The branded hashtag challenge #AySauce encouraged users to show off their outfits in the United States and the United Kingdom. Fantastic Furniture is an Australian retailer that’s a favorite for furniture and bedding. georgieandzac.

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How to Use Instagram for Business

Ignite Social Media

It’s easy to be so focused on making sure that you have enough content going out on Instagram, that you might forget to take a step back and look at your overall visual strategy to ensure that your Instagram feed is in line. What type of content can you create that makes a user want to know more? Develop a hashtag strategy.

Instagram 153
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A Guide to Instagram Shopping for Brands: How to Sell More Products

Social Media Strategies Summit

Retail activity through this channel will only increase. Retailers are keenly aware of the shift away from brick-and-mortar stores, especially with the current COVID-19 crisis. Instagram released this feature to improve the relationship between retailers and their customers. Promote User-Generated Content. billion U.S.

Products 163
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10 Great Social Commerce Examples to Get Inspired

Social Media Strategies Summit

For instance, you might notice a new pair of sneakers, or a dress, or a pair of sunglasses in your Instagram feed , then click the “shop now” CTA, and purchase within the app. Many of its Instagram posts incorporate the hashtag #TapToShop, signaling that featured products can be bought directly within the app. Image source.

Examples 221
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Brand awareness: What it is and strategies to improve it

Sprout Social

But how do you become a familiar face within your followers’ feeds versus someone they just scroll past? From fine-tuning your profile to experimenting with your content, any combination of these tips will help you rise above the noise. Fast food, retail, sports—those brands can get experimental. Harness the power of hashtags.

Strategy 131
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Selling on Instagram: Everything you need to know

Sprout Social

Whether you’re a retailer or ecommerce brand, publishing product photos is a no-brainer to reach your followers and digital window-shoppers alike. Doing so allows brands to experiment with new creatives, calls-to-action and Stories-specific offers beyond their regular feed. User-generated content. Product photos and promotions.

Instagram 112